Mind the Product

JULY 18, 2017

This is the first of two posts that deep dive on A/B testing, expanding on a talk I gave at Google Playtime 2016 in London. In this post I share some of the learnings we’ve had after running 60+ A/B tests at Peak , looking at each step of the A/B testing cycle in turn. Brainstorm your A/B tests. Prioritise your A/B tests.

User Testing 195

User Testing Product Research Testing Feedback Software 195

Roman Pichler

JANUARY 20, 2025

Additionally, the different parts have to fit together and support each other. Therefore, ensure that your system is consistentthat its components are carefully chosen and fit together well. Then, determine how to address it, for instance, by interviewing target customers or creating a throwaway prototype.

Systems Review 167

Systems Review Product Strategy Strategy Product Research 167

The Product Bistro

JANUARY 3, 2017

Digital Transformation, it’s all the rage, and doing a simple Google search yields a plethora of hits, from training to consultants, to the big market research companies, all weighing in. But with this ease of spinning up for a new customer comes a pretty significant risk. The barrier to switching has been reduced significantly.

Reporting Tools 247

Reporting Tools Analytic Tools Research Software Customer Experience 247

The Product Guy

OCTOBER 4, 2019

Customers are dissatisfied with your current product and churn at a high rate. And software developers and testers want to know that their time spent writing and testing code is purposeful. Sometimes an account manager emails you about a complaint that a major customer has and demands to know when the fix will release.

Reporting Tools 239

Reporting Tools Research Software Feedback Software Analytic Tools 239

Roman Pichler

APRIL 13, 2021

Key performance indicators (KPIs) are metrics that measure how your product is doing. Effective KPIs help you understand if your product is creating the desired value for the users, the customers, and the business. Without KPIs, you end up guessing how well your product is performing.

Feedback Software 273

Feedback Software Data Visualization Analytic Tools Research Software 273

Userpilot

JANUARY 15, 2024

With an abundance of product analytics to track, having a robust SaaS KPI dashboard is essential to monitor the metrics that matter most. Your custom SaaS dashboard should provide actionable data and be as automated as possible. What is a SaaS KPI dashboard? Customization. Let’s get into it! Usage monitoring.

Onboarding KPIs 105

Onboarding KPIs Data Visualization KPI Dashboard 105

Userpilot

FEBRUARY 5, 2023

Do you need some behavioral KPI examples to understand what metrics to track and why? Behavioral key performance indicators (KPIs) can help you understand user experience and measure feature adoption. TL;DR Behavioral KPIs refer to metrics that track and measure customer behavior and engagement with your products or services.

Onboarding KPIs 98

Onboarding KPIs KPI Analytic Tools Feedback Software 98

Userpilot

MAY 13, 2024

Customer feedback surveys serve as invaluable tools for gathering actionable insights directly from your audience. However, it’s important to know when and how to trigger the forms to gather user feedback , for increased response rate and data credibility. Types of surveys include: Customer Satisfaction Score (CSAT).

Customer Feedback 105

Customer Feedback User Testing Feedback Software Product Research 105

Sachin Rekhi

AUGUST 6, 2015

The customer development and lean startup methodologies evangelized by Steve Blank and Eric Ries brought us a better approach that favored experimentation over elaborate planning, customer feedback over intuition, and iterative design over traditional “big design up front” development. Target Audience. Value Propositions.

User Testing 143

User Testing Document Product Marketing Marketing 143

Folding Burritos

FEBRUARY 13, 2018

Goals / KPIs. What’s the current status of our goal/KPI? We have to regularly reach stakeholders where they are , and make it extremely easy for them (not us) to consume the information. When are our next releases happening? What progress are you making on them? Anything we need to be concerned about? .

Data Visualization 397

Data Visualization Reporting Tools Technical Review Customer Experience 397

TryMyUI

FEBRUARY 11, 2022

A close look at key performance indicators (KPIs) and the impact they have on the efficacy of User Experience (UX). A great understanding about how KPIs can inform your UX research on both a qualitative and quantitative level. The post How to assess the efficacy of UX: KPI methods appeared first on TryMyUI Blog.

KPI 105

KPI UX User Testing Customer Experience 105

Intercom, Inc.

JULY 6, 2021

These days, customers expect instant access to support, especially for products that are critical to their business operations. But how do you live up to these expectations if your customers are on one side of the globe? We share their advice for other leaders looking to expand their customer care to more languages and timezones.

Customer Experience 232

Customer Experience Data Visualization User Testing Customer Feedback 232

Product Talk

JUNE 19, 2024

But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. My advice in this article may not stand the test of time. Discovering unmet customer needs, pain points, and desires—AKA opportunities.

Generative AI 301

Generative AI Product Research Feedback Software Analytic Tools 301

Userpilot

FEBRUARY 12, 2025

There are many ways to approach this, but my favorite is how Duolingo created a Markov model around their main business KPI (DAUs) to grow it. In the same way, you can start from your business KPI and then break it down into sensitive metrics you can act on. Reviewing customer support activity. Path analysis. Funnel analysis.

Feedback Software 59

Feedback Software Analytic Tools Research Software Onboarding KPIs 59

Intercom, Inc.

DECEMBER 8, 2020

Modern customers expect quick, personal, and effective service. To provide this, you must understand how your customer experience stacks up against these expectations. Data alone won’t produce results, but it will help you to contextualize customer behavior and feedback to provide better service faster.

Onboarding KPIs 211

Onboarding KPIs Customer Feedback Data Visualization Customer Experience 211

Mind the Product

SEPTEMBER 5, 2019

The problem arises when we expect data to be the “secret sauce” that will immediately improve all aspects of our product, and that the answer to every question is always more (events, dashboards, tests). Improper Testing. Have you ever run an A/B test and ended up with more questions than answers?

Data Visualization 169

Data Visualization KPI Customer Experience User Testing 169

The Product Coalition

SEPTEMBER 9, 2022

Companies understand the importance of the holistic approach to deliver value to customers-which is no longer exclusive to product viability. Historically, development teams have been executioners and could lose focus on what features users care for. However, think about which users you are accounting for.

Feedback Software 141

Feedback Software Analytic Tools User Testing Data Visualization 141

Userpilot

OCTOBER 3, 2023

Wondering what customer journey KPIs align with your business goals? Customer journey KPIs, alongside product analytics , help product teams understand if they’re meeting their goals. This insight can help you make informed decisions to optimize your user experience.

Onboarding KPIs 105

Onboarding KPIs Customer Experience User Testing Customer Feedback 105

Userpilot

MAY 22, 2024

A/B tests play a crucial role in driving product adoption, which makes it important to choose the right A/B testing software to run them. It can help you dig deeper into user behavior and understand what resonates with them. Also, you can make evidence-based decisions to improve user retention and engagement.

Analytic Tools 105

Analytic Tools Data Visualization Reporting Tools Feedback Software 105

Mironov Consulting

FEBRUARY 6, 2020

But this raises three broad questions: Shouldn’t we spend more time choosing our specific KPIs (or OKRs) than deciding whether to adopt metrics in general ? Why KPIs from consumer companies don’t fit well with B2B/enterprise. Some B2B KPIs starting points, knowing that every company is different. [1]

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? Creating a user persona can be hard sometimes. In this article, we’ll take a quick look over what a user persona is and how to create one. What is a user persona? How to create a user persona?

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Folding Burritos

JANUARY 25, 2018

How’s that KPI doing?”. What are customers asking for in our support channels?”. ” “What are customers telling us?” “How long will we be down for?”. Did you know there’s a bug when people try to do ‘so and so’?”. What are the top objections we’re getting on sales calls?”.

Data Visualization 347

Data Visualization Product Research Feedback Software Reporting Tools 347

Product Talk

DECEMBER 6, 2023

Why does the outcome focus on business value and not customer value? How do you test to make sure your opportunity is not a solution in disguise? How do you test to make sure your opportunity is not a solution in disguise? Why can’t you just generate opportunities from what you know about your customers?

Data Visualization 320

Data Visualization Product Research Analytic Tools Research Software 320

The Product Coalition

SEPTEMBER 17, 2020

Or that an OKR is the same as a KPI. UX (User Experience) and UI (User Interface) design are, in the grand scope of tech roles, somewhat similar. UX, or User Experience design, was first laid out by Don Norman in his 1988 book The Design of Everyday Things. and communicating designs and requirements to developers.

UX 170

UX User Testing Product Research Research Software 170

Intercom, Inc.

OCTOBER 16, 2018

But KPIs carry the risk of seeming impersonal. When I first started to work at Intercom as a Customer Support Representative (CSR), KPIs were completely foreign to me. What KPIs should you track? Customer satisfaction (CSAT) scores. Intercom’s process of setting KPIs. First response time.

Weak Development Team 154

Weak Development Team Customer Experience User Testing Customer Feedback 154

Mind the Product

MARCH 8, 2019

Money transfer service Transferwise has undergone phenomenal growth and now moves over £3 billion a month, saving its customers more than £3 million a day in bank fees. Transferwise measures the number of customers who join after hearing from a friend – this has continued to grow and now accounts for 80% of all new users.

KPI 175

KPI Banking User Testing Product Research 175

Mind the Product

JULY 16, 2018

When looking at the different methodologies, if there is one commonality between them, it is the ask that product managers (and ideally product marketers, designers, and engineers) get real face time with real customers/prospects to identify market problems and opportunities (here’s a great post on this from Rich Mironov).

Product Research 124

Product Research User Testing Data Visualization Customer Feedback 124

Mind the Product

MARCH 13, 2020

and “do our customers really need it?” The MVP exemplifies conflict management; it’s something we build when choosing to test an idea in order to learn, even though we risk failure or unwanted cost. The second is intellectual, a product person who uses evidence and runs AB tests to say what is true or what is not.

User Testing 202

User Testing KPI Data Visualization Vision 202

Alchemer Mobile

DECEMBER 27, 2022

If you’re not tracking metrics, analyzing them, and tweaking your app accordingly, you’re missing out on potential optimizations that could dramatically improve customer experience. Setting mobile app KPIs (key performance indicators) for revenue, performance, and CX is an important first step toward accomplishing this.

Feedback Software 130

Feedback Software Research Software User Testing Customer Experience 130

The Product Coalition

AUGUST 26, 2022

It’s dozens of customer journeys, hundreds of processes in teams and subsystems. That conflict is easily manageable /if only that was so easy/ with introducing KPI/OKR adjustments for those departments and improving cross-functional processes. The other one is to structure all processes so that the basic scheme can fit in your head.

Analytic Tools 141

Analytic Tools Research Software KPI Data Visualization 141

Userpilot

DECEMBER 5, 2023

Customer satisfaction analytics are key to understanding what makes your customers happy and building a product that retains users. But how can you leverage this user sentiment data to lead product development and grow your business? There’s no single KPI to measure customer satisfaction.

Data Visualization 97

Data Visualization Customer Satisfaction Analytic Tools User Testing 97

Mind the Product

NOVEMBER 16, 2018

It starts by defining the core value of a product, in a way that everybody can understand, and then maps user journeys, at varying points of the user’s lifecycle. Finally, it creates a scorecard from a variety of KPIs. First, ask how you help customers succeed. Map User Journeys. Articulate Core Value.

Onboarding KPIs 170

Onboarding KPIs User Testing KPI Customer Experience 170

Alchemer Mobile

NOVEMBER 25, 2019

How do you know what your customers need and want? In this webinar, Robi Ganguly, CEO and Co-Founder, Apptentive and Ben Johnson, VP Mobile Strategy, Rightpoint will cover the essentials to have in place both pre- and post-launch in order to provide the best customer experience possible.

Feedback Software 147

Feedback Software Research Software User Testing Customer Experience 147

Oren Steinberg

MAY 3, 2018

How to set product KPI without being limited by data? Why do we base product KPI on data to begin with . Product KPI is defined so we can measure how well the new feature works or resolve an AB testing. Defining product KPI based on existing data is like looking for the solution under spotlight.

KPI 64

KPI User Testing Product Research Product Strategy 64

Mind the Product

OCTOBER 20, 2017

You also need to ensure that user research takes place within that team, so that everyone has access to the insights that research provides. Strong opinions, lightly held” is a mantra used across the user research spectrum. Within their design tribes, UX + UI + Research means you are a full stack designer.

User Testing 142

User Testing Product Research Research Software Customer Experience 142

Userpilot

NOVEMBER 19, 2022

Having trouble deciding which customer service KPI to use? There are some vanity metrics among the KPIs for customer service. So let’s look at the most important KPIs that will help you create strategies to provide superior customer service and boost retention. What are customer service KPIs?

Onboarding KPIs 98

Onboarding KPIs Data Visualization Reporting Tools Customer Experience 98

Usersnap

SEPTEMBER 21, 2021

How badly do you want to know if your customers are truly satisfied with your services? The success of every SaaS company lies in the hands of the consumer. A customer satisfaction survey is a lynchpin to developing a loyal, returning, and referring customer base. Why Is a Customer Satisfaction Survey Important?

Customer Satisfaction 94

Customer Satisfaction User Testing Feedback Software Product Research 94