Business of Software Conference
NOVEMBER 1, 2023
Like many software companies, Constant Contact started with classic, online inbound marketing strategies. This could take shape in a number of different forms, such as actual cold calling, calling new customers or trial sign-ups on the phone, or offering free workshops or seminars in person or online.
freshtrax
AUGUST 20, 2019
As the venue for the quickly approaching Rugby World Cup (RWC) in September 2019 and 2020 Olympic Games, Japan is gearing up for a great influx of inbound travelers. I did an ADARA seminar last week talking about digital marketing and our measurement solutions. They asked things like “What is a pixel?” and “What is tracking?”
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freshtrax
SEPTEMBER 24, 2019
Conducting regular educational seminars, demos and pitches is also extremely important, helping to remove barriers to adoption. A: New leads relied on the usual forms of networking, inbound marketing activities, and events. Q: Japan is a gaming hub, so Adjust capitalized on that when entering the Japanese market.
Gainsight
FEBRUARY 2, 2024
Customer training used to involve writing a 300-page user manual and delivering a week-long, on-site seminar for all new users. Sam Mallikarjunan, Head of Growth at HubSpot, a leader in inbound marketing and sales software, explains that teaching the user in this example to create an email campaign isn’t good enough.
Userpilot
MAY 19, 2021
Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Inbound Marketing. Inbound marketing means creating valuable content for your target audience to help them find you themselves. Social Media. Ebooks, whitepapers, etc. Paid digital ads.
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