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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

This makes sense given the likely resource constraints and the value to be gained from getting in front of customers from day one. As Jason Lemkin puts it , “The CEO/founder should close at least the first 10 (or 20 or whatever) customers. What matters is that somehow, someway, you still get those 10 paying customers closed.”.

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How to build a billion dollar sales team like Stripe

Intercom, Inc.

But like so many other startups today, when they wanted to press the startup accelerator pedal down hard, they too looked to start building out a sales function. So how did they go from product-market fit to actually scaling a sales org around a repeatable sales process? What’s not to like?

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Even more impressive, we've scaled a 50-person Sales team that was almost entirely inbound when I started to a proper inbound/outbound Sales Org with well over 300 people, comprised of Acquisition, Customer Success, Growth and Onboarding. "In General sales support. Sales content. Analyst relations.

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Scaling and Positioning Sprout Social’s Product Marketing Team

Pragmatic Marketing

Even more impressive, we've scaled a 50-person Sales team that was almost entirely inbound when I started to a proper inbound/outbound Sales Org with well over 300 people, comprised of Acquisition, Customer Success, Growth and Onboarding. "In General sales support. Sales content. Analyst relations.

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All I know is coding. Can I become a Product Manager?

B2B Product Management

As you can see in the picture, these categories are inbound and outbound Product Management. This division between inbound and outbound PM duties is much more pronounced at larger companies. If you are an inbound PM, you might want to take steps to get into an outbound PM role. This is not contradictory but rather complimentary.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. So we generally know a lot about our target market and our customers going into something like this.

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Pragmatic Live Transcripts (Prioritizing Your Product Launch)

Pragmatic Marketing

This is something where I think I, I wonder if a lot of the other product marketing teams I’ve talked to, I think, facing similar challenges, but research and just being as strategic as possible. So we generally know a lot about our target market and our customers going into something like this.