Userpilot

JUNE 29, 2023

Define lists for new leads who come from a particular webinar. Moreover, HubSpot offers two-way integration with Zapier to share data across multiple tools to capture leads and improve your inbound marketing programs. GoToWebinar is a webinar and virtual conference platform that allows two-integration with HubSpot.

Analytic Tools 52

Analytic Tools Reporting Tools Data Visualization Customer Experience 52

Userpilot

FEBRUARY 4, 2022

The enterprise model: Succeeding with an enterprise sales model will require a sales team, outbound marketing, and enough capital runway to endure the long sales cycles. This SaaS sales model is often reserved for high-ticket, specialized software — and sales techniques often focus on outbound marketing rather than inbound marketing.

Feedback Software 89

Feedback Software Research Software Reporting Tools Onboarding KPIs 89

The Product Coalition

JULY 8, 2019

While this should be a collaborative effort with PMs (and should include UX improvements?—?why webinars, help articles, LMS etc.) This reflects the traditional bias of companies, but we believe the modern PMM needs to have the responsibility and capacity for both. Secondly, PMMs should own product adoption.

Data Visualization 60

Data Visualization Definition Product Marketing Reporting Tools 60

Intercom, Inc.

JANUARY 11, 2023

Successful companies nurture a variety of customer journeys and revenue streams, from inbound leads and self-serve users to sales-assisted campaigns and ABM. While it might look useful and easy to set up, it not only increases friction in the UX – it’s not as accurate as you might think.

Customer Experience 118

Customer Experience Inbound User Testing B2B 118

Userpilot

NOVEMBER 20, 2022

For instance, you might have a team focus on customer acquisition using inbound and outbound projects. It may include the creation of a resource center and/or the development of product use cases, webinars , blog posts, etc. A portfolio roadmap helps you align marketing plans from multiple marketing functions.

Roadmap 85

Roadmap Onboarding KPIs Marketing Feedback Software 85

Userpilot

FEBRUARY 25, 2021

Creative email strategies and other outbound hacks, and of course, this playbook wouldn’t be complete without Product-led growth frameworks that have led to double-digit ARR growth rates. Outbound vs. Inbound. Inbound and Outbound Success Stories. Inbound VS. Outbound for SaaS Marketing.

Research Software 61

Research Software User Testing Outbound Marketing 61

Userpilot

MAY 19, 2021

Hosting a Webinar. Hubspot built its early success off interactive, unforgettable, and useful webinars. Before we dive into some of our favorite channels out there in 2021, you should first take a look at choosing between inbound or outbound. SaaS Inbound Marketing. SaaS Outbound Marketing. Social Media.

Research Software 119

Research Software B2B User Testing Customer Experience 119