Product Innovation Educators
DECEMBER 2, 2024
He explains how to conduct an AI-powered design sprint that transforms product concepts into clickable prototypes in just hours instead of weeks. What’s remarkable is how quickly teams can iterate on these designs. Wireframing Using the AI tool’s connection to DALL-E, teams can generate wireframes for each feature.
Intercom, Inc.
AUGUST 31, 2021
We’re excited to announce that you can now send transactional messages using Intercom, empowering you to send all your customer messages from one easy-to-use platform. And because it’s Intercom, we’ve reimagined what “transactional messaging” looks like. What is transactional messaging? Order or delivery confirmation.
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Lenny Rachitsky
NOVEMBER 19, 2024
Yet, like many managers, my calendar is packed, my unread Slack messages seem endless, and my attention is pulled in countless directions. While this personalized feedback is key to improving the writing and the writer, it is time-consuming, often delaying the team from getting their messages out swiftly.
Intercom, Inc.
SEPTEMBER 23, 2020
Last week we released Series , a brand new way to orchestrate customer messaging campaigns in Intercom. Here, I’ll explain how we weighed up those different approaches and how we arrived at our final design – and I’ll share some of the lessons we learned along the way. Our first customer messaging solution. Give it a try.
Advertiser: ZoomInfo
In demand generation, data is essential for knowing who you should target and how. Download ZoomInfo’s eBook to follow four data-driven steps to drive successful B2B demand generation, including how to: Nail down your ideal customer profile (ICP) Leverage intent data Personalize messages to your priority accounts Review, report, and iterate
Userpilot
OCTOBER 20, 2024
Tools like Userpilot , for example, can help you automate data collection processes, welcome messages, account setup, in-app guidance, and more. How can an automated customer onboarding process help with growth? How to automate customer onboarding If this feels like a lot so far, it’s probably because you have no idea where to begin.
Intercom, Inc.
SEPTEMBER 29, 2022
By implementing in-product messaging – the secret ingredient your customer engagement tech stack is missing. You’ll learn how to activate customers faster, find value up front, and drive the actions that you want customers to take – without overstretching your team or resources. . The bottom-line result?
Speaker: Robin Zaragoza, Product Coach and CEO of The Product Refinery
Historically, marketing teams use this tool as an anchor to ensure messaging resonates with customers. Join Robin Zaragoza, product coach at The Product Refinery, as she shares tips on how to create a powerful value proposition that keeps your customer at the heart of your product development process.
Speaker: Jordan Bergtraum, Head of Product at Equip ID & Consultant
Compelling product messages have a profound impact on attracting new customers and commanding value-based pricing. Perceived “value” of your offering(s) is directly related to how you talk about your product and company. Product Managers may feel the “message” should be developed by the Product Marketing function, but I disagree.
Advertiser: Revenera
Use In-App Messaging to Drive Unlicensed Users to Your Cart. You will learn how to: Identify unpaid users of your software. Software vendors are always looking for new ways to convert prospects to customers; and if you're selling your software online, driving and converting shopping cart traffic is crucial to driving new revenue.
Speaker: Ruben Ugarte, Founder, Practico Analytics
Not only are you showing the user how to use your product, but it's also a chance to connect with them and understand their needs. How to track the impact of your messaging efforts. Onboarding users is filled with possibilities and challenges. Balancing qualitative and quantitative data for the whole picture.
Speaker: Nir Eyal, Author of Hooked: How to Build Habit-Forming Products
Through consecutive “hook cycles,” these products reach their ultimate goal of bringing users back again and again without depending on costly advertising or aggressive messaging. He wrote the book he wished had been available to him as a start-up founder—not abstract theory, but a how-to guide for building better products.
Advertiser: ZoomInfo
In this eBook, you’ll learn how to identify and target your ideal prospects — when they’re most receptive to hearing your message — using different types of data. Learn how to carry out a data-driven demand gen strategy by: Nailing down your ideal customer profile (ICP). Personalizing messages to your priority accounts.
Speaker: Hannah Stegen, Customer Service Manager, Crescendo
Join Hannah Stegen (she/her), Customer Success Manager at Crescendo, as she explains how you can monitor even the most complex user journeys by breaking them up into Attitude, Intention, and Behavior. Then, she'll explain how to develop a strategy for using messaging and prompts to help the user along their way.
Advertiser: UserTesting
In this guide from UserTesting, learn why empathy is at the heart of your organization's success, and how to promote a more customer-centric culture that's constantly testing its products, services, and messaging to ensure a strong connection with customers. Are you a Chief Empathy Officer?
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