Userpilot

JUNE 27, 2024

Embarking on a career as a customer insights manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful customer insights manager. Let’s dive in!

Data Visualization 52

Data Visualization Analytic Tools Reporting Tools Customer Feedback 52

UX Studio

NOVEMBER 26, 2018

Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. In this article we answer: How do we distinguish between types of research? What characteristics define market research vs user research?

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User Testing Market Research Product Research Research Software 107

Userpilot

JULY 22, 2024

Here are the steps to develop your positioning effectively: Conduct thorough market research. Gather data through focus groups, surveys , interviews, and experiments to build accurate, data-driven user personas. Monday.com was positioned as a “Work OS” with high customization and intuitive visuals.

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Research Software Positioning Data Visualization Definition 79

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities.

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Data Visualization Customer Feedback Customer Experience User Testing 92

Userpilot

AUGUST 12, 2024

Anthony Pierri knows this, and after helping over 200 businesses improve their homepage, he’s hosting the talk “ How to Rewrite Your Homepage With Sharper Positioning & Messaging ” on October 8th. Learn from Anthony how to rewrite your homepage with sharper positioning and messaging. Build user trust.

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Messaging Positioning Data Visualization User Testing 94

Userpilot

MAY 1, 2024

A user needs analysis conducted with product analytics data lets you build products that address user pain points and exceed their expectations. In this article, we dig deeper into what user needs analysis is and how you can get started with it. Also, you can use them for market research and validation.

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User Testing Feedback Software Analytic Tools Research Software 92

Userpilot

DECEMBER 7, 2023

These insights help modern businesses understand customers, create targeted marketing campaigns, identify business opportunities, and enhance the customer experience. For instance, market research data can help you decide on effective product management strategies. How to uncover data-driven insights?

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Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Your colleagues, especially customer-facing ones, can offer valuable insights into unmet user needs and shifts in the markets.

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User Testing Data Visualization Feedback Software Research Software 89

Userpilot

OCTOBER 31, 2022

Want to analyze customer needs in a way that will benefit your business? In this article, we feature the nitty-gritty of customer needs — from the fundamental meaning and types of customer needs to the most efficient method for conducting a customer needs analysis and acting on customer data for business growth.

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Data Visualization Analytic Tools User Testing Feedback Software 91

Userpilot

AUGUST 23, 2023

A good grasp of the customer value chain is essential to product-led growth. Having a clear idea of how your solution adds value to your customers’ lives is the only way you’ll be able to clearly communicate the core benefits and get your value proposition across. What is the customer value chain concept?

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User Testing Customer Feedback Feedback Software User Friction 90

Userpilot

JUNE 17, 2024

Understanding how to analyze survey data doesn’t have to be complicated. With the right survey questions, you can gain insights into what your customers like and dislike about your brand, products, and services. For example, you can conduct a tally of NPS survey scores to measure customer loyalty to your company.

Data Visualization 91

Data Visualization Product Research User Testing Analytic Tools 91

Alchemer Mobile

JUNE 15, 2024

Pulse is a powerful blend of AI methodologies that allows companies to analyze customer feedback to answer business questions, and discover what customers are really thinking. Being problem-led instead of tech-led in product design and development is the answer to the first question we often get asked, “How are you different?”

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User Testing Customer Feedback Feedback Software Customer Experience 100

Userpilot

OCTOBER 17, 2023

Customer insights provide intelligence and analysis about customer experience, activities, and preferences. Therefore, they are vital for effective product strategies and ensure resource allocation aligns with customer needs. Purchase data to find conversion drivers that influence users to purchase a plan or upgrade.

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Data Visualization Analytic Tools Research Software Feedback Software 81

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Feedback Software 87

Feedback Software Analytic Tools Research Software Customer Experience 87

Userpilot

JANUARY 9, 2024

you can issue them each time a user attempts a usability task ). You could do an SEQ after market research , to understand friction points , at vital touchpoints in the journey to understand satisfaction, and after feature launch to understand perceived usability. Interaction with a customer service agent.

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Data Visualization User Testing Product Research Analytic Tools 93

Userpilot

JANUARY 20, 2024

How can message mapping support your company’s communication with customers and drive product engagement ? We also show you how to create a message map for your SaaS! The process involves researching the target audience’s problems, needs, and motivations, and creating user personas representing key customer segments.

Messaging 74

Messaging User Testing Research Software Analytic Tools 74

Userpilot

JUNE 28, 2024

Best tools for customer experience management – Zoho Desk : Zoho Desk is a customer service platform that enables product strategists to monitor and analyze customer feedback, sentiment, and support trends. How to become a product strategist? Let’s take a closer look at their main responsibilities and duties.

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Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

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Data Visualization Analytic Tools Feedback Software Research Software 85

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? Our guide explains how to create effective conversion paths. This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Next, create user personas. Let’s get to it!

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Research Software Feedback Software User Testing Reporting Tools 82

Userpilot

JULY 3, 2024

The short answer is: Because you can’t create a successful product without first knowing what your customers want. To develop a product that keeps customers satisfied, your design must be backed by thorough user research and data. Such data is helpful for providing greater context and understanding of user behavior.

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Data Visualization User Testing Product Research Customer Feedback 79

Userpilot

MAY 30, 2023

Every successful product marketer has at some point wondered how to create a persona. Good user personas are critical to any successful product marketing campaign. Put simply, user personas impact your entire business model. and What are their pain points? What is a user persona?

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Data Visualization Analytic Tools Research Software User Testing 94

The Product Coalition

SEPTEMBER 4, 2023

In this article, I talk about spotlight vision, when and how to switch focus, and provide six research ideas to consider when ready to broaden the view. This spotlight represents your active customers who are reaching out with their feedback and requests. Just like in theatre, what is visible is what is easy to pay attention to.

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User Testing Customer Feedback Vision Customer Experience 125

Userpilot

SEPTEMBER 20, 2024

Let’s face it: qualitative data analysis is vital to understanding why users act in a particular way and how they feel about your product in a way that quantitative product analytics can’t. This article will teach you how to analyze qualitative data to inform product development and improve the product experience.

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Data Visualization Analytic Tools Research Software Feedback Software 86

Userpilot

JUNE 19, 2024

Interested in customer insights manager roles? In this guide, we’ll explore the ins and outs of customer insights manager roles through detailed job descriptions and handy templates. A customer insights manager job description outlines the key responsibilities, must-have skills, and qualifications needed to excel in this role.

Data Visualization 52

Data Visualization Customer Feedback User Testing User Friction 52

Userpilot

JUNE 27, 2024

Also, it’s a good idea to gain professional experience in an entry-level marketing or sales role. For instance, you can pursue an internship in market research or work as a sales rep. Besides simplifying customer support , the tool is also designed to help team members in different departments collaborate on customer issues.

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Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for customer insights managers is crucial whether you’re entering the field or looking to advance your career. According to Glassdoor , the estimated annual pay for a customer insights manager is $151,102/year, with an average salary of $107,520/year. Let’s get started!

Data Visualization 52

Data Visualization Customer Feedback User Testing Analytic Tools 52

Userpilot

JUNE 17, 2024

TL;DR A customer insights manager is a professional responsible for analyzing and interpreting data related to customer behavior , preferences, and feedback to inform strategic business decisions. Podcasts : Hear business development strategies (The Consumer Insights Podcast), customer insights from experts (Getting to aha!),

Data Visualization 52

Data Visualization Customer Feedback User Testing Reporting Tools 52

Userpilot

JUNE 17, 2024

Learning how to create a product-led growth strategy can transform your business. TL;DR A product-led growth strategy is an approach where the product itself drives user acquisition, expansion, and retention. Customer Retention : Keep users engaged with continuous product value. Lower customer acquisition cost.

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Analytic Tools User Testing Onboarding KPIs Customer Experience 80

Userpilot

JUNE 19, 2024

Starting a career as a customer insights manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a customer insights manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Data Visualization 52

Data Visualization Customer Feedback User Testing Reporting Tools 52

Userpilot

AUGUST 28, 2024

Some essential tools include Userpilot for user research & product analytics , ChurnZero for customer success and retention, and ClientSuccess for customer onboarding and engagement. Associate Product Manager (0-2 years) : This entry-level position is the starting point for many aspiring product managers.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. Launch phase. Post-launch phase.

Feedback Software 76

Feedback Software Research Software Analytic Tools Product launches 76

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. We’ve handpicked the right survey questions under different research categories to make everything easy.

Customer Feedback 88

Customer Feedback User Testing Feedback Software Data Visualization 88

Userpilot

AUGUST 18, 2024

We explain how to create a successful product strategy, the role of product strategy in prioritization, and how to align your prioritization efforts with your strategy. Product strategy is a plan that outlines what an organization hopes to achieve with its product – and how. There are four key steps to follow: 1.

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Data Visualization Strategy User Testing Product Research 92

Userpilot

JULY 5, 2022

What is a customer service gap and how do you close it? If you’re looking for a customer service gap definition, you are at the right place. We’ve prepared a comprehensive guide on this topic so that you will find all answers at once: what the customer service gap stands for. 5 strategies for closing the customer gap.

Feedback Software 88

Feedback Software User Testing Research Software Customer Feedback 88

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

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Customer Feedback User Testing Feedback Software Product Research 74

Userpilot

JULY 21, 2024

TL;DR A customer experience product manager in SaaS optimizes the end-to-end customer journey. They develop strategies and features to enhance user satisfaction, engagement, and retention across the product lifecycle. A customer experience product manager in SaaS optimizes the end-to-end customer journey.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

NOVEMBER 5, 2022

Why should you use customer discovery? How can product managers use it to test assumptions and uncover opportunities? Customer discovery is the process of identifying, defining, and prioritizing relevant user personas. In product discovery, you not only need to discover user needs but also ways to satisfy them.

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Product Research User Testing Customer Feedback Customer Experience 93