Handbook Marketing Technical Advisors 
Intercom, Inc.
JULY 12, 2018
He’s also co-founded Color Genomics and invested in and been an adviser to companies like Airbnb, Coinbase, Instacart, Square, Stripe and more. To help codify his learnings throughout those experiences and share the most repeatable frameworks, he’s published the High Growth Handbook , available from Stripe Press on Tuesday, July 17.
The Product Cafe
JANUARY 18, 2024
He is a key advisor and speaker known for his product strategy insights. Renowned for her practical approach to aligning product, marketing, and sales strategies. Kyle Poyar An authority in product-led growth, pricing, and SaaS market strategies. He is all about helping companies by fueling growth and making them market leaders.
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Gainsight
AUGUST 5, 2022
In Gainsight’s book, The Customer Success Professional’s Handbook, the authors shared the essential skills that every CS professional should possess. While it requires more of a technical background, as a CSM, you come with the perspective of knowing the customer’s needs and goals. You can better advise on valid customer pain points.
Mind the Product
JANUARY 10, 2017
Write a Handbook. This should not be confused with technical documentation. For a complete handbook on how to use a certain software product we use Wikipedia’s open source MediaWiki to create our own company Wiki as a knowledge base accessible to anyone within the company. Documentation Powers.
Userpilot
JULY 13, 2021
The best walkthrough software on the market is Userpilot. That’s why we often advise SaaS companies to segment users prior to their walkthrough, to make sure that customers only see features during their walkthrough that make sense for their individual use case. Other good options include Appcues and Userguiding.
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