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Product Strategy 101: It’s About Depth, Not (Just) Vision

The Product Coalition

Product strategy is one of the most important tasks of the product leader, and definitely one of the hardest things to do. In the effort to bring the company’s vision into reality, the details matter, often more than the innovation and completeness of the vision itself. This should be your first step into product strategy.

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UX Strategy: Step-By-Step Guide for SaaS Companies

Userpilot

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.

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490: Product Process: Fourth of Seven Knowledge Areas of Product Mastery – with Chad McAllister, PhD

Product Innovation Educators

Goals and Objectives: Outlines specific and measurable goals related to the project’s contribution to business strategy, operational goals, and project-specific objectives. A helpful acronym to remember these sections is “BAGG” (Background, Arena, Goals, Guidelines).

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454: How product leaders can best increase team performance – with Tami Reiss

Product Innovation Educators

She guides product leaders through defining their personal product vision then taking the right steps to make it a reality. R ight now, Tami is focusing on coaching product leaders, speaking around the world about management and strategy, and interestingly, writing a children’s book called What do Product Managers Do?

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A Learning Roadmap for Product People

Roman Pichler

For the first two quarters, the area is strategy; for the last two, it is leadership. The first goal is about creating a new strategy, the second one talks about the product life cycle model, the third one covers decision-making, and the last one addresses active listening. The third row contains the most important information.

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Why not asking for what you want is holding you back | Kenneth Berger (exec coach, first PM at Slack)

Lenny Rachitsky

Currently he is writing a book, Ask for What You Want , in which he aims to share his actionable strategies for creating change in the world. Every complaint implies a vision of a better scenario. After identifying the dream behind the complaint, assess its inspiring nature. Is it compelling enough to motivate you?

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Defining Brand Strategy and How to Develop One

UX Studio

Creating and maintaining a brand strategy can turn into a never-ending struggle, but it can also provide a great deal of fun. In this post we created a guide on the steps to take in developing your brand strategy. But first, let’s define brand strategy! But first, let’s define brand strategy! Brand strategy defined.