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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Building a Great Product Management Organization

Melissa Perri

Some of these are Fortune 10 software-enabled companies going through digital transformations. I review strategies and roadmaps. At the end of this review, I do a Product Leadership workshop with C-Suite and Product leaders, where I show them what good looks like, and they have a chance to reflect on where they are.

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Digital Sustainability: A Growing Frontier in Software Development

The Product Coalition

Software development with sustainability in mind is a rising trend in digital spaces. Digital technology has inadvertently become a significant contributor to the growing carbon footprint of the tech industry. As software builders, we are uniquely positioned to influence this environmental trajectory.

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Succeeding with Product Delivery and Scrum: 10 Tips for Product People

Roman Pichler

These are typically brand-new and young products as well as products that are experiencing a bigger change, for example, to extend their life cycle by addressing a new market segment or by replacing some of the technologies. Note that frequently adapting your product requires that it’s easy to modify the code.

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Book Review – Exponential – Azeem Azhar

Business of Software Conference

Book Review – Exponential – Azeem Azhar. It is a must read for anyone in tech. Technology is developing at an exponential rate. A history of the evolution of technology at the turn of the 20th Century – the great transition when the world changed beyond recognition. Humans evolved for a linear world.

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6 Expert Tips to Hire a The Best Offshore Software Development Company

The Product Coalition

To help you make a better-informed decision on the next tech partner for your business, we have prepared this guide to hiring the best offshore software development company. Offshore software development has become a popular practice for businesses worldwide. It’s a cornerstone of an offshore software outsourcing bible.

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A Non-Technical Intro to Natural Language Processing (NLP) and its Applications

Product Management Lessons from the Trenches

Fortunately, technology has been rapidly advancing and there are tools available that make this a solvable problem. Sentiment analysis is often used to review survey results from customer-service interactions, product reviews, etc. Do not assume that open source software will be “good enough” as is. Who uses it?