How to Sell Your Roadmap to Your Leadership Team

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A product roadmap needs to both capture your product’s strategy and outline your execution plan. Because these documents are such an essential component of your job as product manager, you also need to strategize your roadmap presentation. In other words, you need to speak your executive suite’s language.

In this webinar, Brett Truka, CEO of Devetry, shares his experiences and advice on how to successfully sell your roadmap to your leadership team. He'll share insights into what he, as an executive, looks for in a roadmap and presentation. Brett will cover how to prepare, present, and follow up on product roadmaps, with actionable takeaways and insightful tips around documentation and communication.

In this webinar, you will learn:

How to communicate ROI in your product roadmap
The common ways to realize ROI
How to reduce the risk associated with your product roadmap

February 27, 2020 9:30AM PST, 12:30PM EST, 5:30PM GMT

Brought to you by:

Brett Truka, CEO, Devetry

Brett Truka is co-founder and CEO of Devetry, a software development company in Denver, Colorado. His passion for identifying and solving complex business problems has helped Devetry grow from a two-man startup into a thriving company.

With over a decade of sales and marketing experience in SaaS business models, Brett helps companies innovate and scale their technology solutions. As CEO of Devetry, Brett works closely with Devetry’s team and all stakeholders throughout each project to ensure that resources are aligned and objectives are met. He has worked in renewable energy, education, healthtech, adtech, cybersecurity, and SAAS, with clients like Arizona State University, National Renewable Energy Labs, Cloud Elements, and OrthoFi.

Outside of Devetry, he is a member of the Entrepreneur’s Organization, Blackstone Entrepreneur Network, and serves on the board of Project Helping. Brett enjoys playing the guitar and spending time with his wife and kids.

Product Management Today