Melissa Perri

JULY 23, 2024

I wanted to share with you the framework I use when doing this. I review strategies and roadmaps. Below is a brief overview of the framework that I use and a few signs of where you should start if you want to run this exercise yourself. At all of them, I start understanding the current state of Product Management.

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Lenny Rachitsky

MAY 12, 2024

Vikrama’s 3 W’s framework for PM career growth comprises (1) what you produce, (2) what you bring to the table, and (3) what your operating model is. Three core competencies to focus on when transitioning into PM roles are (1) data, (2) design/research, and (3) technology. So that I am clear, can you help clarify xyz?

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The Product Coalition

FEBRUARY 11, 2024

The value assessment framework allows you to identify gaps in any of the value layers — definition, delivery, and perception. Alternatively, if for a specific profile none of the categories works well, it could mean that this profile isn’t fitting you or that you might be earlier in your product-market fit journey than you might have thought.

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The Product Coalition

DECEMBER 28, 2020

Having worked on a number of large technology programmes involving the selection and management of strategic suppliers, I wanted to share my perspectives from the ‘buy side’ on how to build effective partnerships. Make time during the procurement process for your execs to brief suppliers on top level business strategy and outcomes.

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The Product Coalition

MARCH 9, 2023

This article lays out strategies for portfolio planning. Definition of Portfolio Strategy A portfolio strategy serves as a plan of action for deciding which items in the portfolio backlog should be worked on, in what order, and for what duration. New market penetration: Applicability of the product to new markets.

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The Product Guy

SEPTEMBER 24, 2024

It is a framework for seeing interrelationships rather than things, for seeing patterns of change rather than static snapshots. But how does this translate to product management and organizational strategy? It pushes us to look beyond individual features or departments and focus on the larger systems that shape these elements.

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The Product Coalition

JANUARY 28, 2024

It’s the app of the 99fm radio station, that without too much technology gave me extreme value. This very simple app, unrelated to a technology company, perhaps isn’t as scaleable as the model that Spotify has, but in terms of value, at least for me, it is much better. Note that I’m talking about pure value, not even value for money.

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Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. Looking at how the best companies operate, Hubert and his team boiled down product excellence to three key areas of action: vision, strategy, and execution.

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The Product Coalition

NOVEMBER 23, 2021

I have some takeaways and learnings to share that I covered as a coach for their onboarding strategy. Create B2B onboarding strategy for a premium organic products for <Startup V> catering to niche user segment focused on wellness, health & lifestyle” Why was it needed to define the problem for onboarding strategy?

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The Product Coalition

MARCH 23, 2022

A Product Framework from Concept to Delivery: Part 1 Why “FE²AR” As a technology executive, I have seen my share of successful and not-as-successful products. From a Product Management and Strategy viewpoint, I believe internalizing this fear of failure drives some of the best outcomes for the organization and its customers.

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The Product Coalition

MAY 21, 2024

Sometimes investing in deep tech requires truly innovative product management strategies and frameworks. In the ever-evolving landscape of technology, a transformative trend has emerged: A surge venture capital and corporate investments in deep tech. Are customers asking for it?

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Userpilot

AUGUST 30, 2024

TL;DR Customer segmentation models are ways of dividing customers into groups with shared traits to effectively tailor your product and marketing strategy. Targeted marketing based on customer segments improves campaign effectiveness and conversion rates by addressing specific needs and preferences.

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The Product Coalition

MARCH 3, 2024

Let’s explore how CRM marketing helps to better anticipate customer behavior. So, how can CRM marketing help you achieve this elusive power of prediction? In the ever-evolving world of marketing, understanding your customers isn’t just about knowing their names and numbers, it’s about predicting their next move.

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Product Innovation Educators

AUGUST 19, 2024

A guide to successful product launches – for product managers Watch on YouTube TLDR The LAUNCH framework, created by James Whitman, offers a complete approach to successful product launches. This framework helps solve common problems in product launches by encouraging teamwork, constant improvement, and strategic planning.

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Modus Create

JUNE 27, 2024

The gap between the product and technology teams is real. On the other hand, you have technology teams grappling with difficult challenges. The product team feels that the technology team is too slow and the technology team feels that the product team’s expectations are unrealistic.

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BrainMates

JUNE 20, 2022

With the rapid rise of technology, resilience is also key in the planning of technology and digital strategies by CTOs and tech leaders. However, the topic of product strategy resilience rarely if ever surfaces when talking to product leaders about their product strategies.

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The Product Coalition

APRIL 13, 2022

Applying the Framework 17-mile drive, California?—?Photo In addition, understanding Ecosystem synergies and building win-win strategies are critical. Solving for only 30% of the addressable market can be hard to swallow but might be necessary. The Four Towers?—? Fast , Accurate , Economic , and Reliable. Compliant? —?As

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Userpilot

APRIL 28, 2023

Any product manager should understand the power of a product adoption framework as it can transform their ability to help users get value from their product and achieve their goals. We’re going to unpack what adoption is, why it matters, how to measure it, the strategies you can use to improve it and share the right tool for the job.

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Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager. Lead product marketing manager.

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Userpilot

SEPTEMBER 18, 2023

The Product Marketing vs Growth Marketing discussion isn't just about specific tasks and to-do lists, but about how they cultivate product growth to achieve business objectives. Growth marketers are more oriented to leverage tools and marketing channels to drive growth by both acquiring and retaining customers at all costs.

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The Product Coalition

FEBRUARY 23, 2024

The title “product manager” is often misapplied within the technology sector, leading to a disconnect between role expectations and actual responsibilities. Instead of rushing into solution mode, I look for individuals who seek to understand the customer’s needs, the problem being addressed, and the market context.

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Userpilot

DECEMBER 13, 2023

How do you develop a robust UX strategy? We also look at: What a UX design strategy is Why it’s important Its core principles and elements A practical example of a company with well-established UX strategies Let’s dive right in! The strategy should also have information about the UX team, processes, and guidelines.

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Mind the Product

OCTOBER 21, 2019

A strong product strategy is often neglected because of the absence of any strategic thinking in product teams. What can product managers do to make sure they give their product strategy the attention it warrants? Tanya shares her ideas for nurturing a strong product strategy from this year’s #mtpcon London Product Leadership Forum.

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The Product Coalition

SEPTEMBER 24, 2024

In others, though, it’s clear they’re more of a response to market demand than a well-thought-out solution. Right now, frameworks like Jobs To Be Done and Design Thinking are great for guiding product development because they focus on solving specific user problems and nailing down the purpose of a feature.

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ProductPlan

JULY 27, 2023

There are so many business processes you could apply digital technologies to it’s often difficult to know where to begin. One of those tools is the jobs-to-be-done framework. Let’s look at how you can use the jobs-to-be-done framework to focus your digital transformation efforts in the right direction.

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Userpilot

FEBRUARY 17, 2022

If you’ve read Teresa’s Torres book, Continuous Discovery Habits , you’re probably familiar with her continuous discovery framework for building better products that are actually guided by user feedback. If used effectively, it can significantly reduce the money spent on marketing and sales activities.

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Intercom, Inc.

JUNE 9, 2020

These are all key components of a business resilience strategy, one that bolsters up a business that’s faced with challenges and sets it up for growth long-term. Here are a few of the strategies they shared and how you can apply them to your own business as you move forward. In March, McKinsey & Co. Make decisions quickly.

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Sachin Rekhi

AUGUST 27, 2024

When I mention Porter's Five Forces Analysis, which is one of Michael Porter's most famous strategy frameworks, some product managers remember learning about it during business school, but most haven't used it since. 1) Rivalry amongst existing competitors - Competitors are always eager to try to steal market share from other players.

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The Product Guy

NOVEMBER 9, 2017

Why do I need a framework? A research conducted by Alpha UX found that 25% of Product Manager surveyed wished for a clearer product roadmap and strategy. While salary increase is a complex subject with variables outside of our control, I believe that having a clear product roadmap and strategy is every Product Manager’s responsibility.

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The Product Coalition

NOVEMBER 14, 2023

I love how you call product frameworks sh*t, but your stuff is always amazing!”. Yes, all we want to do is build, not follow frameworks, but I assure you, this is worth your time. When it comes to product lifecycle management, there is no shortage of frameworks. First, the concept of strategy through execution.

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Userpilot

OCTOBER 5, 2023

Growth teams that leverage marketing automation are better equipped to achieve their goals and drive business success. In this article, you will learn: What marketing automation means for growth teams and how it’s different from traditional marketing automation. Various aspects of growth that you can automate.

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Lenny Rachitsky

JULY 30, 2024

To answer your questions in the most comprehensive way possible, I teamed up with Palle Broe to analyze how leading tech companies are approaching AI pricing and, from that, create a framework to help you make decisions about how to price your own AI products and features. And what can we learn from that data?

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Userpilot

JULY 15, 2021

Despite its growing popularity, many people are still unfamiliar with SaaS product marketing. A common question is: what is SaaS product marketing? And how is it different from traditional marketing? In this post, I will give you an overview of what SaaS product marketing is and what it entails.

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PMLesson's Ace the PM Interview

OCTOBER 7, 2020

People who do this well are not only great at strategy and would make sharp executives, but also tend to ace Product Strategy interviews like the one in Google’s Product Management Interviews (for Facebook’s Product Sense interviews, read How to 10x Your Product Intuition ). What is your strategy for the next 10 years?

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Userpilot

AUGUST 14, 2024

It features known and respected speakers from the SaaS industry who share insights, strategies, and best practices to help product teams build and grow successful products. It involves processes like market and customer research to understand customer needs, product differentiation and messaging , and marketing campaigns.

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Userpilot

JANUARY 23, 2024

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. What is product positioning?

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Product Innovation Educators

SEPTEMBER 16, 2024

What product managers need to know about the Targeted Innovation Process Watch on YouTube TLDR The Targeted Innovation Process is a practical framework that helps product managers drive innovation in their organizations. This framework has five key steps: Step Description 1.

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