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Maximising Stakeholder Buy-in to Product Strategy and Product Roadmap

Roman Pichler

1] They might include senior management, marketing, sales, service, operations, finance, and HR. Keep the other groups in Figure 1 informed about changes in the product strategy and product roadmap , for example, by inviting subjects to bigger review/demo sessions and having one-on-ones with context setters.

Roadmap 256
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Building Wiz: the fastest-growing startup in history | Raaz Herzberg (CMO and VP Product Strategy)

Lenny Rachitsky

Wiz hit $100 million ARR within 18 months (the fastest growth in startup history) and, five years in, is generating over $500 million ARR.

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Succeeding with Product Portfolio Roadmaps

Roman Pichler

In both instances, Id recommend using an overall portfolio or bundle strategy in addition to the individual product strategies. If I were in charge of the suite, Id use a portfolio strategy that guides and aligns the strategies of Word, PowerPoint, and Excel. [1] Take Microsoft 365 again as an example.

Roadmap 191
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Product Strategy Depends on Company Strategy

Mironov Consulting

Expanding on a recent post ( Revenue Goals are Not Company Strategies ), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on.    We can’t build a sensible product strategy in a vacuum. 

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How To Speak The Language Of Financial Success In Product Management

Speaker: Jamie Bernard

You'll learn how to set clear, measurable targets, link them to your product strategy, and effectively communicate progress with stakeholders.

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“My CEO is a Finance Guy Stuck on ROI…”

Mironov Consulting

Head of Product: My CEO is a finance guy*, and is pushing the product team hard to prioritize all engineering work solely on ROI. Most first-time CEOs come from some functional role: sales, finance, marketing, engineering, occasionally product management. (Or (combining a series of similar conversations).

Finance 95
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Are We Going About Stakeholder Alignment the Hard Way?

Product Management University

Now marketing, sales, customer experience teams, engineering finance, etc. can start building their own prioritized to-do list based on the same view of the market as product management. Finance can more predictably forecast revenue and profitability, etc.