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The Impact of Working in a Product Trio

Product Talk

Some people argued a different role owned defining the ideal customer profile (ICP) there were votes for product, sales, customer success, and even finance. Product (and design and engineering) needs to know who they are building for. And yes, even finance needs to know whose money they are trying to earn. How do I know?

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Finance Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Subcategories for Finance Apps: Fintech, Banking, Insurance. Finance apps experienced another year of customer engagement gains as people became more comfortable with managing their finances through apps. Below is a summary of how Finance app fared over the course of 2021. Summary of Finance Apps in 2021.

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Is Product Management Certification Worth It?

Productside

For current and aspiring product managers, the question comes up time and again: Is product management certification worth the investment? At Productside, we care deeply about helping product professionals grow in their careers. The post Is Product Management Certification Worth It?

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2019 Benchmarks for Finance Apps

Alchemer Mobile

Our 2019 Mobile Benchmarks by App Category report looks at trends and differences across popular app categories, with a focus on Finance apps. Profile of an average app in the Finance category. Apps in the Finance category have many unique hurdles. We tracked sentiment for apps in the Finance category, and here’s what we found.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage and financial stability!

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Why Mobile Customer Feedback is More Important than Ever for Finance Brands

Alchemer Mobile

Mobile-first finance companies are disrupting the market left and right – especially in light of the COVID-19 pandemic. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback? You can download the full report here.

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Four Challenges Finance Apps Face and How to Conquer Them

Alchemer Mobile

Convenient access to our finances is key in our global economy, and the mobile channel has quickly become the epicenter of customer experience. However, having convenient access to our finances at our fingertips doesn’t come without unique challenges. Driving higher survey response rates and extracting more meaning from NPS.