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How Does Portfolio Product Management Impact ProductMarketing? What are the Most Common Misconceptions About Portfolio Product Management? What is Portfolio Product Management and How Does It Differ From Traditional Product Management? It limits your view of the customer to the users of the product.
Product folks spend at least half of their time with their maker teams (product, engineering, design) trying to build and ship software that’s of broad interest to the market segment. Plus Plus frequent updates on everything for the C-suite. So (See the chocolate cake problem.)
This internal focus problem doesn’t just impact product, design and engineering functions but every department you have in the company. If support teams are focused on arguing with the finance department, that leaves very little time to improve how they deliver exceptional customer service. that is called ProductMarket Fit.
At this point, we needed to get educated (quickly) on how Sales at this company was motivated. Our next stop was Finance. We scheduled a meeting with someone that Finance identified as the “Genie of Sales Compensation.”
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