Product Management University

JANUARY 23, 2017

This sample product marketing job description just might ruffle a few feathers. First, it’s not your typical “get the product off the shelf” job description. Second, there may be people in product marketing roles that don’t meet the requirements. B2B Product Marketing Job Description.

B2B 133

B2B Product Marketing Marketing Healthcare 133

Userpilot

APRIL 8, 2022

Product market fit, often just called product/market or “P/M” is one of the most important Lean Startup concepts. There is a lot of information out there about why it’s important for having a successful product and grow your business, but finding out how to achieve product-market fit can still feel elusive.

User Testing 89

User Testing Feedback Software Research Software Product Marketing 89

The Product Coalition

MARCH 9, 2020

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. And there’s no guarantee that we ever find a positive answer. Which leads to a spin cycle of frustration and finger-pointing.

User Testing 78

User Testing Enterprise Weak Development Team Product Research 78

Userpilot

JULY 6, 2021

How many people should there be in your SaaS product marketing team? When should you start building a product marketing team and what role should you hire first? Let's talk about how to build and structure product marketing teams for SaaS products. SaaS product marketing team structure.

Research Software 95

Research Software Feedback Software Product Marketing Marketing 95

Lenny Rachitsky

NOVEMBER 17, 2024

Raaz was one of the first five employees at Wiz, joining as the first product manager, and helped the team pivot to what may be the most intense PMF in history. Before Wiz, Raaz led security products at Microsoft, including Azure Sentinel. Listen now on Apple , Spotify , and YouTube.

Startups 52

Startups Feedback Software Product Strategy User Testing 52

Mironov Consulting

MARCH 4, 2020

A pattern I’ve seen 4 or 5 times seems worth describing, since other folks may be experiencing it: a very early-stage B2B/enterprise company brings on a full sales team before finding product/market fit. And there’s no guarantee that we ever find a positive answer. Which leads to a spin cycle of frustration and finger-pointing.

User Testing 69

User Testing Enterprise Weak Development Team Product Research 69

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Once you find product-market fit, it’s not static 6.

User Testing 130

User Testing Onboarding KPIs Startups Product Research 130

The Product Coalition

JULY 27, 2024

John has held product roles at various companies in different stages, most recently serving as the Senior Director of Product Management at SugarCRM. He is now the founder of Breakthrough Ventures , providing Fractional Product Management and Product Marketing Services to software companies. This isn’t ideal.

CTO Coach 92

CTO Coach Fractional CTO Product Manager Product Management 92

Intercom, Inc.

NOVEMBER 7, 2019

Here are five quick takeaways: The founders of Spendesk noticed that, while the B2C space was innovating with peer-to-peer quickpay options, nothing like that existed in the B2B space (which often lags a few years behind the consumer market).

Feedback Software 162

Feedback Software Marketing User Testing Finance 162

Product Management University

JUNE 21, 2021

Understanding the market doesn’t mean understanding the market for your products. It means understanding the market, period. or horizontally (IT, Sales, finance, HR, etc.). Input from sales and other customer facing teams is a part of creating a well-rounded view of the market. That’s right.

Product Manager 147

Product Manager Product Management Healthcare Banking 147

Roadmunk

OCTOBER 5, 2017

While product managers puppeteer a product journey end-to-end, product marketing managers tend to be the masterminds behind releasing said product to market. Despite this generally accepted understanding, coordinating product releases of any size can still get messy. Jeffrey Vocell. Company: HubSpot.

Product Marketing 55

Product Marketing Marketing Product Research Research Software 55

Intercom, Inc.

FEBRUARY 2, 2022

That means acknowledging the needs of your audience or customers, and the ways this work will impact them – both positively and negatively. sharing with product, marketing, sales, and finance teams) and reaching wider to connect with other stakeholders who are keen to collaborate. Screenplay: The story you will tell.

Data Visualization 220

Data Visualization User Testing Technical Review Magazine 220

Userpilot

JULY 27, 2023

They also manage finances and supervise one or more engineering teams. Product Manager : In charge of creating product strategy and overseeing the design process, among other things. Cash Position and Flow : These metrics help CEOs track how much money is at hand, what’s coming in, and how the cash is spent.

Research Software 90

Research Software Feedback Software Analytic Tools Onboarding KPIs 90

Userpilot

AUGUST 31, 2024

Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities. They also guide customers through successfully using product features and helping users get value from them. The ultimate goal is to foster loyalty and maintain a positive company reputation.

Reporting Tools 52

Reporting Tools Data Visualization Analytic Tools Feedback Software 52

Userpilot

AUGUST 30, 2024

TL;DR A customer onboarding coordinator is a professional responsible for guiding new customers through the initial stages of using a product or service. Their goal is to create a positive first impression, build a strong customer relationship, and set the stage for long-term success. Book a demo to see it in action! Source: Glassdoor.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Customer Feedback 52

Product Management University

NOVEMBER 6, 2018

In order to consistently deliver solutions that are valuable enough to make customers measurably better at their business, product managers absolutely, positively have to know WHAT their target customers are trying to accomplish, WHY those business goals are important, WHAT’s stopping them and how success is measured.

Product Manager 124

Product Manager Product Management Certifications Customer Experience 124

Mixpanel

SEPTEMBER 21, 2023

Read on for our conversation with Xu about finding product-market fit when you’re the ideal user, growing a following vs. growing an app, and what the future of social media looks like. The reason I started posting my trades as Sir Jack is because it can feel really uncomfortable talking about finances under your real name.

Analytic Tools 116

Analytic Tools Research Software Data Visualization Technical Review 116

Intercom, Inc.

OCTOBER 29, 2019

Once you have these segments, you can build the right product, set the right distribution and positioning, and match the right sales motion to each customer, while also refining your segments over time. For example, our Finance team is now able to confirm whether new customer growth is up in our target segments.

User Testing 184

User Testing Data Visualization Customer Experience Customer Feedback 184

Alchemer Mobile

MAY 7, 2020

Customers are then able to access the Apptentive product suite to send ratings prompts, survey customers for product information, use Message Center for customer service, send notes to drive positive outcomes, and push customers to upgrade to the latest version of their app.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Mironov Consulting

SEPTEMBER 14, 2020

They don’t value experience running product management teams , instead overweighting narrow technical or market segment familiarity. First, I observe that product titles and roles vary wildly across companies: there’s no consistency even within a segment. Each department wants to hire in its own image. Let’s unpack.

Reporting Tools 145

Reporting Tools Analytic Tools Fractional CTO Onboarding KPIs 145

Userpilot

JUNE 17, 2024

According to Glassdoor, here’s how experience can impact your product launch manager’s salary. You can progress to a senior position by demonstrating strong organizational and communication skills. Product Launch Manager : Develop and execute comprehensive launch plans.

Product launches 52

Product launches User Testing Analytic Tools Feedback Software 52

Userpilot

JULY 23, 2023

Key members of the GTM team: Go-to-Market Manager: Responsible for overseeing and coordinating the entire GTM process , ensuring alignment across go-to-market teams and successful product launches. For most companies, the go-to-market team includes the GTM Manager and product, marketing, and sales folks.

Research Software 69

Research Software Data Visualization User Testing Marketing 69

Gainsight

DECEMBER 21, 2023

Now, the verdict is in, and everyone agrees that proactive Customer Success Managers (CSMs) are best positioned to drive value and deliver a better customer experience. Realities of an Early-Stage Company Customer Success is rarely formed in the earliest days of a new company; usually Product, Marketing, Sales, and Finance all come first.

Customer Experience 52

Customer Experience Customer Feedback Feedback Software User Testing 52

Mironov Consulting

MAY 18, 2024

  UNFILLED PRODUCT POSITIONS There are thousands of talented product folks between gigs, looking for their next adventure.  IN SCOPE:   If you’re a Director who is short a product manager or two, you’re doing two or three full-time jobs (badly) and probably very sleep deprived.   

Technical Advisors 64

Technical Advisors Technical Review Weak Development Team Product Research 64

Userpilot

OCTOBER 5, 2023

Stakeholders across the organization, including marketing , sales, product managers , customer success teams, finance, and senior leaders , monitor the CAC payback metric to optimize strategies and inform decision-making. Userpilot onboarding, analytics , and feedback features can help you reduce CAC and boost revenue.

Feedback Software 90

Feedback Software Onboarding KPIs Analytic Tools Customer Experience 90

Product Management University

FEBRUARY 25, 2020

How Does Portfolio Product Management Impact Product Marketing? What are the Most Common Misconceptions About Portfolio Product Management? What is Portfolio Product Management and How Does It Differ From Traditional Product Management? It limits your view of the customer to the users of the product.

Marketing 130

Marketing Product Manager Product Management Reporting Tools 130

The Product Coalition

NOVEMBER 19, 2020

He’s been applying for positions for months and has found it nearly impossible to get an interview. More than many other roles, PM positions tend to have stringent qualifications for desired applicants. If you were an analyst, try applying to companies that build a product for analysts, like Tableau. Then work your way there.

Technical Review 161

Technical Review Product Manager Product Management Research Software 161

Alchemer Mobile

NOVEMBER 10, 2022

Customers are then able to access the Apptentive product suite to send ratings prompts, survey customers for product information, use Message Center for customer service, send notes to drive positive outcomes, and push customers to upgrade to the latest version of their app. We all know and love Slack.

Feedback Software 256

Feedback Software Analytic Tools Reporting Tools Data Visualization 256

Userpilot

JUNE 20, 2023

Evaluate the financial viability of your product idea No matter how brilliant your product idea is, it won’t float if you either don’t have money to build it or the ROI doesn’t justify the investment. Not building the product at all is a valid option too if the cost of financing it is higher than the returns.

User Testing 79

User Testing Product Research Feedback Software Customer Feedback 79

Userpilot

AUGUST 30, 2024

In this article, we will outline the typical journey for customer service representatives, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities.

Data Visualization 52

Data Visualization Reporting Tools Analytic Tools Feedback Software 52

Userpilot

JUNE 12, 2024

Conduct thorough market research : Analyze your target audience, competitors, and industry trends. Gather insights to validate product-market fit, identify unique selling points, and refine your go-to-market strategy. Prioritize user feedback and testing : Involve users throughout the product development process.

Product launches 52

Product launches Analytic Tools Data Visualization Feedback Software 52

Product Innovation Educators

MAY 24, 2021

How product managers can solve positioning, packaging, and pricing for their products. Today we are discussing how to price products, helping you avoid common mistakes and sharing steps to make your pricing smarter. When a company is having trouble in the market, price point is never really the problem.

Product Research 80

Product Research Differentiation Customer Feedback Data Visualization 80

Mind the Product

MAY 24, 2019

They elevated the residents to the position of “expert” of their situation, involved them in hackathons where they could be the ones to say if an idea would work or not, and even had more residents participate than outsiders. Beyond Product-Market Fit. Bernise says her team was really looking for Process-Context Fit.

Research Software 173

Research Software Data Visualization Government Education 173

Userpilot

MARCH 8, 2022

Experience in e-commerce, subscription, marketplace, and retention-focused products. She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Technical Advisors 107

Technical Advisors Product Research Analytic Tools User Testing 107

Gainsight

JANUARY 25, 2023

Since CS has become a lifeline in tech’s current economic state , I wanted to help standardize the CCO position by creating a helpful starting point: a canonical CCO job description. It’s quite expansive—the ideal job description will have responsibilities tailored to your unique asks for the position. Bob Stoneking, and Vineet Puri.

Customer Experience 52

Customer Experience Customer Feedback Onboarding KPIs Certifications 52

Userpilot

AUGUST 28, 2024

Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities. Retail, finance, telecommunications, healthcare, and technology represent more than three-quarters of customer service job openings. Looking into tools for customer service representatives? Book a demo to see it in action!

Data Visualization 52

Data Visualization Reporting Tools Analytic Tools Feedback Software 52

Userpilot

AUGUST 28, 2024

TL;DR A customer onboarding coordinator is a professional responsible for guiding new customers through the initial stages of using a product or service. Their goal is to create a positive first impression, build a strong customer relationship, and set the stage for long-term success. Book a demo to see it in action! Source: Glassdoor.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 52