article thumbnail

Common Product Vision Board Mistakes

Roman Pichler

This article assumes that you are familiar with the product vision board or the key elements of a product strategy : market, value proposition, standout features, and business goals. Vision Captures Product Idea or Business Objective. Additionally, such a vision is hardly inspiring. Target Group is (too) Big and Heterogenous.

Vision 319
article thumbnail

The Product Vision Sprint: 5 days to a tangible product vision

The Product Coalition

a clear and compelling vision. from ‘ Drive’ All top product leaders know the importance that vision plays in the success of a product. As Marty Cagan states in Inspired : “When done well , the product vision is one of our most effective recruiting tools, and it serves to motivate the people on your teams to come to work every day.”

Vision 185
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Priority Starts at the Top

Folding Burritos

These numbers will come as the result of all the micro-decisions we make every day, consciously or not–it’s an implicit strategy (which through this exercise has been made explicit). . Is this thing you’re asking with our mission, vision, value proposition? Does it contribute to our current goals at all? Does it require a large effort?

article thumbnail

Customer Retention Priorities vs. Wallet Share Growth: Will There Ever Be More Overlap?

Product Management University

Resetting Your Customer Retention Priorities: A Team Exercise. Treat this as a collaborative product management team exercise, not an exercise for each product manager. Here’s the most important part of this exercise. Creating Your Product Vision: Two Parts Customer, One Part Product. Seize the opportunity.

article thumbnail

How Product Managers Can Define a Product Vision to Guide Their Team

Speaker: Christian Bonilla, VP of Product Management at UserTesting

Rather, they start with a strong product vision. Getting that vision right is one of the most important responsibilities of the product team. Join Christian Bonilla, VP of Product at UserTesting, as he reveals tips for taking ownership of the product vision to guide the development process.

article thumbnail

10 Tips for Creating an Agile Product Roadmap

Roman Pichler

Describe and validate the product strategy —the path to realise your vision—before you create your roadmap and decide how the strategy is best implemented, as the following picture illustrates. I like to use my Product Vision Board to develop a valid product strategy. Use your vision and product strategy to make the right decisions.

Roadmap 348
article thumbnail

Why Your Engineers Are Hungry for Your Product Vision.

The Product Coalition

Let’s talk about how to define a product vision, and why the lack of a product vision is so detrimental to your team. As I’ll explain below, the “why” and “where” form your product vision, and your product team (especially your engineers), not only want this from you, but need it in order to do their best work. Directionality.

Vision 123