Product Talk

APRIL 17, 2024

We’re a 14-year-old company that started off as an ads business, and we’re transitioning into a SaaS business. We have five product managers, one UX researcher , five designers—one of them director of design, leading the design team. It sounds like you are responsible for product, design, and research. Teresa: Okay.

Product Research 255

Product Research User Testing Data Visualization Research Software 255

Mind the Product

APRIL 24, 2018

Setapp provides Mac users with a way to use and discover new apps, and developers with a new way to reach customers and generate extra revenue. We liken Setapp to Netflix for Mac software: the user pays a monthly subscription and receives access to a suite of curated Mac apps. It’s a new style of distribution for Mac apps.

User Testing 160

User Testing Customer Feedback Customer Experience Data Visualization 160

The Product Coalition

FEBRUARY 23, 2024

The title “product manager” is often misapplied within the technology sector, leading to a disconnect between role expectations and actual responsibilities. I am not in favor of assigning home exercises. This involves evaluating existing solutions and identifying the unique pain point we aim to alleviate.

Analytic Tools 131

Analytic Tools Data Visualization Research Software Feedback Software 131

UX Planet

SEPTEMBER 14, 2024

Discover how to enhance user experiences by leveraging quantitative research, usability testing, and A/B testing to make informed, data-driven design decisions that lead to measurable results. Leveraging both quantitative and qualitative research methods is essential for optimizing features, improving usability, and driving user engagement.

Data Visualization 90

Data Visualization User Testing Product Research Research Software 90

The Product Guy

AUGUST 13, 2020

When I first researched about product management, I asked seasoned product managers how they started and they gave me very different kinds of answers. A lot of them worked in other positions before moving to product management, like engineers, analysts, marketers and project managers, and learned by taking on extra responsibilities.

Product Management 163

Product Management Product Manager Research Software Feedback Software 163

Userpilot

SEPTEMBER 20, 2024

How to act on your research findings. Quantitative data analysis vs. qualitative data analysis Quantitative and qualitative data analyses have different objectives and use different data types, methods, and tools to achieve them. There are 5 main methods of qualitative research studies: Content analysis. Narrative analysis.

Data Visualization 81

Data Visualization Analytic Tools Research Software Feedback Software 81

The Product Coalition

JANUARY 26, 2024

Twenty five mini-research ideas for finding something meaningful to work on. In the perfect world, product managers have all the time, resources, and skills to do impeccable, in-depth market and user research. So let’s talk about mini-research. Think of research as digging for gold. There is only the real world.

User Testing 107

User Testing Product Research Research Software Data Visualization 107

The Product Bistro

JUNE 14, 2016

Even though structured customer visits are technically “ marketing ” research, for them to be valuable requires that many of the key groups in the organization are involved. Having them in the planning process, and at some level, participating in the exercise is a big help with buy in. Visit Team(s).

Technical Advisors 170

Technical Advisors Product Research Finance User Testing 170

Userpilot

MARCH 4, 2021

In-app survey questions can be one of the most effective tools when running product research. We’ve put together a quick guide for you, including best practices, desired outcomes, and examples of questions you must ask your users in-app to help various teams. Benefits of In-App Survey Questions. Table of Contents.

Product Research 105

Product Research User Testing Feedback Software Research Software 105

Mind the Product

NOVEMBER 1, 2017

Eric is a senior developer at a medium-sized software company. How do you collectively build your marketing persona through a workshop? Market research and having a customer proxy are prerequisites for a persona workshop. Tell me about the last time you selected a tool for your team. Persona Activating Exercises.

Construction 108

Construction Workshop User Testing Customer Experience 108

Arkenea

DECEMBER 15, 2024

We have tried at least one diet and nutrition app after gaining a few extra pounds. Though some of us may still be struggling with keeping up with the strict diet routine the app has to offer, the usage of such apps hasn’t dropped. diet and nutrition app market was valued at $2,187.63 percent by 2028.

Research Software 52

Research Software Analytic Tools Feedback Software User Testing 52

The Product Coalition

FEBRUARY 15, 2023

Few hours of online research. It consists of ’15+ free Miro exercises with reading materials that anyone can use to take their idea from zero to zero point one. “What if no one wants what I have to offer? What if I don’t have what it takes? How would I even start?” One way to manage these fears is to “date” the idea before committing.

Startups 120

Startups User Testing Research Software Differentiation 120

Userpilot

NOVEMBER 19, 2022

During the prelaunch stage, their task is to carry out market and customer research. To achieve that they use a range of techniques, like review research, user interviews, feedback , or product usage tracking. Product service management combines product management and marketing responsibilities into one role.

Data Visualization 91

Data Visualization User Testing Research Software Feedback Software 91

UX Studio

APRIL 25, 2019

Let’s jump into branding research! It will take you just eight minutes to read this article, you will know about: An “inclusive” marketing strategy. When does the time come for this type of research? A snapshot of tools and techniques. How we conducted brand research on our UX studio brand. Do research!

User Testing 74

User Testing Product Research Research Software Branding 74

Userpilot

APRIL 10, 2021

The larger your SaaS empire becomes, the more likely this is to be the case. Why is Customer Segmentation important for SaaS? Customer Segmentation is when businesses divide customers into groups according to common characteristics, in order to create better product experiences and more effective market positioning.

Analytic Tools 94

Analytic Tools Customer Experience Research Software User Testing 94

Userpilot

JANUARY 20, 2024

We also show you how to create a message map for your SaaS! A message map typically includes a core message, supporting points, proof points, target audience, brand voice, and guidance on tailoring messages for different marketing channels. Research your target audience The first step when building a message map is customer research.

Messaging 71

Messaging User Testing Research Software Analytic Tools 71

ProductPlan

JANUARY 27, 2022

Here are some areas to consider when making your 2022 requests: Product Stack Tools for 2022 Budgets. Investing in tools for the product team commanded the most significant share of product team budgets in our 2021 survey. Accelerated by the shift to distributed teams and remote working, these tools have become invaluable resources.

Data Visualization 98

Data Visualization User Testing Product Research Reporting Tools 98

The Basics of Product Management

JUNE 30, 2020

Let us say a company is building a food delivery app. One app would be aimed at people ordering the food and the other app would be aimed at people delivering the food. In all probability, the development team and product team would already be familiar with ordering food over an app. Market Research.

Product Research 52

Product Research Feedback Loop User Testing Feedback Software 52

Userpilot

NOVEMBER 14, 2022

What tools do you have at your disposal? Perform a competitive analysis of the currently available solutions to the user problem. Carry out customer discovery to validate the problem and your solution. Miro is a versatile collaboration whiteboard software that you can use at various stages of product planning and development.

Product Research 90

Product Research User Testing Onboarding KPIs Research Software 90

Userpilot

JULY 23, 2024

The Product Tree is a visualization tool that presents the hierarchy of features, from core systems to future enhancements. The Opportunity Solution Tree (OST) visualizes the connections between business goals, user pain points , and features, aiding strategic decision-making. Weighted scoring system template.

Feedback Software 92

Feedback Software User Testing Product Research Customer Experience 92

Arkenea

AUGUST 16, 2024

Fitness tracker app development can make millions for any healthcare software development company. User penetration for fitness apps is expected to hit 13.21 There’s so much to gain in the fitness sector, but how to go start building a fitness tracker app? The app can help to scale irrespective of the location.

User Testing 40

User Testing Research Software Feedback Software Development 40

Arkenea

AUGUST 15, 2024

Fitness tracker app development can make millions for any healthcare software development company. User penetration for fitness apps is expected to hit 13.21 There’s so much to gain in the fitness sector, but how to go start building a fitness tracker app? The app can help to scale irrespective of the location.

User Testing 40

User Testing Research Software Feedback Software Development 40

Userpilot

SEPTEMBER 25, 2023

TL;DR In SaaS, concept testing is a research method used to test concepts during product discovery and before their launch. Concept testing helps SaaS businesses validate ideas , make the product development process customer-centric, and detect potential issues early, reducing the risk of product failure. Let’s dive in!

User Testing 81

User Testing Product Research Feedback Software Analytic Tools 81

Userpilot

NOVEMBER 5, 2022

You can use Userpilot to improve your customer discovery by tracking product usage, collecting user feedback in-app, and validating ideas in fake door tests. It involves researching customers and identifying their use cases, problems, needs, and desires. Tools and techniques for testing assumptions. What is customer discovery?

Product Research 90

Product Research User Testing Customer Feedback Customer Experience 90

Mind the Product

FEBRUARY 7, 2017

But synthesising information into insight is an art form and an exercise in restraint. For product managers standing at the intersection of business, technology, and user experience, it’s a screaming match from functional teams fighting to be heard. But usability is not the same as user research. Size Up Your Sources.

Customer Feedback 84

Customer Feedback User Testing Data Visualization Customer Experience 84

The Basics of Product Management

MAY 24, 2020

Software Development Life Cycle (SDLC) is the process of building software, using 6 phases – Analysis, Definition, Design, Coding, Testing and Deployment. The acronym also stands for system development life cycle. People use it interchangeably with software development life cycle. SDLC Phases. Deployment.

Software Developers 52

Software Developers Software Development Research Software Software Review 52

ProductPlan

MARCH 17, 2020

Strategic Roadmap : Develop a cross-functional strategic roadmap that factors in dependencies needing alignment (sales and marketing efforts related to a product launch, for example). Try these inbound/outbound efforts exercise by dividing your PM activities into either an “inbound effort” or “outbound effort” bucket. Market research.

Outbound 99

Outbound Product Management Product Manager Customer Experience 99

PMLesson's Ace the PM Interview

MARCH 1, 2020

I studied mathematics at UCLA, worked 2 summers as a software engineering intern at a Series E AdTech startup, and advised Metta World Peace (Ron Artest) as the product manager for his social basketball app, Gradelo. If the recruiters deem you to be a good fit, you'll receive a digital video exercise.

Research Software 52

Research Software Analytic Tools Reporting Tools Feedback Software 52

Product Innovation Educators

DECEMBER 7, 2020

He uses his years of experience in marketing research and promotions to help organizations launch and position better products, including at Kraft Foods, Wild Planet Toys, Pepsi, Sprint, Target, Pinkberry, and many others. . 9:07] Tell us about your system, Ignite 360, with five steps to empathy.

User Testing 76

User Testing Product Management Product Manager Research Software 76

Userpilot

MARCH 3, 2022

This includes market research (potential employers), understanding product strengths (your value to the customer), iterative development (subsequent drafts), or refining the UI (formatting). Competence in using product analytics tools is a must for product managers, and the recruiters will be looking for them in your resume.

Data Visualization 84

Data Visualization Analytic Tools Technical Advisors User Testing 84

Nulab

SEPTEMBER 22, 2021

Competitive positioning is a way to assess the market, suss out your competition, and work out whether your offering is a viable means of making money. Research part 1: Qualitative research for competitive positioning. Any good positioning strategy begins with plenty of research. Define your market size.

Positioning 69

Positioning User Testing Reporting Tools Data Visualization 69

ProductPlan

MARCH 1, 2023

Product Planning is researching, making decisions, and taking action to develop a successful product. Product Concept Development This is the first exercise to go through with your team in which you’ll examine what you know about your key personas. You’ll measure app downloads, website visits, time spent on products, etc.

Research Software 52

Research Software Feedback Software Weak Development Team User Testing 52

The Product HQ

MAY 10, 2024

Today, more and more businesses are looking for product managers specializing in artificial intelligence and machine learning technologies. According to AI trends from Finances Online , the CAGR growth rate for the market size of the AI industry exceeds 33% between the period 2019 and 2022.

Artificial Inteligence 52

Artificial Inteligence Technical Review Research Software Analytic Tools 52

Pragmatic Marketing

DECEMBER 20, 2019

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. There is so much more to the commercialization of product strategy, which is how I would define product marketing in a nutshell.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

Pragmatic Marketing

DECEMBER 20, 2019

Sprout Social , which develops social media management, advocacy and analytics software for businesses, has mushroomed to 500 employees in its short, nine-year history. There is so much more to the commercialization of product strategy, which is how I would define product marketing in a nutshell.

Positioning 70

Positioning Product Marketing Marketing Analytic Tools 70

The Product Coalition

OCTOBER 7, 2020

By understanding the difference between them, and knowing some basic research methods, you’re well on your way to becoming a data-driven Product Manager. The qualitative feedback you gather might look something like this: Common Qualitative Research Methods Let’s go over some of the most common qualitative methods for data collection.

Data Visualization 70

Data Visualization User Testing Product Research Customer Experience 70

The Product HQ

FEBRUARY 6, 2023

On the other hand, this question also serves as a solid introductory exercise for candidates that allows recruiters to then segway into other facets of product management worth questioning. After all, it is pointless to build a product if it doesn’t provide real solutions to the pain points of end users.

User Testing 52

User Testing Research Software Feedback Software Data Visualization 52