Userpilot

JUNE 27, 2024

Embarking on a career as a customer insights manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful customer insights manager. Let’s dive in!

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Userpilot

AUGUST 30, 2024

Starting a career as a customer onboarding manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for customer onboarding managers, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

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Userpilot

OCTOBER 31, 2022

Want to analyze customer needs in a way that will benefit your business? In this article, we feature the nitty-gritty of customer needs — from the fundamental meaning and types of customer needs to the most efficient method for conducting a customer needs analysis and acting on customer data for business growth.

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Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed. Let’s dive in!

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Userpilot

OCTOBER 6, 2022

How can you analyze customer behavior in-app to deliver unparalleled in-app experiences? What customer data can you collect to derive valuable insights and improve retention? In this piece, we’ll cover everything you need to know about customer behavior analysis. Hotjar — for recording user behavior in-app.

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Userpilot

JUNE 12, 2024

TL;DR A Product strategist is responsible for working with a team of Product Managers to develop a comprehensive product strategy , product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. charts, surveys, event-tracking, etc.) charts, surveys, event-tracking, etc.)

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Userpilot

JUNE 27, 2024

In this article, we will outline the typical journey for a product strategist, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. You advance by consistently delivering visionary strategies that drive long-term success and position the company as a market leader.

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Userpilot

FEBRUARY 25, 2024

Create data-driven product roadmaps. Identify friction areas. Here’s how to perform conversion funnel analysis for a specific user journey: Create your user personas. Map out each stage in the customer journey. Identify drop-off points from the report. What are their pain points?

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Userpilot

JUNE 30, 2023

Wondering which strategic customer engagement tactic to use to engage more customers with your product? Customer engagement lies at the heart of every thriving SaaS product. You need to strategically put your effort into bringing back customers to engage with your product regularly. What is a customer engagement strategy?

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Bain Public

NOVEMBER 16, 2021

When put together, you not only make sure all stakeholders understand the product mission and strategic objectives, but it enables you to come up with a solution customers love that also works for the business — a solution that is valuable, usable, feasible and viable. In discussing and disputing with others, you discover collectively.

Product Research 52

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The Product Coalition

MARCH 5, 2023

Without waiting any longer, here are some points I learned: Create a ‘tailored for trust’ onboarding Much of the product work and efficiency is based on trust that the product manager (PM) creates with internal stakeholders and, later on, the customers. It’s a very positive shift, for feedback is essential for growth and development.

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Userpilot

FEBRUARY 28, 2023

If you’re wondering what different types of customer feedback are and how to collect them, you’re in the right place! In this article, we look at 13 different ways to collect feedback that product managers can leverage to gain a deep understanding of customer needs and make informed product decisions.

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Product Innovation Educators

JUNE 24, 2024

In product management, it involves understanding the needs and pain points of customers and creating products that solve their problems. It’s important to remember that a career transition is not a one-time event, but rather an ongoing process of learning, growth, and adaptation.

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Userpilot

JULY 31, 2023

Chances are you already know their broad responsibility is to develop and implement a marketing strategy roadmap for a specific product. TL;DR The product marketing manager role (PMM) is primarily responsible for a product’s positioning, messaging, and branding. But what exactly does this entail?

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Userpilot

JUNE 28, 2024

TL;DR A product strategist is responsible for working with a team of product managers to develop a comprehensive product strategy , product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. An MBA could be preferred for senior-level positions, although it is not always required.

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The Product Coalition

SEPTEMBER 21, 2020

Good product teams understand that their customers’ needs and behaviours are ever changing and the way to truly predict what impact any update will have is to try it on a small set of real customers. Here are 10 guidelines to design high impact experiments.

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Userpilot

OCTOBER 25, 2022

Product managers conduct primary and secondary market and customer research to find the target market and identify opportunities that existing products don’t satisfy. Market research, differentiation, and positioning are necessary to prepare for the product launch. Measuring user sentiment with NPS surveys is easy.

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Userpilot

NOVEMBER 19, 2022

Product service management is a marketing function whose objective is to keep track of customer and market need fluctuations and inform product development. However, the focus of product service management is on delivering a delightful service and fostering relationships with customers. Are you ready for the deep dive?

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Userpilot

JULY 8, 2022

Ever wondered what your users think about your product’s features, UI design, and quality? Product experience insights help you understand how customers feel about your product, and how they react and interact with it. Product experience (PX) is the customer’s overall experience and interaction with the product.

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Userpilot

JUNE 26, 2024

In this article, we will outline the typical journey for software product owners, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. It’s used for tracking development tasks and sprints, delivering in-depth reporting , and customizing workflows for teams.

Analytic Tools 52

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ProductPlan

JANUARY 27, 2022

They’re also investing in activities that help them better understand their market and customers. We’ve identified 12 types of tools to include in your product stack , ranging from asynchronous communication tools such as Slack and Microsoft Teams to user tracking and analysis tools including Pendo and Amplitude.

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Userpilot

JANUARY 12, 2023

Looking for behavioral segmentation examples that drive conversions at different customer journey stages? We’ve compiled an extensive list of tips and tricks to act on your customer data to improve customer brand loyalty and marketing strategy and drive account expansion and product adoption.

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Userpilot

AUGUST 11, 2022

Since customer success roles are relatively new, companies don’t always have a clear idea of what responsibilities are appropriate for a customer success manager (CSM). Customer success ensures customers get their desired outcome when using your product. Which involves: Managing churn and increasing customer retention.

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Userpilot

JUNE 12, 2024

TL;DR Growth product manager is a specialist position within product management focusing on identifying and executing product-led growth opportunities in acquisition, engagement, and retention. This is why growth managers heavily rely on customer feedback to drive product enhancements. Let’s get started!

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Userpilot

AUGUST 30, 2023

It’s 2023, and customers have options. Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights. The event is for anyone responsible for driving growth for their product. But how do you do that? Product management and leadership speakers.

Customer Experience 92

Customer Experience User Testing Customer Feedback Research Software 92

Userpilot

JANUARY 31, 2023

An effective customer activation funnel can be an extremely powerful way to channel new customers through your product and get them to experience value fast. In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job.

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Userpilot

JULY 24, 2023

An effective product launch checklist includes the following: Define your target audience and build out your user personas. Craft your product positioning statement. Userpilot empowers SaaS your product team to run in-app marketing campaigns, collect customer feedback, and analyze users’ interactions with your product.

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Userpilot

JUNE 19, 2024

Webinars : Gain user insights (Userpilot Events), master user stories (Product School), and explore Agile methodologies (SAFe). It’s used for tracking development tasks and sprints, delivering in-depth reporting , and customizing workflows for teams. Jira : Jira is one of the most common tools for product owners.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

Userpilot

FEBRUARY 3, 2021

In the mission to solve your users’ most significant pain points, a user journey template can be your greatest asset. Sure, user personas are helpful. But they don’t answer where the sources of friction are coming from as your users explore your product. What Is a User Journey?

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Analytic Tools User Testing Customer Experience Research Software 93

Userpilot

APRIL 22, 2024

It’s often done to guide product planning , enhance account expansion , and optimize self-serve customer support channels. Increase user retention. Product feature analysis involves evaluating specific features of your product to understand their impact on user satisfaction , market performance , and overall usability.

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Userpilot

MARCH 8, 2022

In her classes, she teaches a structured and sustainable approach to continuous discovery that helps product teams infuse customer input into their daily product decisions. Susan Stavitzski – Customer-Driven Product Person and Product Leader. Teresa Torres is an internationally renowned author, speaker, and coach.

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Userpilot

JUNE 22, 2023

While customer churn is a grave concern, retention is what can help you tackle it and make your product successful. Customer retention brings you more customers who tend to spend more, refer others, and provide valuable feedback that drives product improvement. A good customer churn rate is 3% or less for SaaS companies.

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Data Visualization Feedback Software Analytic Tools Customer Experience 77

Intercom, Inc.

DECEMBER 16, 2020

They weren’t excited about the deals we closed or the customers who were singing our praises. Our customers are getting more value out of Intercom, and our product team is getting more value out of those customer conversations, so they know exactly what to prioritize and what to build next.”. Focus on the customer.

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Usersnap

JUNE 10, 2021

Instead of employing random software testers to go through different test scenarios, Pocket Prep gets actual customers to try out the new application. They would have a dozen schools, think of them as accounts, and around 50 users in the testing environment. If we ship fast but not great, it will only upset our users.

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Feedback Software User Testing Reporting Tools Data Visualization 122

People-First Product Leadership

JULY 30, 2024

Was it customer interviews? Target product-led growth companies which have direct customer engagement. Here, Duckworth recommends that we recognize our intelligence and talent can substantially change throughout life, that we “practice positive self-talk,” and that we ask for help when we need it. Was it data?

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ProductPlan

JANUARY 21, 2022

They’re also investing in activities that help them better understand their market and customers. We’ve identified 12 types of tools to include in your product stack , ranging from asynchronous communication tools such as Slack and Microsoft Teams to user tracking and analysis tools including Pendo and Amplitude.

Data Visualization 52

Data Visualization User Testing Product Research Reporting Tools 52

Gainsight

JULY 5, 2022

Customer success (CS) is evolving and moving outside the box it once inhabited. It affects so many parts of business because it is not exclusively about customer success or customer experience (CX) anymore. Grasping the Reach of Customer Success. It is a simple formula to solve for hiring your first CS ops position.

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