Events Messaging User Friction 
Userpilot
JULY 29, 2024
Understanding how to identify customer pain points and struggles is the cornerstone of creating a painless customer experience and a loyal customer base. The reason is simple – struggling customers hold the key to sustained product growth. There are different types of pain points.
Intercom, Inc.
APRIL 29, 2020
As marketers, our job is to understand our customers – their hopes, their wants, their needs – and then communicate the value of our product in the context of their lives. At SaaStr Summit , I spoke about how businesses can adapt during these uncertain times by focusing on customer impact. Embracing a philosophy of change.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Userpilot
SEPTEMBER 30, 2024
What is a messaging strategy? A messaging strategy is a marketing framework /plan that outlines how your brand communicates its key messages and unique selling proposition to its target audience. Why should you have a solid messaging strategy? A good place to start is by creating user personas.
Intercom, Inc.
AUGUST 18, 2021
There’s a good reason that the seemingly simple Net Promoter Score (NPS) has become a ubiquitous, revered statistic in modern business – this single number is viewed as a measure of customer loyalty, a way to benchmark competitive performance, and has been proven to correlate with revenue growth (hence the popularity).
Intercom, Inc.
AUGUST 25, 2021
We have achieved a great deal in the past decade – we have built a lot of great product , hired hundreds of wonderful people , and helped thousands of amazing companies form lasting relationships with their own customers. Paul Adams , SVP of Product, summarizes the power of messaging. They were seeking an initial $600,000 in funding.
Alchemer Mobile
NOVEMBER 22, 2024
In this digital-first world, understanding your customers’ experiences is more crucial than ever. To better understand the common challenges organizations face with digital feedback tools, we conducted a comprehensive market research study that revealed several critical pain points.
Intercom, Inc.
SEPTEMBER 18, 2019
Your potential customers see dozens, sometimes hundreds, of marketing messages every day and everywhere: on social media, on their phones, on billboards as they drive down the street. Any marketing messages they see then are effectively out of context. But this kind of marketing has a low success rate. It’s all about context.
Expert insights. Personalized for you.
69 
Let's personalize your content