PMLesson's Ace the PM Interview

MAY 5, 2020

So, what’s the difference between a Product Manager (PM) and a Product Marketing Manager (PMM)? Both Product Managers and Product Marketing Managers often work very closely together and share project ownership, they generally have different sets of responsibilities that require different skill sets.

Product Marketing 52

Product Marketing User Testing Marketing Analytic Tools 52

Roman Pichler

JULY 6, 2021

Be Prepared to Look after People, Not Products. When you become a head of product, you move into a line management position. Consequently, your focus shifts from managing a product to looking after the product people on your team and empowering them to do a great job. Grow Your Leadership Skills.

User Testing 156

User Testing Product Research Weak Development Team Construction 156

bpma ProductHub

APRIL 30, 2017

It’s the expectation of a positive outcome”. These words couldn’t be more relevant to product management. But how do you develop the confidence required to lead a team of stakeholders to a positive outcome? She summarized her frameworks through her first book, “Software Product Management Essentials”, first out in 2003.

Development 150

Development Product Manager Product Management Management 150

PMLesson's Ace the PM Interview

APRIL 25, 2022

Have you recently been invited to a product marketing manager interview? One of the best and first things you should do is review the most common product marketing interview questions and answers. Product marketing managers play a critical role in bringing new products to market.

Product Marketing 52

Product Marketing Marketing Research Software User Testing 52

Intercom, Inc.

JANUARY 24, 2023

The previous version was almost five years old, and we knew that we needed an ambitious and clear vision to bring a next-generation Messenger to the market. Surveying the landscape First, we zoomed out from day-to-day execution and evaluated Messenger across multiple dimensions – product, market, customers, and business.

Vision 118

Vision Feedback Software Customer Experience User Testing 118

Product Talk

MAY 13, 2020

If the company’s leaders aren’t sure or have many theories or wishes, then the product team has to do the discovery legwork to identify the most likely human behavior changes that will positively impact the lagging business indicator. They group and align these unmet needs as opportunities under their desired product outcome.

Product Research 356

Product Research User Testing Customer Experience Feedback Software 356

Usersnap

SEPTEMBER 29, 2022

Create your vision and positioning 4. The disruptive growth approach focuses on gaining market leadership with a lower-cost product, which will help capture new customers. Disruptive products are low priced and high volume. The products are easy to use and provide immediate results for customers.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Userpilot

AUGUST 22, 2024

Her career took a significant leap when she joined OriginTrail as CMO, where she designed the company’s Token generation event strategy and raised $22.5 It covers crucial aspects of launching a product , including market research, pricing , positioning, and growth techniques. million in growth capital.

Books 88

Books User Testing Analytic Tools Feedback Software 88

The Product Coalition

NOVEMBER 30, 2022

At times, it felt like what was needed was a true back to basics positioning, where we are educated in not only the definition of demand generation, but what the point of demand generation even IS. That’s how you find product market fit. There was surprisingly little distinction between demand generation and lead generation.

User Testing 129

User Testing Customer Feedback Feedback Software Reference 129

Userpilot

FEBRUARY 17, 2021

Wondering what the best product conferences of 2021 are? We’ve collected the best events for product folks that you can attend online or in-person. February Product Conferences. Product Marketing Rendezvous. Source: Product Marketing Alliance. March Product Conferences.

Research Software 98

Research Software User Testing Product Research Analytic Tools 98

Userpilot

AUGUST 30, 2023

Get ready to dive into insightful discussions, practical strategies, and real-world examples that will empower you to create and manage products that meet user needs and leave them truly satisfied. Product Drive is Userpilot’s FREE online event where experts from top companies come to share growth and marketing insights.

Customer Experience 92

Customer Experience User Testing Customer Feedback Research Software 92

Userpilot

JUNE 19, 2024

Get insights from books like “Crowdfunded” or “Product Entrepreneur” and learn actionable launch steps from “The Pocket Guide to Product Launches.” ” Stay updated with webinars from Userpilot Events, Product Launch Institute, or Go-to-Market Institute.

Product launches 52

Product launches Analytic Tools Research Software Data Visualization 52

Userpilot

JUNE 27, 2024

Starting a career as a product strategist requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product strategist, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 30, 2024

Product launch managers use primary and secondary sources to identify user problems worth solving. They also look at the current market landscape to see if and how other competing products solve them. You can progress to a senior position by demonstrating strong organizational and communication skills.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 28, 2024

An MBA could be preferred for senior-level positions, although it is not always required. Certification : Enhance your education with a specialized certification such as the Product Strategy certification offered by the Association of International Product Marketing and Management (AIPMM).

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 24, 2024

Set SMART goals and KPIs for your team to keep track of their progress and drive the product development process. Create a product roadmap to get everyone on the same page and outline key development stages. Select the right pricing strategy to ensure that potential customers find value in paying for your product.

Data Visualization 95

Data Visualization Framework Product Strategy Analytic Tools 95

Userpilot

MARCH 8, 2022

Experience in e-commerce, subscription, marketplace, and retention-focused products. She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Technical Advisors 106

Technical Advisors Product Research Analytic Tools User Testing 106

Product Beautiful

AUGUST 24, 2016

As a product manager, you may view events as largely tactical and time-consuming endeavors. But the truth is that events aren’t just a sales and marketing tactic. They can and should be a strategic part of your market research—a way to glean feedback from your market as much as they are a place to push your message.

Events 40

Events User Testing User Friction Strategy 40

Mixpanel

NOVEMBER 8, 2021

Start by talking to business stakeholders, like your leadership, customer success, marketing and more. This is particularly important when you’re product-led. The Signal measures the association between a correlation event and a goal event, and it quantifies just how strong of a correlation there is. (For

Data Visualization 116

Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 116

Userpilot

JUNE 27, 2024

Starting a career as a product specialist requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product specialist, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

JUNE 26, 2024

Starting a career as a product launch manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product launch manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Product launches 40

Product launches Analytic Tools Research Software Data Visualization 40

Userpilot

JUNE 30, 2024

Apply for jobs : To land a product management role, craft a tailored resume highlighting education, skills, and certifications. Apply strategically, targeting entry-level positions and emphasizing potential and eagerness to learn. Product managers holistically participate in the product’s lifecycle.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 20, 2024

This guide will provide you with a comprehensive overview of the path to becoming a successful associate product manager. TL;DR An associate product manager, or a junior product manager, is an entry-level position for people who are starting out in product management. Let’s dive in!

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

People-First Product Leadership

JANUARY 7, 2024

Cultural Events: We’re kicking off the year here in San Francisco with Monster Jam. For me, I’m looking forward to applying what I learned in 2023 - which was in a large part due to People-First Product Leadership. Then replace any remaining doubt with a positive memory and optimism. Trust yourself.

Artificial Inteligence 52

Artificial Inteligence Weak Development Team Feedback Software Leadership 52

Userpilot

JUNE 27, 2024

Here, you’ll work closely with the senior management and oversee the entire product lifecycle, from concept to delivery and beyond. Senior Product Manager (6-10 years) : This is a leadership role that involves overseeing the entire product team. These come in handy for moving to senior product management roles.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

BrainMates

JULY 3, 2024

Hiring the right product professionals for your business can require seeking out a unique blend of technical, business, and leadership skills, which can be rare and difficult to find, and sometimes expensive to hire (especially if you get it wrong). Timeline is impactful too.

Technical Review 52

Technical Review User Testing Customer Experience Data Visualization 52

bpma ProductHub

JANUARY 3, 2017

The decade long product experience from PM at DEC to VP of PM & Marketing established her in the foundational class of PM’s in Boston. In fact, she was among the very first class of the highly regarded Product Management certification from the Association of International Product Marketing and Management (AIPMM).

Product Manager 105

Product Manager Product Management Management Management 105

Mind the Product

JUNE 13, 2018

Previously, Ivy has held executive positions spanning from head of product design and development to CMO and presidencies with several companies, including Calvin Klein, Swatch, Coach, Mattel, Art.com, Bausch & Lomb, and Gap. Leadership Forum. Apply for your leadership ticket. More speakers to come!

User Testing 93

User Testing Data Visualization Workshop Product Research 93

Userpilot

NOVEMBER 23, 2023

Why do product managers need them? That’s what Dave Martin , a product leadership coach, has talked about in his talk at this year’s Product Drive Summit hosted by Userpilot. Dave Martin on how product roadmaps kill outcomes. In other words, the product-market fit becomes weaker for some of the target audience.

Feedback Software 81

Feedback Software Product Research Analytic Tools User Testing 81

Business of Software Conference

MARCH 11, 2021

Here’s a few that stand out in different ways but this is by no means a ranked list… Product, marketing, strategy, operations and company growth. Kathy Sierra, Serious Pony: Building a minimum badass user A completely different way of thinking about your product and your users. Upcoming Events.

CTO 52

CTO User Testing Customer Feedback Customer Experience 52

bpma ProductHub

JULY 5, 2016

It is an intrinsic characteristic, meaning it doesn’t depend on any title, position, or resources. By exercising boldness in the face of uncertainty you add to your overall charisma regardless if you are right or wrong in your position, it is the action that matters. If you don’t believe in your position – why should others?

Research Software 170

Research Software Construction Reference User Testing 170

Userpilot

AUGUST 28, 2024

TL;DR A customer onboarding coordinator is a professional responsible for guiding new customers through the initial stages of using a product or service. Their goal is to create a positive first impression, build a strong customer relationship, and set the stage for long-term success. Book a demo to see it in action!

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 52

ProductPlan

SEPTEMBER 15, 2020

What to expect: Jim’s LinkedIn feed features original written content on product management and product-market fit, videos, and more with his unique take. See Jim Semick’s advice on product leadership in our Spotlights video: 2. Who she is: Product Manager at Capital One. Adrienne Tan. Amber Kearney.

Leadership 68

Leadership Webinar Differentiation User Testing 68

Userpilot

JULY 13, 2022

Product Coalition publishes the most popular one of the product manager blogs on our list. The Reforge blog helps product managers with topics like analytics , team management and development, product leadership , or product strategy. Product Collective. First Round’s The Review.

Blog 87

Blog Analytic Tools Research Software User Testing 87

Mixpanel

MARCH 30, 2020

Latest studies note that only 35% of product manager roles are filled by women, and most of those roles are entry-level positions, meaning they are often removed from influential decision making. And Kasey Cuppoletti, the Head of Product at DonorDrive, is responsible for making sure all those pieces fit together. Rebecca Cooper.

Analytic Tools 116

Analytic Tools Feedback Software Reporting Tools User Testing 116

The Product Coalition

OCTOBER 25, 2021

This month, we’re focusing on all things Product Leadership. Keep an eye out for events, podcasts, blogs, and more! Before we start diving into the ins and outs of leadership in Product Management, it’s important to ask and to understand what we mean by Product Leadership. they run a Product company.

Leadership 178

Leadership User Friction Product Research Customer Experience 178

The Product Coalition

JULY 10, 2020

While some may say that a Product Manager is ‘the CEO of the product’, that’s not entirely true. Both positions involve being the keeper of a vision, and both also have to be decision makers by curating ideas from many different sources. As a Product Manager, you have very little authority.

Product Manager 107

Product Manager Product Management Management Management 107