Entertainment Product Research User Testing 
Alchemer Mobile
APRIL 21, 2022
The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. Companies continued using their apps to engage regularly with consumers as mobile became a primary way for them to communicate. In response, consumers interacted more with brands through their apps.
Product Talk
JUNE 19, 2024
I’m disappointed to see the rise of generative AI tools that are designed to replace discovery with real humans. But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. Don’t get me wrong.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Product Talk
MAY 3, 2023
In the book, the authors recommend that for any new product idea, we need to consider the monetization potential from the very beginning. However, they suggest that we can simply ask our customers about their willingness to pay. But asking customers what they might do in the future leads to unreliable feedback.
Mind the Product
OCTOBER 13, 2020
Talking to users is easy. Using that information in a way that helps align stakeholders and teams on the path to building great products? The post User Research Interviews – Robert Chokr on The Product Experience appeared first on Mind the Product. Talking to users is easy. Handling bias.
Alchemer Mobile
OCTOBER 11, 2024
This isn’t a matter of luck or guesswork – it’s the power of Voice of the Customer (VoC) data in action. Customer experience initiatives offer invaluable insight into your customers’ preferences, pain points, and expectations. It also provides you with direct customer feedback to utilize in your sales objections.
Product Talk
DECEMBER 6, 2023
Opportunity solution trees help product teams chart the best path to their desired outcome. They keep the team aligned as they manage the messy cycles of continuous discovery. Why does the outcome focus on business value and not customer value? How do you test to make sure your opportunity is not a solution in disguise?
Alchemer Mobile
MARCH 14, 2022
Industries rebounded, work styles continued to shift, and consumers stuck to their mobile-first habits, spending more time and money in mobile apps than any year prior. Media and Entertainment. Ultimately, consumer feedback doesn’t matter without taking action. Segment by customer emotion. Food and Drink.
Expert insights. Personalized for you.
264 
Let's personalize your content