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I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of product managers. I started my career as a software engineer.
Opportunity solution trees help product teams chart the best path to their desired outcome. They keep the team aligned as they manage the messy cycles of continuous discovery. What is an opportunity solution tree? What are the benefits of using an opportunity solution tree? How do you find opportunities?
The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. Companies continued using their apps to engage regularly with consumers as mobile became a primary way for them to communicate. In response, consumers interacted more with brands through their apps.
– to come back on to the podcast and chat about how to make sure that, despite everything that’s going on, you continue to incorporate discovery into your practice. Then there’s the second piece of it: What’s the part of Discovery that’s going to stay stable over time? Customer Discovery.
I’ve been coaching product teams for three years on modern productdiscovery and this single change has had a bigger impact on how teams work than everything else I do with them combined. It all started a few months ago… The Messy Challenge of Modern ProductDiscovery. Or you will be left wanting more.
Pinterest, positioned uniquely as a visual discovery engine, has significant potential to leverage personalization to foster deeper user engagement, retention, andloyalty. This isnt just another recommendation algorithm; its a common vocabulary that ensures consistent personalization across the entire platform.
Using that information in a way that helps align stakeholders and teams on the path to building great products? The post User Research Interviews – Robert Chokr on The Product Experience appeared first on Mind the Product. In this episode, sponsored by Amplitude , listen to learn about: * User Research.
Others have tried, but we’ve yet to find anyone else with her depth of experience (spanning stints as a developer, designer, researcher and product manager), her empathy for both users and stakeholders, her experience as a teacher, and her sense of humour. Building better products. How to work with designers.
Media and Entertainmentapps played a critical role in helping us get through 2020. While the world around us shifted in response to the pandemic, consumers turned to media apps as an outlet to stay informed, connect with loved ones, decompress, and even have some laughs. Technology (media creation, connectivity, etc.).
There’s a lot of debate in the product and research communities about quantitative vs qualitative approaches to metrics, so we sat down with Tomer Sharon (MD/Head of User Research and Metrics at Goldman Sachs) to talk about how he uses Google’s HEART approach to track what matters. Lean User Research.
Unpacking this central conundrum is at the heart of Alex Wolf’ s work – the self-described “consumer-facing anthropologist” has made a career by thinking deeply and talking widely about issues related to the pervasive role of technology in modern life. She asks what are the risks involved in “outsourcing” so many of our skills to technology.
For most of us, the way that we conduct user research has been different during a year of lockdowns. Not so much for Anna Lee Anda, UX Research Manager at Zendesk — as someone with a global customer base, she’s been working with these techniques for ages. Remote research. She joined us on the podcast to talk [.]
” Product people hold on to this as a mantra – how else can we defend ourselves from random requests? Nick Christakis research. The Product Experience is hosted by Lily Smith and Randy Silver. Lily has spent 13 years in the tech industry working mainly with startups in the SaaS and mobile space. Talk to us.
He joined us on the podcast to talk about how to create focus around what matters to your users by using different testing methodologies – a topic he and Alex Osterwalder cover in their book, Testing Business Ideas. Testing business ideas. Testing Business Ideas, by David Bland and Alex Osterwalder: US , UK , DE.
Customer interviewing is one of the most valuable activities a product team can do. Customer interviewing is one of the most valuable activities a product team can do. Product teams have a variety of research activities they can draw upon when engaging with customers. If you work on a subscription product (e.g.
It’s difficult to find a SaaS company that isn’t already in the niche you wish to enter! The solution? Vertical SaaS! Vertical SaaS has had a tremendous run during the last decade. Why is Vertical SaaS on the rise? Spotify is an example of regular SaaS ; you pay to conveniently locate and stream music.
This is the effect of Dopamine Banking, where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. To address this gap, Fintech companies and neobanks have transformed the financial services landscape by launching apps that break away from traditional banking approaches.
Want to advance your career in mobile product management or find top talent for your team? This article shares exciting mobile product manager roles and showcases standout candidates in the field. Recommended product manager job openings in data-driven companies Looking for a job in mobile product management?
In 2017, Teresa Torres gave one of our favourite talks on the Mind the Product stage, introducing the concept of Opportunity Solution Trees. When we started this podcast, Teresa was one of the people we simply had to talk to – about this technique, and also about her work as a discovery coach. The Business Model Canvas.
For the 50th episode of The Product Experience, we’re proud to have Chris Adams join us to talk about making your products more sustainable. Tools for measuring your carbon impact. How to understand your product or company’s carbon footprint: carbonanalytics.com. Listen if you’d like to learn more about.
For instance, the fundamentals of good marketing haven’t changed: crisp writing, a compelling story, strong brand, and of course, a great product to market. You could say we’re biased, but the evidence became clearer than ever when messaging apps surpassed social networks in popularity in 2016: Reach. 1.5X: In-app messages are 1.5
By facilitating the quick and efficient development of new content and data, this technology can potentially transform various industries, from entertainment to healthcare. It has the potential to transform industries like entertainment, art and design by opening up new avenues for human-machine cooperation.
Consumer behavior is not a new concept for research. Innovative emerging technologies in tourism have changed business models, so understanding consumer behavior in tourism is essential. Innovative technologies such as the Internet of Things, Virtual Reality, Augmented Reality have formed consumer behavior in tourism.
What does it have to do with product management or product design? TL;DR Product dogfooding is a testing practice. It involves teams using their own product internally to identify issues and opportunities for improvement. Use surveys , interviews, session recordings, and product analytics to gather insights.
We talked to him about how to keep innovating when your old work is some of your biggest competition, how to approach research and discovery for casual gaming, and what it takes to be a great product person in his space. Gaming apps. How to make products fun. Interactive entertainment. Quote of the Episode.
Welcome to my newsletter on Substack, exclusively for Product Coalition members. This week I’m studying The Brain Computer Interface Platform Revolution, and paid members can DM me to access my notebook here. Once we get healthy, approved and validated hardware, an entire new market of SaaS will open up. billion by 2030.
Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. UX Researcher / Designer. White paper research and expert evaluations can be done quickly and economically.
The founder and CEO of NYC-based Motivate Design, Mona Patel , first came to our attention after appearing on another great podcast, Jonathan Courtney and Jake Knapp’s Product Breakfast Club. She spoke about running a scaling an agency, which was interesting – but what really got us was her unique take on the Discovery process.
A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong. A/B testing can often kill big, existing ideas because [it] expects results quickly – and you can’t get results quickly from big, important idea changes.
In this part we dive into what you really came here for – product management-specific mental models. Why are product management-related mental models different? The mental models I’m going to talk about share two key characteristics: They are about about products. Who the product is for (the market).
In SaaS, it’s advised to follow customer success best practices to ensure that users achieve their desired outcomes with your product and become loyal advocates for your brand. TL;DR Customer success builds long-lasting relationships, increases customer retention , lifetime value , and advocacy, and informs product development.
Video chat apps are gaining immense popularity with every passing day. Research says that the video conferencing market will reach $13.82 Have you been planning to build a video chat app of your own ? It is compatible with Android, iOS, and web platforms. billion by 2023. What is Video Calling API?
This is a free sample story from my book The Making of Product Managers. It is unusual that Michael’s first brush with product management was during his master’s degree in systems design engineering. He finally landed a job as Producer at a product agency, the equivalent of a product manager at a traditional product company.
Overview of Virtual Reality in Medical Field Generally, VR refers to be a computer technology that develops a simulated environment, allowing users to interact with 3D worlds. Furthermore, this healthcare system enables the physician to deliver more efficient care, improve patient care and boost the bottom line.
Choose the right university partners to drive research and innovation. There are time-tested ways to accomplish this, including traditional open innovation, incubators, and startups. To explain how their system works and tips for implementing a partner program, Ed Krause joins us. Another approach is a partner program.
Mind the Product and ProductTank were founded on the importance of sharing stories between product managers in order to further our craft, so we love recording those talks and sharing our speakers’ hard-earned lessons with everyone else in the product community. Your Product is Already Obsolete – How to Survive.
At Mind the Product our mission is to further the craft of product management by bringing together product people of all stripes to share their stories and experiences. So without further ado, here are the Top 10 Product Management & Design Videos of the year: 1. 20 Years of Product Management in 25 Minutes.
To do that, he had to get to his “Aha moment” Now based in Berlin as the Head of Product for the Offerista Group, he ran through his process with us. The Product Experience is hosted by Lily Smith and Randy Silver. Lily has spent 13 years in the tech industry working mainly with startups in the SaaS and mobile space.
A UK-based consultant, Joe Leech has built a reputation for managing change (for both users and stakeholders) and as the guy to call when a product launch has gone wrong. Joe gave one of the most entertaining and engaging talks at Mind the Product in London 2018, so we followed [.]. Just call him Mr Joe. Quotes of the Episode.
Looking for some SaaSProduct Marketing examples you could implement to drive growth for your product ? There are some best practices you need to follow when it comes to a SaaS marketing strategy that works – it's not enough to simply copy-paste what other SaaS companies are doing. Let’s jump in.
It made me appreciate how convenient entertainment had become on flights. In air entertainment is a great way for me to get my mind off of the fact that we are flying at 500mph somewhere around 30–40K feet in the air and if something goes wrong there is very little I can do to protect myself and my family. To myself I think?—?“oh
Modern technology brings patients better and more comfortable service. But for this to work, healthcare workers need to feel as if they had always used these tools. But not only doctors take care of our health; we can choose from many digital products helping us perform and live better. Healthcare UX Challenges. AI and Chatbots.
Jamie Parkins is a senior product manager at JustGiving, the online fundraising platform that enables people from all round the world to raise money for their cause of choice. Jamie was brought into the company to improve the usability of its charity account and to establish features that would drive more charities to use the platform.
The range of work we do as product managers is so broad that we inevitably end up finding inspiration from all sorts of sources, whether it’s books on business strategy or essays on design. Thinking, fast and slow, in product management. What, you might wonder, does this have to do with product management?
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