Alchemer Mobile

APRIL 14, 2021

Media and Entertainment apps played a critical role in helping us get through 2020. While the world around us shifted in response to the pandemic, consumers turned to media apps as an outlet to stay informed, connect with loved ones, decompress, and even have some laughs. 2021 Engagement Benchmarks for Media Apps. What a year for news.

Feedback Software 246

Feedback Software Research Software Technical Review User Testing 246

Alchemer Mobile

DECEMBER 8, 2022

But if you have a breather, we’re excited to share some data-backed mobile engagement findings, specifically surrounding how seasonality impacts customer sentiment! We wanted to know: Are customers happier in the summer? When’s the best time to solicit feedback? Media/Entertainment. Grumpier in the winter?

User Testing 246

User Testing Customer Feedback Data Visualization Customer Experience 246

Product Talk

APRIL 6, 2022

If you’re serious about continuous discovery, one of the most important steps you can take is committing to weekly (at a minimum) touch points with your customers. This approach also helps limit the interviewer’s bias by focusing on the customer’s context. Question: What are the best customer interview questions to ask?

User Testing 291

User Testing Customer Experience Product Research Customer Feedback 291

Alchemer Mobile

MARCH 16, 2022

Consumers are more skeptical of digital marketing than ever before, and peer recommendations in the form of app store ratings and reviews stand alone as the single greatest driver of discovery and conversion. When we asked, consumers were clear that the lower the star rating, the less likely they’d be to download the app.

Feedback Software 246

Feedback Software User Testing Product Research Data Visualization 246

Alchemer Mobile

NOVEMBER 16, 2021

You’ve made your app, it’s completely functional, easy to understand, and you believe it has a real place in the market. Creating an app is the first fight, but promoting your app and gaining loyal customers through generating app downloads will win the battle. Paid mobile app marketing. Quick app downloads stats.

Download 246

Download Feedback Software Reporting Tools Customer Experience 246

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. 13% of consumers shifted their emotions to move between Fan and Risk audience segments.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Product Talk

JUNE 19, 2024

But when we use generative AI to replace customer interviews , to generate opportunity solution trees , or to do our thinking for us, we fundamentally misunderstand the purpose of discovery. My advice in this article may not stand the test of time. Discovering unmet customer needs, pain points, and desires—AKA opportunities.

Generative AI 296

Generative AI Product Research Feedback Software Analytic Tools 296

Userpilot

MARCH 24, 2025

Salesforce Field Service is a market leader with customers including many Fortune 500 companies. It represents a broad set of industries, including manufacturing, utilities, communications, consumer goods, and healthcare. Their customers rely on their offline-first mobile app to guide them through complex fieldwork.

Analytic Tools 52

Analytic Tools Research Software Feedback Software User Testing 52

Intercom, Inc.

MAY 14, 2020

This week, our final episode checks in with how folks are keeping entertained when they can’t leave the house. But what about the people producing that entertainment? Entertaining audiences and giving them a break from worrisome news is certainly a worthwhile mission. That’s the definition of a noble endeavor.

Entertainment 132

Entertainment Reporting Tools Travel Customer Experience 132

Intercom, Inc.

APRIL 5, 2018

If users don’t stick around, they won’t learn and inevitably won’t share Duolingo with their friends. As VP of Marketing and Growth at Duolingo through 2017, improving retention was the top priority of Gina Gotthilf. In her five years there, she helped take Duolingo from 3 million users to more than 200 million.

Customer Experience 223

Customer Experience User Testing Customer Feedback Analytic Tools 223

Intercom, Inc.

JANUARY 14, 2019

The Intercom marketing team is made up of a diverse group of individuals with distinct backgrounds and perspectives that inform our work. Jarell Cardoza, Product Marketing Manager ( @jarcardoza ). “How Brands Grow: What Marketers Don’t Know” by Byron Sharp. Geoffrey Keating, Senior Editor ( @geoffreykeating ).

Books 150

Books Technical Review Marketing User Testing 150

UX Planet

FEBRUARY 6, 2025

This is the effect of Dopamine Banking, where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. Traditional banking often struggles to capture and maintain customer engagement. It ultimately changes how we think about financial services. Wheres the brand identity?

Banking 80

Banking Data Visualization Feedback Software Customer Experience 80

The Product Coalition

NOVEMBER 1, 2022

Digital transformation has an impact on consumer behavior in tourism. It also opens up new opportunities for the hospitality and tourism industry to compete in a dynamic market landscape. Moreover, digital transformation has diversely defined consumer behavior in tourism. Consumer behavior is not a new concept for research.

Research Software 116

Research Software Feedback Software User Testing Travel 116

Mind the Product

JULY 9, 2019

He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it. The definition of product-market fit:] When customers agree that your product creates enough value for them relative to the other options that are available. What is product/market fit?

Product Research 181

Product Research Customer Experience User Testing Entertainment 181

Product Innovation Educators

AUGUST 1, 2022

I always start with the customer problem. We create a step-by-step approach to validate the solution through a minimum viable product and then start building the customer experience. We create a step-by-step approach to validate the solution through a minimum viable product and then start building the customer experience.

Product Strategy 279

Product Strategy Strategy Onboarding KPIs User Testing 279

The Secret PM Handbook

SEPTEMBER 16, 2016

Who the product is for (the market). It gives you a structure for your thinking and research. Of course they are used throughout our domain – a user story is a very simple template, a Jira issue is created using a template. The y-axis represents market growth, the x-axis is market share. Mental Model Categories.

Product Management 275

Product Management Product Manager Product Research User Testing 275

Product Talk

DECEMBER 6, 2023

Why does the outcome focus on business value and not customer value? How do you test to make sure your opportunity is not a solution in disguise? How do you test to make sure your opportunity is not a solution in disguise? Why can’t you just generate opportunities from what you know about your customers?

Data Visualization 316

Data Visualization Product Research Analytic Tools Research Software 316

The Product Coalition

FEBRUARY 26, 2021

Marketing and Advertising The first budget expense cut was marketing and advertising. But should a business’s marketing campaign cease in response to the COVID-19 pandemic? A brand’s worth is measured by its consumers’ trust and loyalty. The home cinema experience, boxed up and delivered to the consumer’s door.

User Testing 120

User Testing Marketing Research Software Entertainment 120

Intercom, Inc.

NOVEMBER 5, 2020

Looking at these photographs today, they feel like a particularly fitting metaphor for the state of the store in 2020. Gruen didn’t just propose to collect numerous stores under one roof – in his initial imagining, the mall went beyond simply retail to also incorporate food, entertainment, and even green space, all in the same center.

User Testing 206

User Testing Customer Experience Reporting Tools Travel 206

Userzoom

DECEMBER 9, 2019

Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. UX Researcher / Designer. White paper research and expert evaluations can be done quickly and economically.

User Testing 111

User Testing Research Software Data Visualization Reporting Tools 111

Product Innovation Educators

JANUARY 9, 2023

As product professionals, we need to help position our products in ways that make sense for customers and the organization. She is a brand storytelling strategist and coach, host of the Marketing With Empathy podcast, and founder of Kindred Speak, which provides editorial brand storytelling services and coaching.

Branding 256

Branding Data Visualization Magazine Customer Feedback 256

The Product Coalition

MAY 13, 2020

Selling consumers the same old thing will get boring after a while, which is why developing and promoting new items is crucial. Avoiding this failure will require some hard work and marketing savvy. Informing the general public about your new product and how it can benefit them is easy when using the power of email marketing.

Product launches 132

Product launches Product Marketing User Testing Marketing 132

The Product Coalition

MAY 9, 2020

But one of the major concepts you absolutely need to get your head around is Product-Market Fit. If you don’t do your research, and understand how your product fits into the market (see what we did there?) What Exactly is Product-Market Fit? How Do I Know if I Have No Product-Market Fit?

User Testing 79

User Testing Technical Review Product Marketing Product Research 79

Melissa Perri

DECEMBER 29, 2015

But on one trip back from London, I got a surprising test message. Limited” entertainment system is laughable. There was no entertainment system. In addition to saving the butts of new airlines, HiFly is also used to test new flight routes. Lean is about lowering your risk of failure by testing your ideas early.

Airlines 223

Airlines Entertainment Customer Experience User Testing 223

The Product Coalition

APRIL 18, 2022

Netflix's Attempt at Increasing User Engagement Short - form content is the next big thing in entertainment Photo by CardMapr on Unsplash The recent rise of short-form content has been nothing less than mind-boggling. On the contrary, this move by Netflix of introducing Fast Laughs could be quite brilliant.

User Testing 138

User Testing Customer Experience Research Software Entertainment 138

UX Studio

SEPTEMBER 3, 2018

UX copywriting and user testing? But you don’t have to start from scratch when it comes to testing content and microcopy. We, at UX studio , collected three methods that provide more insights than general AB testing. What are the limitations of A/B testing? What three methods test UX copy better?

User Testing 110

User Testing Product Research Testing UX 110

The Product Coalition

FEBRUARY 21, 2023

Others would rather collaborate, opting for commercial partnerships to jumpstart new user acquisitions. It’s no wonder so many companies price themselves out of the market. Regardless of the model you choose, it’s still a good idea to determine whether the product’s value aligns with user sentiments. Update pricing options.

User Testing 141

User Testing Customer Experience Product Research Research Software 141

Product Innovation Educators

JULY 24, 2023

The traditional world is where the structure of portfolios is around projects—how a work item starts, is worked upon, and is delivered to the market. You work in the product development lifecycle, thinking about a continuous evolution of a product or service that goes into market. There are two worlds. The development cycle is long.

Automotive 264

Automotive Data Visualization Entertainment Management 264

The Product Coalition

NOVEMBER 27, 2023

This vertical SaaS functions as a feedback management solution, but it is a feedback management solution designed exclusively for other SaaS companies. Horizontal SaaS has been around considerably longer than Vertical SaaS, has a larger market, and is more difficult to saturate. Conducting market research is also essential.

Research Software 146

Research Software Feedback Software Reporting Tools User Testing 146

Intercom, Inc.

FEBRUARY 17, 2022

Doug Kessler is the co-founder and creative director at Velocity Partners , a B2B Marketing Agency with a laser-sharp focus on content strategy, and the writer of articles such as The Search for Meaning in B2B , Crap , and Insane Honesty. Stakeholders aren’t always on board with marketers’ ideas of what good content looks like.

Marketing 209

Marketing B2B Branding Data Visualization 209

Product Innovation Educators

JUNE 15, 2020

A board of beauty experts and Daymond John gave me feedback on each formulation to help me arrive at the final product. [20:07] I did a pre-launch and received feedback from users. 21:55] What is your target market? 21:55] What is your target market? I did a pre-launch and received feedback from users.

Customer Feedback 242

Customer Feedback Entertainment Education User Testing 242

Indicative

OCTOBER 8, 2020

By the end, we hope you’ll come away with tips for building an effective Customer Analytics strategy for your company’s product and marketing teams. . With this context in mind, gaming analytics is the process of applying user behavior data to guide marketing, product, and business decisions. What Is Gaming Analytics?

Data Visualization 145

Data Visualization Analytic Tools Research Software User Testing 145

The Product Coalition

APRIL 22, 2022

Let’s take a look at how gamification works in healthcare and fitness apps. Healthcare and fitness apps constitute 3.58% to 7.16%, but only a few enter the top. Therefore, healthcare apps appearing on the market need to be unique, useful, or unusual. The healthcare gamification market is expected to grow from $3,072.5

Healthcare 154

Healthcare User Testing Entertainment Customer Experience 154

Userzoom

APRIL 6, 2020

Stephen Apap , Lead UX Researcher at Betsson Group, has been with the online gambling company for over 5 years now, delivering actionable insights and recommendations based on the voice and behavior of the consumer. How did you get into UX research? From here, it was a natural progression to the UX research team at Betsson.

User Testing 96

User Testing Product Research Research Software UX 96

Alchemer Mobile

NOVEMBER 25, 2019

How do you know what your customers need and want? In this webinar, Robi Ganguly, CEO and Co-Founder, Apptentive and Ben Johnson, VP Mobile Strategy, Rightpoint will cover the essentials to have in place both pre- and post-launch in order to provide the best customer experience possible. Ben Johnson: Awesome.

Feedback Software 147

Feedback Software Research Software User Testing Customer Experience 147

Intercom, Inc.

AUGUST 20, 2020

Unpacking this central conundrum is at the heart of Alex Wolf’ s work – the self-described “consumer-facing anthropologist” has made a career by thinking deeply and talking widely about issues related to the pervasive role of technology in modern life. She asks what are the risks involved in “outsourcing” so many of our skills to technology.

Research Software 243

Research Software Technology Telecommunications User Testing 243

Product Talk

AUGUST 10, 2016

It’s easy for teams to work along both dimensions of product discovery—working to understand their customer’s context and iteratively testing their ideas—but that doesn’t mean they know how to connect the two sets of activities. Section #2: Opportunities should emerge from generative research. – Tweet This.

Research Software 252

Research Software Product Research User Testing Customer Experience 252