Alchemer Mobile

APRIL 14, 2022

The Media and Entertainment app category is broad, encompassing everything from news to games to sports, and consumer expectations and behavior vary between industries. However, while mobile teams surveyed 37% of their consumers for feedback, only 8% responded (13% overall)—an area for improvement in 2022. Popular phrases.

Feedback Software 278

Feedback Software User Testing Technical Review Customer Feedback 278

Alchemer Mobile

APRIL 14, 2021

Media and Entertainment apps played a critical role in helping us get through 2020. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Media and Entertainment category. Games (mobile games, gaming studios, etc.). What a year for news.

Feedback Software 246

Feedback Software Research Software Technical Review User Testing 246

Product Talk

DECEMBER 18, 2024

I was asked to give a ten-minute overview of my continuous discovery framework and then participated in a fireside chat where the host, Cecilie Smedstad , asked me to go deeper in a few areas. Discovery is a team sport. Its not the exclusive domain of product managers. How are we building production-quality software?

Product Research 130

Product Research Research Software Analytic Tools Feedback Software 130

Alchemer Mobile

MARCH 16, 2022

Consumers are more skeptical of digital marketing than ever before, and peer recommendations in the form of app store ratings and reviews stand alone as the single greatest driver of discovery and conversion. Ratings and reviews benchmarks for 2022. We also saw an interesting correlation between star ratings and Love Percent.

Feedback Software 246

Feedback Software User Testing Product Research Data Visualization 246

Mind the Product

JULY 9, 2019

After leaving the Navy and working on nuclear submarines, Dan Olsen embarked on a career that has spanned enterprises and start-ups, consulting, speaking, writing, and running the Lean Product & Lean UX meetup. He joined us to talk about product/market fit: what it is, how to know when you have it, and how to achieve it.

Product Research 161

Product Research Customer Experience User Testing Entertainment 161

The Secret PM Handbook

SEPTEMBER 16, 2016

In this part we dive into what you really came here for – product management-specific mental models. Why are product management-related mental models different? The mental models I’m going to talk about share two key characteristics: They are about about products. Who the product is for (the market).

Product Management 275

Product Management Product Manager Product Research User Testing 275

Mind the Product

MARCH 20, 2019

Prior to taking on the role of COO and CPO at Singapore-based financial portal MoneySmart, Nick Ramsay was a strategy consultant and product manager. In the last year, he’s grown the product team there from one to 10 product managers, and has been working on changing the culture and attracting the right kind of talent to his team.

Product Research 171

Product Research Entertainment Consulting Startups 171

Alchemer Mobile

MARCH 16, 2021

There was a 50% year-over-year increase in the number of surveys sent, with an average response rate of 16% (industry average for survey response rates is 1%). Simply giving customers the choice to opt into or out of surveys resulted in survey response rates of 60% (again, industry average for survey response rates is 1%).

Data Visualization 246

Data Visualization Reporting Tools Feedback Software User Testing 246

Alchemer Mobile

DECEMBER 8, 2022

Media/Entertainment. Here are some ways in which we recommend you deliver customer love in the winter months to boost consumer happiness: Close the feedback loop. Probably the most overlooked, yet easiest, opportunity to foster strong relationships with your customers is simply closing the feedback loop.

User Testing 246

User Testing Customer Feedback Data Visualization Customer Experience 246

Alchemer Mobile

NOVEMBER 16, 2021

You’ve made your app, it’s completely functional, easy to understand, and you believe it has a real place in the market. WOM marketing is one of the oldest forms of marketing, and still makes a huge difference in today’s consumer landscape. ASO drives the majority of all new app discoveries. Paid mobile app marketing.

Download 246

Download Feedback Software Reporting Tools Customer Experience 246

Product Talk

JULY 6, 2022

Landing your first or even your second job in product can be really tricky. Many candidates encounter a Catch-22 situation: Most companies only want to hire product managers with experience, but you can’t get experience if no one will hire you. Landing your first or even your second job in product can be really tricky.

Customer Experience 212

Customer Experience Product Research Entertainment Data Visualization 212

Melissa Perri

DECEMBER 29, 2015

But on one trip back from London, I got a surprising test message. Limited” entertainment system is laughable. There was no entertainment system. In addition to saving the butts of new airlines, HiFly is also used to test new flight routes. Lean is about lowering your risk of failure by testing your ideas early.

Airlines 223

Airlines Entertainment Customer Experience User Testing 223

UX Studio

SEPTEMBER 3, 2018

UX copywriting and user testing? But you don’t have to start from scratch when it comes to testing content and microcopy. We, at UX studio , collected three methods that provide more insights than general AB testing. What are the limitations of A/B testing? What three methods test UX copy better? Why avoid it?

User Testing 110

User Testing Product Research Testing UX 110

Intercom, Inc.

FEBRUARY 17, 2022

Doug Kessler is the co-founder and creative director at Velocity Partners , a B2B Marketing Agency with a laser-sharp focus on content strategy, and the writer of articles such as The Search for Meaning in B2B , Crap , and Insane Honesty. Stakeholders aren’t always on board with marketers’ ideas of what good content looks like.

Marketing 209

Marketing B2B Branding Data Visualization 209

Mind the Product

JUNE 25, 2019

To do that, he had to get to his “Aha moment” Now based in Berlin as the Head of Product for the Offerista Group, he ran through his process with us. The Product Experience is hosted by Lily Smith and Randy Silver. Quote of the Episode. It was never mentioned. We decided we needed to figure it out and write the article.

Customer Experience 150

Customer Experience Product Research User Testing Entertainment 150

Mind the Product

JANUARY 26, 2021

Everyone – or so we’re told – has the dream of joining or founding a hot startup and making their fortune, all while really proving their product chops. Though he’s now a Product Manager at Facebook, Karthik Suresh co-founded Altrest and grew Craft.io Finding product/market fit. Suggest them here.

Startups 155

Startups Feedback Software Product Research Technical Review 155

Roman Pichler

NOVEMBER 12, 2019

A Tale of Two Products. I once worked with a telco company that was developing a brand-new commercial product. Product management and development were located at separate sites in different countries. But this didn’t seem to matter much as everybody was in great spirits and had high hopes for the new product.

Weak Development Team 199

Weak Development Team Customer Experience Technical Review Product Research 199

Roman Pichler

NOVEMBER 12, 2019

A Tale of Two Products. I once worked with a telco company that was developing a brand-new commercial product. Product management and development were located at separate sites in different countries. But this didn’t seem to matter much as everybody was in great spirits and had high hopes for the new product.

Weak Development Team 199

Weak Development Team Customer Experience Technical Review Product Research 199

Mind the Product

AUGUST 11, 2017

Dave Wascha started as a product manager 20 years ago working on Internet Explorer 4.0. Since then he’s had his share of successes and failures in a storied career spanning the US and Europe, and in this entertaining and insightful talk from Mind the Product San Francisco he distills those 20 years into twelve key lessons.

Product Management 221

Product Management Product Manager Entertainment Customer Experience 221

Mind the Product

SEPTEMBER 24, 2019

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016 her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. The Product Experience is hosted by Lily Smith and Randy Silver. Quote of the Episode.

Product Research 126

Product Research Customer Experience Entertainment Consulting 126

The Product Coalition

NOVEMBER 26, 2024

Welcome to my newsletter on Substack, exclusively for Product Coalition members. The BCI SaaS Gold Rush has begun I’ll be honest, this has been one of the hardest newsletter topics to research and write. Once we get healthy, approved and validated hardware, an entire new market of SaaS will open up. billion by 2030.

Research Software 101

Research Software Marketing Technical Review Software Review 101

Intercom, Inc.

JANUARY 14, 2019

The Intercom marketing team is made up of a diverse group of individuals with distinct backgrounds and perspectives that inform our work. Jarell Cardoza, Product Marketing Manager ( @jarcardoza ). “How Brands Grow: What Marketers Don’t Know” by Byron Sharp.

Books 150

Books Technical Review Marketing User Testing 150

The Product Coalition

MAY 13, 2020

Source: Pexels Selling products to the general public is a great way to make money. The main thing you need to do to stay relevant in the world of retail is to develop new products regularly. A recent study found that nearly 95% of the products released each year will fail.

Product launches 116

Product launches Product Marketing User Testing Marketing 116

Mind the Product

MARCH 31, 2020

When you want to learn about the state of product management across Asia, there are two people who come to mind: Adrienne Tan (CEO and co-founder of Brianmates in Sydney) and Colin Pal (Chief Product Officer, Caterspot in Kuala Lumpur). That tiny little widget has implications for how someone might use and conceive your product.

Customer Experience 136

Customer Experience Product Research Feedback Software Data Visualization 136

Mind the Product

SEPTEMBER 23, 2021

I've been investing in the stock market for more than a decade, and I recognize that it is a world that I am equally passionate about and entertained. There are many things that I've learned that we can apply to improve our day-to-day product management practice. [.]

Entertainment 190

Entertainment Marketing Product Management Product Manager 190

Userzoom

DECEMBER 9, 2019

Although we strive to work in an environment where user research is a part of every stage of the product development lifecycle , and your executives have completely bought in to everything you do… we have to be realistic. UX Researcher / Designer. White paper research and expert evaluations can be done quickly and economically.

User Testing 111

User Testing Research Software Data Visualization Reporting Tools 111

Mind the Product

SEPTEMBER 24, 2019

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016 her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. The Product Experience is hosted by Lily Smith and Randy Silver. Quote of the Episode.

Product Research 109

Product Research Customer Experience Entertainment Consulting 109

Mind the Product

APRIL 26, 2019

In this entertaining and insightful talk from Mind the Product Singapore 2019, Sherif Mansour, Distinguished Product Manager at Atlassian, shares some common misconceptions about the product management craft, how we need to think differently about those issues, and what we should be doing instead.

Weak Development Team 156

Weak Development Team Data Visualization Product Research Entertainment 156

The Product Coalition

FEBRUARY 21, 2023

Photo by charlesdeluvio on Unsplash The success of a product, apart from the product itself, often hinges on how a company chooses to leverage its monetization opportunities. Both are entirely valid — as are many of the other more common product monetization strategies. Or do you scale pricing to suit different target markets?

User Testing 126

User Testing Customer Experience Product Research Research Software 126

Roman Pichler

OCTOBER 21, 2016

Here is a simple test: Close your eyes and gently observe your breath. Why is Mindfulness Beneficial for Product People? Mindfulness provides a number of well-known benefits, such as, improved creativity, productivity, and wellbeing, and it has become popular at companies like Apple, Google, and Nike. Tip #1: Don’t Rush.

Product Management 220

Product Management Product Manager Customer Experience User Testing 220

Intercom, Inc.

DECEMBER 31, 2019

If anything, this was the decade they collectively became leaders not just of the technology industry, but of industry itself – Apple overtook ExxonMobil as the world’s most valuable company by market cap in August 2011 (that month again), and then became the first trillion-dollar company by market cap in 2018.

Artificial Inteligence 259

Artificial Inteligence Entertainment Customer Experience Messaging 259

Lenny Rachitsky

JULY 21, 2024

Find the transcript at: [link] Some takeaways: When a product succeeds, we often forget the crucial role marketing played in its adoption. ” Many innovative products, from electricity to the internet, faced significant initial skepticism until marketing won consumers over. Create space for unorthodox ideas.

User Testing 121

User Testing Marketing Feedback Software Transportation 121

The Product Coalition

FEBRUARY 26, 2021

Marketing and Advertising The first budget expense cut was marketing and advertising. But should a business’s marketing campaign cease in response to the COVID-19 pandemic? Choosing one product over another is ultimately powered by the consumer’s emotional relationship with the brand.” The answer is ‘No’.

User Testing 108

User Testing Marketing Research Software Entertainment 108

Intercom, Inc.

JULY 9, 2019

The AIDA model described four cognitive phases that buyers follow when accepting a new idea or purchasing a new product: A problem comes to the customer’s attention. This creates interest in the benefits of a product or service. The customer decides to buy the product. But AIDA originated before the birth of digital products.

Customer Experience 196

Customer Experience Entertainment Product Research Differentiation 196

Mind the Product

JULY 16, 2019

Rich Mironov got his start in product with a a single, very demanding customer: Apple. As the Head of Product, my job is create an environment where the can succeed. How the role of product management has changed. Why product managers tend not to become CEOs. Listen if you’d like to learn more about.

Customer Experience 123

Customer Experience Product Research Leadership Weak Development Team 123

UX Planet

JUNE 14, 2024

Over 8,000 people were interested, so I figured this would be a perfect opportunity to explore my product strategy skills. About me I’m a product designer with over 5 years of experience. Recently, I’ve been diving headfirst into product management strategy, and I’m thrilled to share my learnings through the lens of Netflix comments.

Product Research 95

Product Research Product Strategy Feedback Software Research Software 95

Mind the Product

JULY 14, 2020

Nandini Jammi started out in product marketing and growth, but after the US elections in 2016, her career took an unexpected turn when she joined Sleeping Giants, an organisation that aims to make bigotry and sexism less profitable. In this episode of The Product Experience, sponsored by Amplitude, learn how to apply this ethos to [.].

Feedback Software 113

Feedback Software Customer Experience Product Research Technical Review 113