Enterprise Marketing Telecommunications 
The Product Coalition
OCTOBER 13, 2022
Market research, trends, and data indicates that APIs are one of the most strategically important areas of technology. Enterprise decision makers at firms with 1,000 employees and over were surveyed on the importance of APIs , and 97% said APIs are mission critical to success and survival. increase in market value.
The Product Guy
OCTOBER 9, 2018
We are rapidly approaching a company size where not all strategy can originate with the founder; we need to diversify markets, enter new markets, and have at least points-of-view on emerging markets and how we will address them. I was able to collaborate closely with the senior director of product at my company on this work.
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The Product Coalition
JANUARY 9, 2023
Here some samples of the rest outside of the F500: Technology, 21% Manufacturing, 10% Finance, 7% Retail, 6% Telecommunications, 4% Pharmaceutical, 3% Automotive, 2% In a booming economy, it matters less for sure if someone’s in the right industry or not. the machine learning market by itself will garner a projected $106 billion USD by 2030.
The Product Coalition
MARCH 23, 2022
I apply this lens to a startup that develops solutions in the health-tech market. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. While the SAAS model has disrupted this thought process, enterprise software very much depends on forward integrators.
The Product Coalition
JUNE 26, 2023
Generative AI is poised to bring about a significant transformation in the enterprise sector. The AI Journey So Far The encouraging news is that most enterprises have already embarked on their artificial intelligence journey over the past decade years. The future of enterprise productivity is here, and generative AI powers it.
Johanna Rothman
JUNE 21, 2023
When the User is also the Buyer, as in a mass-market product, they might ask you for features. Not all mass-market Buyers are also users. Decades ago, I worked for a company that created and sold voicemail products to telecommunications companies. Enterprise product developers often have “preferred” or ideal Buyers.
Reveal
OCTOBER 29, 2021
It’s one of the most popular visualization tools on the market that helps decision-makers make refined graphs, reports, and dashboards, and take the best case decisions faster. With a one-simple fixed price, Reveal provides organizations with the most powerful, flexible, and transparently priced analytics tools on the market.
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