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519: Product verification, most important of the 19 activities of product management – with Nishant Parikh

Product Innovation Educators

How product managers can adapt core responsibilities across different organizations and contexts Watch on YouTube TLDR Through his research and practical experience at MasterCard, Nishant Parikh identified 19 key activities that define the role of software product managers. Why study the 19 key activities of software product managers?

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12 Best NPS Software and Survey Tools to Consider

Userpilot

Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). Plus, the ability to create custom NPS dashboards allow you to analyze the results easily without writing a line of code.

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Treat Your Product Team Like a Product

The Product Guy

A startup development team consisting of a product manager and two offshore engineers was facing major challenges in meeting client deliverable deadlines – repeatedly. Each major release deadline created a high pressure environment with engineers working overtime in the weeks prior in order to meet delivery dates. THE CHALLENGE.

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Bought-in and paid for: how Atlassian bridge the gap from freemium to enterprise sales

Intercom, Inc.

And the challenge is a lot harder in an enterprise context, where the buyer and the user aren’t necessarily one and the same person. Many businesses struggle to strike a balance between freemium’s light-touch customer engagement with the more involved enterprise sales process. Let the product be your sales guide. Crowning the customer.

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How to Develop, Articulate, and Sell Product Strategy

The Product Guy

This sort of hand-waving has been most prevalent in software companies, where the supposed price of strategy missteps is seen as low. Management often believes that poor strategy can be made up by iterating/or pivoting execution, where operational expenditures are relatively low as compared to capital-intensive enterprises.

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Establishing a Good Product Relationship with a Remote Engineering Team

The Product Guy

We had just hired a new VP of Product who was radically (and rapidly) changing our product development process, and our engineers – based remotely, in Argentina – were struggling to keep up. “To Well, before, product knew what was going on and engineering didn’t.” and one engineer in Iceland. And what can I do about it?

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How our infrastructure scales alongside our customers

Intercom, Inc.

We have truly global ambitions to bring our mission of making internet business personal to the biggest enterprise customers across the world. This is the third post in a series exploring the ways Intercom has scaled key functions to support the needs of enterprise customers. At Intercom, we aim to run less software.