Intercom, Inc.

NOVEMBER 20, 2018

In the early stages of most SaaS startups’ lives, the CEO or founder often acts as the initial head of sales. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. The sooner you adopt these steps, the faster you’ll see growth.

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

Userpilot

OCTOBER 8, 2021

If you want to take your SaaS company's MRR to the next level , it might be time for you to investigate the subject of product growth platforms. By turning your product itself into a viral sales engine, these platforms take the pressure off traditional sales and marketing departments — and, of course, their associated budgets.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Product Research 98

Intercom, Inc.

APRIL 7, 2020

Our new research reveals the impact it’s had on these teams. ” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. We also spoke directly to support leaders to understand how they’ve responded to the effects of COVID-19.

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

Product Innovation Educators

JULY 29, 2024

His early research involved a simple but powerful method: asking customers to compare products. A key principle of ODI is keeping customers focused on their problems, not potential solutions. This ensures that the research captures genuine needs rather than preconceived ideas about products. It’s been about 93.5%

Data Visualization 284

Data Visualization Research Software Product Research Product Management 284

UX Studio

NOVEMBER 26, 2018

But by doing the right research at the right time, you can get the information you need to advance. Easier said than done… Is it not just a question of market research vs user research? We wrote this to help you choose the right research methods more easily. So many questions regarding research.

User Testing 107

User Testing Market Research Product Research Research Software 107

Usersnap

JANUARY 26, 2022

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ?? Don’t you agree?

Feedback Software 111

Feedback Software Analytic Tools Research Software User Testing 111

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 98

Analytic Tools Research Software Data Visualization Onboarding KPIs 98

Intercom, Inc.

AUGUST 26, 2020

New research from Intercom reveals how support leaders are striking a balance. To find out how support leaders are navigating the current landscape, we surveyed a random sample of 593 support managers across both B2B and B2C and industries like education, retail, healthcare, and tech. A technology-driven playbook emerges.

Customer Experience 233

Customer Experience User Testing Research Software Reporting Tools 233

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. But more often than not, so many of these tools end up being more work to set up, maintain or use. Product Marketing Tools Overview. What Is Product Marketing? Ready to dive in?

Analytic Tools 98

Analytic Tools Feedback Software Research Software Data Visualization 98

Userpilot

JULY 23, 2024

This article will break down the stages of a product development life cycle and tools that can help you deliver a great product. A product development team is usually made up of the product manager , project manager, product designer , developer, marketing team , and sales team. Conduct research with user surveys.

Analytic Tools 109

Analytic Tools Feedback Software Research Software Data Visualization 109

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

JULY 27, 2023

Confused about trying to understand SaaS roles? SaaS companies have many moving parts, and it can be difficult to determine who does what. TL;DR SaaS, or “Software as a Service,” is a business model that delivers centrally hosted software to subscribers over the internet. What is a SaaS business model?

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

OCTOBER 29, 2023

WTP helps SaaS companies choose optimum prices for their products to maximize profit. SaaS product teams also use it to prioritize features and evaluate the feasibility of new motions. One way to determine the willingness to pay is through market and competitor research. The metric is also used to predict customer churn.

Research Software 105

Research Software Feedback Software Analytic Tools User Testing 105

Userpilot

OCTOBER 2, 2023

Generative vs evaluative research methods are two techniques for conducting user research when managing your product. Both UX research methods are different but provide valuable insights to help your product development process. Decide which new feature to work on by using in-app surveys with open-ended questions.

User Testing 105

User Testing Product Research Research Software Feedback Software 105

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. Both are vital for SaaS success.

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

UX Studio

JUNE 27, 2024

Research helps answer tough questions, so knowing when and how to use UX research vs market research methods is crucial. In this article we answer: How can you distinguish between different types of research? What characteristics define market research vs UX research? Let’s get started.

User Testing 78

User Testing Product Research Market Research Research Software 78

Userpilot

JANUARY 17, 2024

Scaling SaaS is not for the faint of heart. This guide explores 15 practical strategies you can adopt when scaling your SaaS business. TL;DR Scaling SaaS refers to the capacity of a business to grow without compromising performance and quality. Optimizing your marketing strategy to cut costs.

Feedback Software 105

Feedback Software Research Software Analytic Tools User Testing 105

Intercom, Inc.

OCTOBER 15, 2020

Out of that,I was forced to actually talk to people and learn through very different methods and tools. From that I’ve not only worked on over 3,500 different products, but I’ve been building methods and tools and things to help bring products and services to markets. Are these all software? I don’t.

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265

Userpilot

JULY 16, 2024

As a SaaS professional, you’ve probably asked yourself, “What’s tech product management?” To thrive as a technical PM, you need to have essential skill such as knowledge of Agile methodologies, familiarity with software engineering principles, leadership and communication. Develop the product vision and expand on the strategy.

Analytic Tools 111

Analytic Tools Research Software Data Visualization Feedback Software 111

The Product Coalition

JANUARY 12, 2024

Reporters and Educators — Not Pundits and Commentators If you value what Product Coalition does as an education community, learn about the types of writers we support. This is why at Product Coalition, as a learning community, we feel we need more reporters and educators, and less pundits and commentators.

Reporting Tools 115

Reporting Tools Education Research Software Construction 115

Userpilot

APRIL 29, 2024

A market segmentation survey is a market research tool. Userpilot is a product growth platform with advanced segmentation features. You can segment your customers based on their feedback responses as well as in-app behavior. To ensure that marketing efforts are appropriately targeted. How old are you?

Analytic Tools 104

Analytic Tools Research Software Feedback Software Product Research 104

Userpilot

JULY 31, 2024

A typical product development process follows seven stages: idea generation , market research, technical specifications, roadmapping, product development, MVP release , and continuous iteration. A successful product development strategy begins with market research to understand the target market and competition.

Analytic Tools 104

Analytic Tools Research Software Feedback Software User Testing 104

Mind the Product

AUGUST 9, 2017

While the Amazon Echo Show is an impressive addition to the repertoire of voice and video monitoring systems in this growing market, it’s not the product features that are drawing attention. If your favorite smart gadgets don’t synchronize, then there is less of an incentive to integrate them into existing home systems.

Artificial Inteligence 156

Artificial Inteligence Research Software User Testing Product Management 156

The Product Coalition

DECEMBER 14, 2019

A new generation of financial services needs the incorporation of technology innovation. The market is saturated with hundreds of FinTech software development companies, so it can be challenging to choose the one that best fits your business. It is a digital transformation company based in Palo Alto, California.

Analytic Tools 80

Analytic Tools Research Software Software Developers Software Development 80

Userpilot

SEPTEMBER 16, 2024

What product marketing strategies can you use to increase your chances of success? To answer this, let’s explore: What a market development strategy is. Common methods companies use to enter new markets. Real-life SaaS examples of successful market development attempts. What is a market development strategy?

Research Software 105

Research Software Analytic Tools Feedback Software Data Visualization 105

Userpilot

NOVEMBER 23, 2023

Extensive market research is essential to assess the competitive landscape, identify opportunities, and shape the product vision. PMs need to know how to use product analytics tools to gain actionable insights. These are the ones you can acquire through education and experience. Product manager skills: market research.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. How do you launch a SaaS product? There are three main phases that will ensure a solid SaaS product launch. Is it similar in any way?

Research Software 98

Research Software Feedback Software Onboarding KPIs Product launches 98

Userpilot

SEPTEMBER 15, 2022

SaaS companies use CI data to design personalized customer experiences and better customer communications, increasing customer loyalty, retention, and lifetime value. SaaS companies use CI data to derive insights into unmet customer needs and take action to improve customer satisfaction. There are two types of CI data: 1.

Feedback Software 98

Feedback Software Research Software Analytic Tools Data Visualization 98

Intercom, Inc.

DECEMBER 18, 2019

“It’s our great privilege to help tell the Intercom story, to bring you the personal stories of the wonderful people behind our product” We also published five guides, covering every aspect of buying a live chat tool and how to implement it for sales and marketing. . Reaching an “aha” moment.

Research Software 30

Research Software Reporting Tools User Testing Customer Experience 30

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

JANUARY 10, 2022

Customer Success is a core growth driver for any SaaS business. In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. We have created an ultimate guide that will serve as a blueprint for SaaS owners to maximize SaaS customer success in 2022.

Feedback Software 98

Feedback Software Analytic Tools Research Software User Testing 98

The Product Coalition

FEBRUARY 1, 2018

While researching “market research”, I found it’s one of those topics that can be overwhelming, simply because I had to go through endless sources, most of which are very similar, and each carrying only a small piece of the puzzle. What’s Market Research? Do not confuse the term with “marketing research”.

Market Research 68

Market Research User Testing Product Research Research Software 68

Userpilot

DECEMBER 8, 2022

Why is product failure such a common feature of the SaaS landscape? SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right. SaaS companies often struggle to identify user problems worth solving, differentiate their products, and get the pricing right.

Feedback Software 98

Feedback Software User Testing Research Software Analytic Tools 98

Userpilot

AUGUST 1, 2024

Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. The first step to creating a successful product marketing strategy is to set SMART goals and define your objectives. Announce product launches in-app with Userpilot.

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

Userpilot

JULY 14, 2024

In this article, you’ll learn about various types of customer segments you can identify and how to conduct a thorough analysis using the right product analytics tools. TL;DR Customer segmentation separates users into smaller groups based on shared characteristics to personalize user experiences and optimize marketing campaigns.

Data Visualization 109

Data Visualization Analytic Tools Reporting Tools Research Software 109

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. To get quicker results, you’ll need to leverage paid marketing. This article shows you how.

Analytic Tools 105

Analytic Tools Research Software Feedback Software Customer Experience 105

Userpilot

APRIL 26, 2024

Customer success is a core growth driver for any SaaS business. The SaaS market is crowded with tons of similar products and the best ones that stand out are those who delight their customers regularly. We have created an ultimate guide that will serve as a blueprint for SaaS owners to maximize SaaS customer success in 2024.

Feedback Software 81

Feedback Software Analytic Tools Research Software User Testing 81