Userpilot

SEPTEMBER 16, 2024

Let’s explore four real-life examples of how top SaaS companies implemented market development strategies to expand their reach and grow their user base. Slack localized its product for international markets, boosting its global user base. Let’s review the essential steps to build an effective market development growth strategy.

Research Software 105

Research Software Analytic Tools Feedback Software Data Visualization 105

Userpilot

JUNE 26, 2024

Starting a career as a product launch manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product launch manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Product launches 40

Product launches Analytic Tools Research Software Data Visualization 40

Userpilot

AUGUST 1, 2024

Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. The first step to creating a successful product marketing strategy is to set SMART goals and define your objectives. The SMART goal-setting framework.

Research Software 105

Research Software Analytic Tools Product Marketing Product Research 105

Userpilot

DECEMBER 8, 2022

To avoid product failure, don’t launch without achieving product-market fit first. Good product positioning helps achieve customer fit and avoid customer dissatisfaction. Market research and customer discovery help validate ideas and make sure the market is ready for the product.

Feedback Software 98

Feedback Software User Testing Research Software Analytic Tools 98

Userpilot

JULY 31, 2024

A well-developed strategy sets the direction and focus for the product development process and facilitates a seamless public launch. A typical product development process follows seven stages: idea generation , market research, technical specifications, roadmapping, product development, MVP release , and continuous iteration.

Analytic Tools 104

Analytic Tools Research Software Feedback Software User Testing 104

Userpilot

JULY 10, 2024

Evaluate and invest in the most effective SaaS marketing channels for your SaaS companies to optimize budget and maximize ROI. Highlight your product’s unique value and benefits in marketing campaigns using various tactics, like content marketing and product launches.

Analytic Tools 98

Analytic Tools Feedback Software Research Software User Testing 98

Userpilot

JULY 23, 2023

In a SaaS context, its main focus is to drive growth and adoption of new features by effectively launching them. This team focuses on in-app marketing by designing campaigns and messages to educate and encourage users about the new feature. It takes charge of product launches and initiatives too.

B2B 97

B2B Research Software Feedback Software Customer Experience 97

Intercom, Inc.

DECEMBER 18, 2019

In the past 12 months on Inside Intercom, we’ve published nearly 200 blog posts covering everything from product launches to product strategy ; from growth stories to goal setting ; from building teams to bot skills ; from sales insights to stand-up comedy. So how do you guide users to those moments? Enter bots.

Research Software 30

Research Software Reporting Tools User Testing Customer Experience 30

Userpilot

JANUARY 14, 2024

TL;DR A product manager leads the product management team and is responsible for overseeing all stages of the product development process. Typically, product managers are responsible for market and user research, product discovery , feature prioritization , and roadmapping. What is a product manager?

Data Visualization 105

Data Visualization Analytic Tools Research Software Feedback Software 105

Userpilot

JULY 31, 2023

Product managers should primarily be focused on the product itself – the roadmap, vision, and execution – while product marketing managers ’ main area of focus should be on product positioning and the go-to-market strategy. What does a product marketing manager do?

Product Marketing 98

Product Marketing Onboarding KPIs User Testing Marketing 98

Userpilot

AUGUST 18, 2024

A GTM strategy offers several benefits, including clear positioning , targeted marketing, and efficient resource allocation. Building a go-to-market plan involves several steps, such as conducting market research, defining the unique value proposition and messaging, and selecting a pricing strategy and marketing and sales channels.

Feedback Software 105

Feedback Software Research Software User Testing Product Research 105

PMLesson's Ace the PM Interview

APRIL 6, 2020

Given how new and versatile the role is, product marketing management is also probably the least standardized role in tech companies, which makes the process of becoming a PMM quite obtuse and vague. In this comprehensive guide, I’ll help to illuminate your path of breaking into product marketing management.

Product Marketing 78

Product Marketing Technical Review User Testing Marketing 78

Userpilot

MARCH 8, 2022

Andrea, who calls herself a “Product Thinker” and “a professional asker of many questions”, has amassed 1600 followers on her Medium account. Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School.

Technical Advisors 116

Technical Advisors Product Research User Testing Analytic Tools 116

The Product HQ

JUNE 1, 2024

These include: Poor prioritization of tasks from both the product manager as well as other members of the product team. Inability to meet deadlines on key product design and development milestones. Failed product features and functionalities. If you need to improve your marketing skills, take marketing and sales courses.

Artificial Inteligence 98

Artificial Inteligence Analytic Tools Research Software Feedback Software 98

Userpilot

MARCH 15, 2022

In this blog post, you’ll learn everything about go-to-market strategies. Successful product launches stand on the back of an effective GTM strategy. Your go-to-market strategy is simply a roadmap for how you’ll take your product to the market. This is where a go-to-market strategy comes in.

Research Software 98

Research Software Strategy Customer Experience User Testing 98

Userpilot

JUNE 30, 2024

Embarking on a career as a product manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product manager. Start as a summer intern product manager in an assistive role.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

OCTOBER 10, 2022

It focuses on driving product growth from the product launch to the end of the product life cycle. Why should you have product marketers in your SaaS? Roles of a product marketer. There are many advantages to building a SaaS product marketing team. Miro’s announcement modal.

Feedback Software 98

Feedback Software Research Software Product Research User Testing 98

Userpilot

JULY 20, 2024

Embarking on a career as an associate product manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful associate product manager. Read more on product strategy.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

MARCH 26, 2024

TL;DR A feature launch plan guides teams through the process of developing and releasing a new in-app feature. While a feature launch and product launch have a few overlapping steps, their focus areas are different. A product launch strategy aims to create a new product to expand your customer base and increase revenue.

User Testing 52

User Testing Feedback Software Product Research Research Software 52

Userpilot

AUGUST 28, 2024

Coordinate Cross-Functional Teams : Ensure seamless communication and collaboration between development, marketing, sales, and customer support teams. Conduct Market Research : Conduct thorough market research to identify emerging trends, market gaps, and potential product opportunities.

Product Research 52

Product Research Analytic Tools Feedback Software Research Software 52

Userpilot

JULY 27, 2023

It’s calculated by deducting all expenses, including both direct costs associated with delivering the SaaS product and indirect operating expenses such as sales and marketing, research and development, and administrative costs. Product Manager The Product Manager’s role is to: Create a product strategy.

Research Software 98

Research Software Feedback Software Analytic Tools Onboarding KPIs 98

Userpilot

JUNE 28, 2024

Embarking on a career as a user acquisition specialist involves a combination of education, skills development, and practical experience. The following are steps to becoming such a specialist: Complete minimum education requirements : The first step is earning a minimum bachelor’s degree in a related field.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Userpilot

JUNE 27, 2024

Embarking on a career as a product specialist involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product specialist. For instance, you can pursue an internship in market research or work as a sales rep.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. What skills should a product marketing manager have?

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Userpilot

AUGUST 28, 2024

Embarking on a career as a head of product involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful head of product. How to become a head of product?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 17, 2023

Product marketer Product marketers develop and implement the product’s Go-To-Market (GTM) strategy. They play an important role in product launches. Apart from that, product marketers can help the team drive product adoption, account expansion, and user retention.

Analytic Tools 98

Analytic Tools Feedback Software Research Software Product Research 98

Userpilot

JUNE 28, 2024

Embarking on a career as a product strategist involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product strategist. It covers topics like product messaging, competitive analysis, and product launches.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

AUGUST 30, 2024

Coordinate Cross-Functional Teams : Ensure seamless communication and collaboration between development, marketing, sales, and customer support teams. Conduct Market Research : Conduct thorough market research to identify emerging trends, market gaps, and potential product opportunities.

Product Research 52

Product Research Analytic Tools Feedback Software Research Software 52

Userpilot

AUGUST 25, 2024

Embarking on a career as a product coordinator involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product coordinator. Also create product roadmaps, aligning with company goals and timelines.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

The Product HQ

JULY 1, 2024

Experience Next, data science product managers earn additional money each year based on their levels of experience or education. Most data science product managers have bachelor’s degrees. If they contribute to the success of a new product launch, they receive a bonus or commission based on sales of that product.

Data Visualization 52

Data Visualization Technical Review Product Management Product Manager 52

The Product HQ

JUNE 10, 2024

Having a mixture of skills is important if you are moving into product management from an alternative career path. Hard skills are specific to the role of a product lead. Educational courses and hands-on experience in product management provide valuable knowledge and technical expertise.

User Testing 52

User Testing Data Visualization Research Software Analytic Tools 52

The Product HQ

FEBRUARY 1, 2023

Product management is an experience-heavy field that requires years of experience and knowledge of new product development , product launches, project management, and even things like a digital marketing strategy. The trick is to compile all that experience and knowledge into one product marketing manager resume.

Product Marketing 52

Product Marketing Marketing Management Management 52

Userpilot

AUGUST 17, 2024

Coordinate Cross-Functional Teams : Ensure seamless communication and collaboration between development, marketing, sales, and customer support teams. Conduct Market Research : Conduct thorough market research to identify emerging trends, market gaps, and potential product opportunities.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52