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Marketing brought you leads, your funnel converted them to customers. So why are they leaving? Over the past 5 years, I’ve worked on ways to reduce customer churn in several high profile SaaS companies. I’ve learned that this is a battle that never ends, and there are different strategies to combat it. Customer churn is the number of customers [.]. Read More.
How product managers can learn to gently push back -. This article is from an interview and was originally published in Mixpanel’s The Signal. “People always talk about failure in tech as if it’s a badge of honor, but it’s terrible,” says Ken Norton, seasoned product leader, partner at GV, and avid cyclist. “It’s not like I celebrate when I.
We’ve talked about cross functional collaboration a lot on this blog, but only ever in passing. It’s such an integral part of a Product Manager’s job description, that it’s just kind of a given that everyone knows what it means and how to do it well. But it’s not just newbies who can benefit from re-examining our understanding of cross functional collaboration.
How product managers can understand and solve their customers’ problems. This podcast is getting a new name to better align with its purpose of helping product managers become product masters. That new name is Product Masters Now. . You don’t need to do anything to keep listening, but I want you to know the name change is coming in a few weeks, and it will show in your podcast player not as The Everyday Innovator but as Product Masters Now. .
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Inconsistent product functionality, wildly differing UI components, and conflicting terminology – the slow creep of design debt can have far-reaching consequences for your business if left unchecked. Here’s a simple framework for managing it. A few years ago, we wanted to improve the A/B testing functionality in some of our targeted messages. It was a trivial feature that we thought would be a cinch to build.
Josh Mahoney draws on his experiences of being inspired to solve real problems for real people, and talks to ProductTank San Francisco about the dissonance between that drive to solve problems, and the reality of so many product roles. Surely the way to create great products that solve real problems is very straightforward: Create a better way [.]. Read More.
Most companies spend huge budgets creating content to get people to sign up to their product. But once a customer signs up, it’s left to a handful of badly written FAQs to help people get the most from the product. It’s no wonder up to 60% of users who sign up for a free trial use a product once and never come back. At Intercom, we believe that providing educational and motivational help content leads to loyal and engaged customers.
The last year revolutionized how retailers think about online shopping and how it merges with the in-person, in-store experience. At this point, thousands of retailers have implemented some sort of buy online, pick up in-store (BOPIS) strategy, and consumers have come to expect it from big and small brands alike. The way in which people shop has fundamentally changed, with U.S. eCommerce sales reportedly increasing by more than 30 percent in 2020.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
In this exclusive Prioritised member session, our panel discussed the product manager’s role in defining goals. Our experts answered questions such as how can we align teams and stakeholders around goals and what do we do when things start to go off track? The panel, moderated by Emily Tate, Managing Director at Mind the Product [.]. Read More.
In the DevOps scenario, the QA team integrates into the software development and testing process to ensure the seamless development of infrastructure, process smoothly, and make sure all changes function as expected. Why is QA testing needed when implementing DevOps? The role of DevOps is inevitable for the frequent upgrade of web app and mobile applications.
Last year ended up being a tale of two cities for the channel. On one hand, customers and governments recognized partners as an essential service and central to their ability to rapidly respond to a worsening pandemic early in the year. With catlike reflexes, the IT channel emptied the laptop supply chain and became […].
After a 12-year run at Atlassian, Jay Simons digs into how the company's story runs contrary to conventional startup wisdom, unpacking their product-led growth flywheel, reliance on channel partners, strategy for launching new products, and slow-burn enterprise strategy.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
Startups are often talked about as if they’re all the same, as if experience in one is directly transferable to another. Georgie Smallwood, Chief Product Officer at Tier Mobility, joined us on the podcast to chat about the differences in working for earlier stage companies and those that are scaling up. She covers why she [.]. Read More. The post The Stages of Startups – Georgie Smallwood on The Product Experience appeared first on Mind the Product.
Recently I’ve sat through multiple investment committee decisions on new products and new ventures where there was excitement from executives to proceed, but the teams were given some conditions to meet before they could get a yes. The “yes, but…” where you need to change your plan or pitch, has a hidden cost that isn’t discussed and sometimes isn’t worth it.
Half of the calls I get from CEOs include requests for Product Management to boost productivity in Engineering (aka Development aka Makers). To ship more stuff, faster. To hit more roadmap dates. To reduce some fictitious cost-per-feature financial goal. To get more for less. This reflects confusion about what product managers do (and how we really add value), and often poor role definition where product managers are also project/program managers or engineering leads.
You're a middle or senior manager in an organization trying to hold on in these crazy times. And you just discovered you're shipping the wrong version of the product. (Or your product doesn't work or it has some kind of horrible defect.) Your customers are angry. Your employees are running around, trying to fix the problem. What do you say? What do you do?
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
You’ve spent a few years learning your craft and establishing your skills as a product manager, so where do you go next? This second part in our series looks at what’s needed of the senior, product lead, and director roles of Martin Eriksson’s foundational post Product Management Job Titles and Hierarchy. If you missed it, [.]. Read More. The post Climbing the Career Ladder Part 2: Senior, Product Lead and Product Director Roles appeared first on Mind the Product.
Source: blog.eduonix.com As the digital world is growing by the second, there is a constant need to protect and secure everything it encompasses. There has been a significant rise in cybercrimes making the company’s security vulnerable. To protect the company’s data from viruses, ransomware, worms, and malware, ethical hacking has become necessary. What is Ethical Hacking?
In 2016 I gave a talk on lean market validation at the opening night of Startup Weekend at the University of California, Santa Barbara. In attendance were 200 eager students and entrepreneurs who wanted to learn how to build a startup in 54 hours. For many first-timers with great ideas, the process is exciting but also a bit intimidating. This article outlines the advice I gave students and includes updates on some of the concepts to my current thinking.
When I think about agile approaches to work, I think about how fast we can change and the cost of those changes. We can change the next decisions about the work because we finish the current work and release it. Multiple deliverables allow us to change what we do and what we plan next. That's why an agile approach with deliverables every day or week doesn't fit with some kinds of projects, such as events.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Advertising Feature As a product person, you know the value of analytics. Done right, these tools can enable your application to unlock a whole host of benefits for both you and users, especially when it is embedded. However, analytics can present certain constraints if you approach it as just an add-on. Its ability to become [.]. Read More. The post Is it Time to Rethink Your Analytics Strategy?
Yvon Chouinard, Founder of Patagonia, generously shares the questions from the Patagonia design philosophy in his book, Let My People Go… Continue reading on Product Coalition ».
We are often asked by senior leaders and innovation managers “how do I know if the innovation programs we have are successful?”. In other words: how do we know if these programs will produce long-term growth for our company? While one might be tempted to answer such a question by simply looking at the number of new business ideas that their innovation programs generate, we believe that this question can only be answered by looking at the totality of a company’s innovation ecosystem.
Jeffrey, Squirrel, and I continued our conversation on the Troubleshooting Agile Podcast, with Part 2. We addressed more of the Modern Management Made Easy principles. Specifically, we discussed the ideas of empathy and value-based integrity. We had a great discussion about several of the principles in the Modern Management Made Easy books: Empathy.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
In this November 2020 #mtpcon Digital session, Georgie Smallwood, CPO at Tier, describes product leadership as the ultimate game of Tetris and reveals how to play the pieces as you get them. For Georgie’s advice on how to execute your product leadership role within set constraints or external impacts, watch the session in full, or read [.]. Read More.
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