Sat.Dec 25, 2021 - Fri.Dec 31, 2021

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5 product principles for every product manager – Esha Shukla on The Product Experience

Mind the Product

Figuring out what product principles work for you is so important in product management. That's something we discussed with Esha Shukla, Product Manager at WhatsApp, for this week's podcast [.] Read more » The post 5 product principles for every product manager – Esha Shukla on The Product Experience appeared first on Mind the Product.

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Map out your product management career

Mind the Product

So, you've discovered that your dream career is in product management. How do you go about starting your career? Read on to find out. [.] Read more » The post Map out your product management career appeared first on Mind the Product.

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How to Track the Impact of Your UX Research

UserInterviews

Impact is about more than ROI. Learn how to define impact, measure outcomes, and keep a record of your success.

UX 98
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The #1 Mobile Customer Engagement Secret

Alchemer Mobile

Have you ever been looking for a recipe online but have to scroll all the way through a long, drawn-out story about the author’s family to get to the actual recipe? We won’t do that to you today. Instead, let’s cut right to the chase: Retargeting the right customers at the right time and in the right place is the ultimate key to driving mobile customer engagement.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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The Corporate Playbooks Used to Combat Organizational Trauma (And Why They're Not Enough)

dscout People Nerds

Design professionals report on organizational trauma—and the inadequate ways their org address It.

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We’re In A Product Candidate’s Job Market

Mironov Consulting

Every CPO/VP Product I talk with is in a battle for product talent. so we're in a “candidate" job market rather than a “hiring company” job market. What are some do's and don'ts for product managers and first line product directors looking for their next adventure in this market?

Marketing 134
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3 Ways In Which Test Management Tools Assist Startups To Expand

The Product Coalition

Image by ar130405 from Pixabay Test management tools are utilized to save information on the ways testing is done, plan testing activities and tell the status of the quality assurance activities. The tools have various approaches to testing and therefore, they have various sets of features. They are generally utilized to uphold and plan manual testing, execute and collect execution information from automated tests, manage various environments and provide information regarding the defects detect

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Free Habit Tracker Template — Use this Sleek Google Doc

Nir Eyal

Many people strive to improve themselves in one way or another. Whether it’s getting more sleep and exercise, or spending more time doing the things we love, our ideal selves drive us to be better. They symbolize our belief in our own potential to live in alignment with our values. The drive to improve is also why strategies and tools that enable us to track our behaviors are so potentially gratifying.

Strategy 114
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SUNDAY REWIND: Creating good roadmaps – 6 practical steps for product leaders

Mind the Product

In this Sunday Rewind episode, we look back to when Product Leader, Matt Walton, shared 6 practical steps to creating good roadmaps. [.] Read more » The post SUNDAY REWIND: Creating good roadmaps – 6 practical steps for product leaders appeared first on Mind the Product.

Roadmap 158
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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Integrating and Expanding Product

The Product Guy

In the near future, we are going to find product management in every company. Watch and learn more from product management expert, Tanya Koshy.

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My 2021 Book Recommendations

The Product Coalition

It’s my favorite time of the year?—?and I’m happy to share my 2021 read-list with my conclusions. This year I developed a new reading approach, in which I read several books in parallel, usually from different topics. Credits to Egor Koshman With no further due, here are the books that influenced my thinking (with one favorite quote and a short summary each) : Good Strategy/Bad Strategy (By Richard Rumelt) “The kernel of a strategy contains three elements: a diagnosis, a guiding policy, and cohe

Books 119
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The Best UX Research Content of 2021

UserInterviews

A look back at the most popular User Interviews blog articles, podcasts, webinars, and UX research reports in 2021.

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Quick read: How to influence decisions using research

Mind the Product

It's fair to say that, sometimes, important business decisions are out of our control. In order to exercise more influence, our experts recommend doing research so that you can deliver findings and sway minds in order to make things happen. [.] Read more » The post Quick read: How to influence decisions using research appeared first on Mind the Product.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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365: Innovation accounting metrics to improve product management – with Esther Gons

Product Innovation Educators

Innovation accounting for teams, managers, and strategy – for product managers. Today we are talking about measuring innovation effectiveness in organizations. To help us is the person who has written the book on the topic, Innovation Accounting , Esther Gons. Esther is the CEO of?GroundControl, an Innovation Accounting software platform to help?

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How to Write a Resume for Google (with examples)

PMLesson's Ace the PM Interview

Working at Google is known to be one of the most coveted roles in the tech industry. Because of Google's intense popularity, their acceptance rates are known to be some of the lowest – with under 1% of applicants actually making it to the position they applied for. One of the key aspects that can make or break a candidate's application in the Google process is the resume.

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How Can a CEO Know How Effective Their Firm’s Content Marketing Efforts Are? It Takes Less Than 10 Minutes. And it is Free

DevelopmentCorporate

As 2022 begins, many leaders are looking back at 2021 and wondering how they can drive more leads and revenue. Content marketing is often suggested as a free way to drive more web traffic and leads. How can a CEO know how effective their content marketing efforts are? Google Search Console can answer that question in a matter of minutes. Armed with that information, companies can leverage their own employees'’ knowledge to create web content that displays what Google calls Expertise-Authority, &

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Product-led company powered by culture by Shaun Smith-Taylor

Mind the Product

In this ProductTank London talk, Senior Director at ThetaRay, Shaun Smith-Taylor, provides insights into how you can grow a product-led company by having the right culture. [.] Read more » The post Product-led company powered by culture by Shaun Smith-Taylor appeared first on Mind the Product.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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A user research plan: components and methodology

TryMyUI

User research requires careful planning and execution since it has many component. In this blog post, we will discuss all user research plans along with their components and methodology so that you can conduct your user research project or improve an existing one from scratch. The post A user research plan: components and methodology appeared first on TryMyUI Blog.

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Top 5 Episodes of 2021

Feedback Loop

Listicles, listicles. It’s that time of year, so we are excited to present our very own Top 5 of 2021 of the popular This Is Product Management podcast, which features interviews with the best minds across disciplines that fuel today’s — and tomorrow’s — product teams.

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How to Monitor Microsoft Teams

eG Innovations

The eG Enterprise – Microsoft Teams Dashboard. There is no doubt about it that the events of 2020 triggered a huge surge in the use of unified communication products. In the consumer space, everyone and their grandmother became familiar with Zoom; in the enterprise space though, many took advantage of their Microsoft licensing to leverage Teams meetings and calls as a primary communication mechanism.

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Having an entrepreneurial mindset is key to your professional success

Antwak Blog

An entrepreneurial mindset is an individual’s state of mind. It’s a way of thinking that allows you to conquer obstacles, make decisions, and take ownership of the performance. They are individuals who seize opportunities. They are pioneers and visionaries who, as a result of their attitude and philosophy of working, owe their organization the greatest chance of survival.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Is user experience research a scientific method or a practice?

TryMyUI

User experience research is a method that can be used to gain insights into how people are using your product or service. Some believe that it is more than just practice because it involves specific steps and procedures while others think the exact opposite. This blog post will help you decide if user experience research is considered scientific or not.

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User Insights: How To Prepare Them Better and More Efficiently

airfocus

Learn how to prepare user insights better to make well-informed decisions.

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DoorDash will require all employees to deliver goods; Many employees aren’t happy. How will you solve this?

NextBigWhat

All DoorDash Inc. employees, from software engineers up to the chief executive, will have to perform deliveries or maybe shadow a customer-service agent once a month starting next year – and some of them aren’t happy about it. On Blind, an app that lets employees post anonymously, a thread about the delivery requirement has about 1,500 comments.

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How to never go wrong with the process of usability testing

TryMyUI

The purpose of usability testing is to provide feedback on design decisions through observation and measurement; it helps designers identify issues in designs before they are built into products, which results in improved customer satisfaction levels, more efficient websites with less user frustration, and lower costs for companies. This article will let you know how to never go wrong with the process of usability testing.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Your guide for UX research: importance, types, and best practices

TryMyUI

UX research forms an important pillar of your user testing and product development process. This blog will brief you with all the necessary information you need to know about UX research. The post Your guide for UX research: importance, types, and best practices appeared first on TryMyUI Blog.

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How to design a UX research survey?

TryMyUI

UX research surveys serve as a tool to gather information and insights with the help of which you can improve your final product. In this blog, you will learn about designing the best possible UX research survey. The post How to design a UX research survey? appeared first on TryMyUI Blog.

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Defining your user research plan: a step-by-step guide

TryMyUI

What is the first thing you do when designing a product? You talk to your users. User research should be an integral part of any design process, but it's often overlooked. This article will walk you through creating a user research plan so that you can start collecting data and validating assumptions about your product or service. The post Defining your user research plan: a step-by-step guide appeared first on TryMyUI Blog.