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We’ve broken the concept of product adoption into five key stages, outlined product adoption metrics, and provided some strategies for how to improve product adoption. What is product adoption? Product adoption refers to how customers embrace and use a product. It is the way in which customers discover a new product, understand its purpose and value, and then continue to use it as intended.
Data is a critical cornerstone of informing every single product decision we make today. Let’s look at all the wrong ways to be data-driven and how we can change that with a few concrete examples below. [.] Read more » The post The wrong ways to be data driven appeared first on Mind the Product.
A lot of people say they focus on customers needs, but it is VERY difficult in practice. Watch and learn more from product management expert, Tanya Koshy.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Delivering customer love starts with listening to your customers. To get a sense of how customers feel about your brand, you must start by tracking customer sentiment. But where should you start? This post covers five ways to track and evaluate customer sentiment. Before we begin, let’s align on the the importance and value of customer sentiment. What is customer sentiment and why does it matter?
Using an Innovation Stage-Gate – for product managers. Today we are talking about how Lean Startup can be used at large organizations. To tackle this topic, Jim Euchner is joining us. He has helped many large companies implement innovation practices including Lean Startup and has written the book on the topic, titled Lean Startup in Large Organizations.
Using an Innovation Stage-Gate – for product managers. Today we are talking about how Lean Startup can be used at large organizations. To tackle this topic, Jim Euchner is joining us. He has helped many large companies implement innovation practices including Lean Startup and has written the book on the topic, titled Lean Startup in Large Organizations.
While hypergrowth can be amazing, it comes with a separate set of challenges. We talked with Cassidy Fein about how to navigate this environment. [.] Read more » The post Thriving in hypergrowth – Cassidy Fein on The Product Experience appeared first on Mind the Product.
GM’s Product Managers Have Run Into A Battery Problem Image Credit: Frank Hebbert. So I’m willing to bet that you are pretty proud of your product. You believe that you are using your product development definition to provide your customers with a high quality product that can meet their needs better than any other product that is currently on the market.
??At Intercom, we think deeply about how to deliver the safest, most secure experience possible for our customers and their customers. . As a SaaS business, Intercom is a data processor: our customers entrust us with their data, which we store and process on their behalf. From the beginning, we’ve considered customer data to be one of Intercom’s most critical assets and focused our efforts on protecting it by building strong internal security foundations for our product and infrastructure. .
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
In this blog post, Paul Shustak summarizes the main cultural, technical, economic, and UX differences in product management and product discovery on web3 applications. [.] Read more » The post Web3 for product managers appeared first on Mind the Product.
Cincinnati Bengals fans | Ian Johnson/Icon Sportswire via Getty Images If you’ve ever been to a big game, you can instantly tell the true die-hard fans from everyone else. An everyday fan might wear a jersey or hat with the home team logo. But the die-hard fans? They have it all: Noisemakers. Big signs. Bodypaint. Anyone can say they are a fan, but… do they have the gear?
Small-World Network. Does your organization have an enterprise architect or Chief Product Person? We create these positions to check that the teams don't try to implement something “wrong.” However, a single person in this position creates bottlenecks and dependencies. (A committee might create even tighter bottlenecks.) Those dependencies slow the work.
It was 9 a.m. and Wendy, a freelance marketing consultant, knew exactly what she needed to do for the next hour: be in her office chair to write new client proposals, the most important task of her day. As she held her coffee mug with both hands and took a sip, a fantastic addition to the proposal entered her head. “This is going to be great!” she thought to herself.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
In this ProductTank Wellington talk, Andrew Tokeley, Product Leadership Coach, explains why strategy is a big part of trying to help product managers connect the dots and prove the value of what they’re working on and why many can struggle with lack of strategy. [.] Read more » The post (Product) Strategy by Andrew Tokeley appeared first on Mind the Product.
The value proposition has become such a buzzword that some started believing it’s all they need to achieve success. It’s not. Photo by Felipe Furtado on Unsplash Even the most prominent value proposition is useless if it can’t be supported by solid business fundamentals. One can’t feed mouths or pay salaries with a value proposition. Some think they don’t have a business model?
Want to improve your user experience metrics to make your SaaS business successful? User experience is key to keeping your customers engaged and happy. It begins with the first-ever interaction a user has with your product and continues throughout the user journey until they decide to leave. To make sure your users don’t churn, you need to track and optimize the right metrics to enhance user experience and satisfaction.
5-second summary. 2022 promises to (finally) be the transitional “light at the end of the tunnel” year we’ve been waiting for. Which means the shape of teamwork is likely to change (again). When we asked our Atlassian Community members for their top tips, communication and empathy featured prominently. Community members also shared ideas for reducing burnout and workplace stress.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
In this MTP Leader panel, our line-up of experts joined Emily Tate, Mind the Product’s Managing Director, to discuss how to navigate tricky work relationships. [.] Read more » The post How to navigate tricky work relationships appeared first on Mind the Product.
Agile just turned twenty-one, but don’t put away that fake ID yet. This software development methodology is still in its infancy when it comes to our understanding of which teams should be embracing it and which should be shunning it. Ever since the Agile Manifesto was written in 2001, the concept of becoming more efficient by embracing iterative delivery models and “learning-on-the-go” has captivated senior executives to junior project managers alike.
If your company has adopted a product-led growth business model, then PQL marketing should be a major part of your focus. What goes into qualifying leads as PQLs? How do you improve the customer’s journey and your sales process so they get more value in their free trial and become paying customers? Is this particular SaaS model even important? In this article, you’ll get the answers on how your business can implement this strategy the right way.
What is Product Optimization? Product optimization is the process of refining and improving a product to make it more valuable to current users and more attractive to new ones. As a product manager , you should optimize your product pre-launch during the initial development. The process should continue after the product hits the market and until your company sunsets it.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Design sprints can be crafted to help meet your team meet its goals and needs but which type is right for your team? This Sunday Rewind we’re back in 2017 and revisiting a ProductTank San Francisco talk by Kai Haley and Burgan Shealy. In it share their insights into the different types and how they can be [.] Read more » The post SUNDAY REWIND: The typology of design sprints appeared first on Mind the Product.
Crafting an actionable definition for modern product management One of the questions that founders and CEOs often ask in VP / Head of Product interviews is, “What is product management to you?” Today I will answer that starting from one of the most popular definitions we all use, and explain why concepts like decisions, customers, and business objectives can no longer stay hidden behind different words when talking about product management.
What's New. Leo now autocompletes specific CVE IDs so you can monitor for exploits or attacks, or track threat intelligence reports mentioning the CVE. Looking to monitor a specific CVE ID? Previously, you had to type in the exact CVE ID and be sure it was the right number. Now, Leo autocompletes the CVE ID and shows you the description of the vulnerability , so you can be sure you’re tracking the right one.
It’s tricky to stay completely neutral and keep participants engaged, but over-excitement can lead to dishonest answers. Use these tips to find the right mix of the two.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
In this #mtpcon session, Priscilla Anais, Associate Vice President of Product at Tokopedia, provides tips to help product teams improve collaboration, maximize their impact, and make work more delightful. [.] Read more » The post Strengthening collaboration between business and product appeared first on Mind the Product.
If you get the user onboarding process right, it can be a fantastic opportunity to enhance customer satisfaction – so using an onboarding survey for your SaaS is the way to go. In this article, we’re going to explore 8 ways you can deploy them as part of your onboarding process to drive customer success. Ready to get started? Let’s dive in! TL;DR.
A look at how instructional design and user experience are related and similar but also different. Explore how these two different approaches to design are closely related, while being used in two different realms--UX in technology and web/mobile app design, and ID in education. The post Linking user experience and instructional design appeared first on TryMyUI Blog.
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