Sat.Mar 12, 2022 - Fri.Mar 18, 2022

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10 Metrics To Define And Measure Product Growth in SaaS

Userpilot

Is your SaaS business trying to leverage product growth to achieve success? In the SaaS world, product growth (or product-led growth) has become a popular way to drive growth as it allows users to experience the value of your product before they even subscribe to a plan. Therefore, by reducing friction, you attract more people to your product, and as a result, more people end up liking it.

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How product teams can measure progress through outcome OKRs

Mind the Product

Product Management coach and author Tim Herbig took ProductTank Amsterdam through a hands-on workshop to provide insights on how teams can measure progress through outcome OKRs. [.] Read more » The post How product teams can measure progress through outcome OKRs appeared first on Mind the Product.

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Why The Product Demo Is a Dangerous Selling Tool

The Product Coalition

Many startups feel that the only thing preventing them from selling their product is a great demo. The truth is quite different. In fact, if you rely on your demo too much, you won’t be able to sell at all. Here’s how to use your product demo smartly, and avoid demo abuse. Photo by Pixabay on Pexels When I joined eBay back in 2011, the largest group on the Israeli R&D center was actually a content operations group.

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Introducing: 2022 Mobile Customer Engagement Benchmark Report

Alchemer Mobile

Trends that will define the year in mobile—and beyond. If 2020 was the shift to mobile, 2021 was the year we saw it reflected in the numbers. Industries rebounded, work styles continued to shift, and consumers stuck to their mobile-first habits, spending more time and money in mobile apps than any year prior. Alongside the continued app economy boon, mobile retention, interactions, ratings, and expressed emotion flourished.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Discovering Solutions: Quickly Determine Which Ideas Will Work (And Which Won’t)

Product Talk

Visualizing discovery work with an opportunity solution tree has been a game-changer for both me and the teams that I work with. It’s a simple visual that packs a lot of power. At the top, we start with a clear outcome. This sets the scope for our discovery. From there, an effective team is doing two key research activities week over week. They are interviewing to discover opportunities and they are assumption testing to discover the best solutions.

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Founders: What Are the Signs It’s Time to Evolve Your Core Customer Benefit?

The Product Coalition

Recently one of the founders of a hot startup asked me, “How do we know if we should add new value props for existing customers or continue to invest in existing ones? What would that balance look like? Given that we have finite engineering and product resources, what is the path forward?” Founders with fresh capital and ambitious growth plans are deciding whether or not to double down on the core value proposition and find repeatable sales/marketing strategies for acquiring new customers.

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Mobile App Ratings and Reviews: 2022 Benchmarks

Alchemer Mobile

Consumers are more skeptical of digital marketing than ever before, and peer recommendations in the form of app store ratings and reviews stand alone as the single greatest driver of discovery and conversion. Thanks to regulations like GDPR and CCPA, consumer privacy has moved to the forefront of marketing and product development, and a trusted recommendation in the form of a rating or review carries more weight than ever.

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4 ways to personalize your marketing messaging and boost engagement

Intercom, Inc.

In today’s market, customers expect personalization. According to one report , 66% of customers expect companies to understand their needs and expectations – but say that they’re generally treated like numbers instead. This is a huge wasted opportunity, as research shows that 80% of consumers are more likely to make a purchase when brands offer personalized experiences.

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How behavioral engineering helps to build better products

Mind the Product

In this post, we will look at the vast concepts of behavioural engineering to help you design better products. [.] Read more » The post How behavioral engineering helps to build better products appeared first on Mind the Product.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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How Neve Got Its Name

The Product Coalition

Learn the origin story of how the consultancy, This is Milk discovered the name of their education product, “Neve.” Continue reading on Product Coalition ».

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Customer Love Stories Podcast: Episode Four

Alchemer Mobile

In this episode, Apptentive CEO and Co-founder, Robi Ganguly, discusses customer love with Jeff Shulman, a professor of marketing at UW’s Foster School of Business and the founder and co-host of the podcast, How To Succeed In Product Management. Jeff and Robi talk about why the Sounders and the Seahawks are such easy teams to be raving fans of – and why teams like the Bulls are easy to lose interest in.

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Managing high availability at Intercom

Intercom, Inc.

Intercom is a product-led company, focused on maximizing product innovation and development velocity. That also means we hold ourselves to high operational standards: minimizing costs, speedily addressing quality issues that arise within existing products, and mitigating security risks. The foundation of our operational health is availability. Without rock solid availability, nothing else matters.

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Product and UX design – effective ways to work together

Mind the Product

Product designers, UX designers, information architects – whatever title you choose for them – are the product people with responsibility for user experience. They play an essential role in shaping a product. How do they work to best effect with product managers? What do they want from their relationship with product management, and what in reality do they get?

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O’Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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The Multiple Hypothesis Testing Problem

The Product Coalition

If you test for significance enough, you’re going to find something significant Continue reading on Product Coalition ».

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Product Managers Struggle To Come Up With A Better Drink

The Accidental Product Manager

Drinks are easy to make but hard to market Image Credit: Photo by Kal Loftus on Unsplash. You would think that being a product manager for a hot new start-up beverage would be a great job, right? Somewhat surprisingly, you’d be wrong. It turns out that it’s fairly easy to come up with the idea for a new beverage – it it has health benefits then it is ever easier, but it is then hard to be a product manager that is able to figure out the product development definition that will get your new drink

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How to Make Sure Working From Home Doesn’t Mean You’re Always Working

Nir Eyal

When large swaths of the U.S. population transitioned to work from home in March 2020, they lost that critical physical boundary between their work domain and other life domains. As a result, those facets of life have bled into each other, with work often taking precedence. The post How to Make Sure Working From Home Doesn’t Mean You’re Always Working appeared first on Nir and Far.

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Moving from UX to product – Christian Crumlish on The Product Experience

Mind the Product

Author, Consultant, Product lead and recovering-UXer Christian Crumlish joined us on the podcast to talk about why someone might want to move from UX to Product Management, what superpowers they bring to the role, and the biggest surprises they might have. [.] Read more » The post Moving from UX to product – Christian Crumlish on The Product Experience appeared first on Mind the Product.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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10 Powerful Ways Artificial Intelligence Is Changing The Business World.

The Product Coalition

Photo by Jackson So on Unsplash Artificial intelligence (AI) is changing the way businesses operate across industries, with companies of all sizes using AI for social media and business operations and providing better experiences for their customers. The shift toward AI in the business has been a gradual one. Several decades ago, simple software programs were designed to help automate specific tasks like accounting or payroll processing.

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Why is Idea Management Important?

ProductPlan

People come up with ideas all the time. Whether they’re in the shower, eating lunch, or having an in-depth conversation, there’s no shortage of imaginary light bulbs going off above millions of people’s heads all the time. Sometimes we even hold brainstorming sessions dedicated to nothing else but bringing forth new ideas. But coming up with ideas is the easy part.

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Don’t Ignore Your Gut

The Product Guy

Planning to completely change your product’s backend? Watch and learn more from product management expert, Amin Bashi.

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SUNDAY REWIND: Banish your inner critic

Mind the Product

In this Sunday Rewind, we look back to when Denise Jacobs, author of Banish your inner critic, asked us, what blocks us from doing our best work? [.] Read more » The post SUNDAY REWIND: Banish your inner critic appeared first on Mind the Product.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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What are The Various Blockchain Scalability Solutions

The Product Coalition

Blockchain is a decentralized technology that works as a distributed ledger to power transactions. With decentralized transaction management, every node can autonomously initiate a transaction according to the agreement specified by a smart contract, with no third-party intervention. As the number of people using blockchain expands, the number of scalability concerns, causing transaction latency.

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Product Ops: Lessening the Need for Product Requirements Documents

ProductPlan

As if we needed another reason to be enthusiastic about the rise of product operations , we have one. Implementing product ops at your company will reduce your team’s need to produce clunky, one-way communication vehicles like the product requirements document (PRD). In this post, we’ll walk you through the ways product operations can help your company enhance conversation, collaboration, and alignment across your teams—and build better products.

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Throwing Bodies at Gaps in I.T. Systems

dscout People Nerds

Across industries, we run into numerous systematic issues with I.T. The current solution is throwing people at the problem until they burn out and are replaced. How can we change this flawed structure? Service Design.

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Organizational behavior and dysfunction in product management by Ken Chin

Mind the Product

The majority of product organizations are not led by people with product backgrounds. In this ProductTank London talk, Ken Chin, Director of Product at Farfetch, explains why dysfunction is a problem in many companies and provides three examples of dysfunction. They are: [.] Read more » The post Organizational behavior and dysfunction in product management by Ken Chin appeared first on Mind the Product.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Snoop Dogg And Other Musicians Are Getting In On the NFT Gold-Fever

The Product Coalition

NFTs are embracing various industries one by one. Music is the next one, and Snoop Dogg proves that. By Stephen J. Cohen/Getty Images When the famous American rapper, producer, and actor Snoop Dogg decided to transform Death Row into the NFT record label, the music industry was quite shocked about such a bold venture. The music world was not ready for such a step, despite the fact that, for example, NFTs are being adopted by top fashion brands.

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376: The nuances of pricing B2B software products – with Chris Mele

Product Innovation Educators

What product managers need to know about value-based pricing. Today we are talking about product pricing, specifically the best practices for pricing B2B software products. Joining us is Chris Mele, who has spent his 25+ year career in software products, with much of that time as a pricing specialist. He is the Managing Partner at Software Pricing Partners, which focuses on helping software companies develop better pricing strategies.

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Designing Insights Trends: How we evolved understanding customer feedback in Productboard

ProductBoard

Productboard’s customer-centricity is best embodied in the product by the Insights board: this is where customer feedback is effortlessly collected, product makers learn about customer needs, and can then easily link these needs or feedback to budding product ideas. However, the Insights board was designed for smaller teams trying to collate feedback from multiple sources.