Product Focus Funnel
The Product Coalition
JULY 22, 2019
A guiding framework for understanding the ‘Why’, defining the ‘What’, and making big ideas a reality. Continue reading on ProductCoalition.com ».
Sat.Jul 20, 2019 - Fri.Jul 26, 2019
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The Big Impact of Cognitive Bias on Our Teams, Our Customers and Our Products
bpma ProductHub
JULY 22, 2019
by Davide Cis and Neil Baron – Do you remember that time when you thought you had it all figured it out, but your product launch still fell short of expectations and sales did not materialize? How your product failed, despite giving customers exactly what you thought they wanted?
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Dear Strategy: 091 The Business Of Roadmaps
Dear Strategy
JULY 23, 2019
Dear Strategy: “How do I align my product strategy and product roadmap with our technology roadmap, in the face of a strong engineering organization?”. Ahh, the product roadmap… such an overused yet somehow still elusive term! Before I even touch the last part of this question about the role that engineering should or shouldn’t play with respect to roadmaps, I first want to straighten out a few definitions that, hopefully, will put this question into a much clearer light.
Foundations to build on: Intercom’s principles for building product
Intercom, Inc.
JULY 23, 2019
Clear guiding principles are the best way to scale a team while keeping them aligned. Without a set of principles, organizations begin to fracture. One team heavily believes in Big Design Up Front , another follows Lean start-up , a third tries to instil PRINCE-2 , and before you know it your process is a patchwork quilt of all sorts of conflicting ways to build software.
Enterprise ABM Marketing Tools: A Marketers Guide
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Podcast: 3 Types of Product Managers
Sachin Rekhi
JULY 24, 2019
Listen: ProductCraft | SoundCloud | iTunes. I recently had the opportunity to join the Product Love podcast to talk about all things product management with Eric Boduch. I spent a fair amount of time detailing my framework for the 3 types of product management roles that exist in the industry, which I affectionately call builders, tuners, and innovators.
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Thank you for Coming Together to Hone our Craft at #mtpcon SF 2019
Mind the Product
JULY 26, 2019
Last week we gathered 1,650 passionate product people from 34 countries around the world in San Francisco for two days of learning, sharing, and honing our craft. It started with nearly 600 attendees deep-diving into new skills during a day full of workshops and product leadership discussions, followed by a fantastic kick-off event hosted by some of our sponsors.
Intercom on Product: The principles behind how we build
Intercom, Inc.
JULY 25, 2019
Today’s episode of Intercom on Product is all about principles. We use product principles a lot in Intercom to guide us, in terms of how we build, what we build and how we make decisions. In this installment, SVP of Product Paul Adams and I explore our product principles in depth, discussing everything from how they evolved to the qualities that make a good principle.
11 tips for effectively screening test participants
Userzoom
JULY 25, 2019
Screening the ‘right’ participants is the most important part of conducting effective user research. The right participants are able to provide you with the type of valid feedback that could assist with some meaningful improvements to your design. So how can you effectively screen your test participants so you’re only getting the most valuable data?
Remote Product Manager
The Product Guy
JULY 23, 2019
Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.
Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing
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GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.
Outcomes Over Outputs – Josh Seiden on The Product Experience
Mind the Product
JULY 23, 2019
A nice bit of serendipity this week: this week’s guest, Josh Seiden, had his new book ( Outcomes Over Output ) recommended in last week’s episode by guest Rich Mironov. While we didn’t plan this, it’s no surprise – Josh is a respected author, speaker, trainer, and consultant, and the book is a fantastic read. As a bonus, it’s also designed to be read in an hour or so, which means that there’s an awful lot of substance with a minimum of filler.
Eyes on the future – How to predict your revenue with sales forecasting
Intercom, Inc.
JULY 24, 2019
We all know it’s impossible for a sales team (or anyone for that matter) to predict the future. But with rigorous sales forecasting, they can actually get pretty close. Sales forecasting allows you to not only project how much revenue your team will close but also proactively influence current and future deals – by getting ahead of potential blockers, course correcting when you’re trending off target, moving into emerging markets, and more.
I Asked 100 Founders, CEOs and VCs About Career Transitions — Here’s What I Learned
First Round Review
JULY 23, 2019
After founding and scaling LendUp for seven years, Sasha Orloff decided to step down as CEO. He shares his journey and his illuminating takeaways about career transitions, structuring time off and founder life after the startup.
Convincing Regret
The Product Guy
JULY 21, 2019
Focusing on the right part of your product at the right time can be very tricky? When did you get it wrong? What did you learn about it? How has it made you a better product manager? Watch and learn more from product management expert, Tanya Koshy.
Less Stress, More Success: Accounting Best Practices & Processes for 2025
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
How to Fall out of Love With Your own Idea by Mirkka Lansisalo
Mind the Product
JULY 26, 2019
In this talk from MTP Engage Hamburg I look at how we can become blinded to the faults of our own ideas, and how a collaborative organization culture can help to overcome this. A desire to change the world can be a key driver of success for entrepreneurs and startups, but sometimes it also has the power to cloud your judgment. When you focus on leading digital transformation, there’s a chance you may accidentally miss or forget something essential.
Building help content into your product launch
Intercom, Inc.
JULY 22, 2019
When you’re gearing up for a big product launch, creating help content is often the last thing on your mind. There’s so much that goes into preparing for product launches – ensuring your beta testing goes smoothly, locking in your marketing campaign, getting your sales team up to speed. By the time the big day rolls around, it can feel like all that’s left to do is kick off the launch party and wait for the upvotes to roll in on Product Hunt.
I Asked 100 Founders, CEOs and VCs About Career Transitions — Here’s What I Learned
First Round Review
JULY 22, 2019
After founding and scaling LendUp for seven years, Sasha Orloff decided to step down as CEO. He shares his journey and his illuminating takeaways about career transitions, structuring time off and founder life after the startup.
How to Become a Product Manager
Product Management Unpacked
JULY 25, 2019
Exploring how to become a Product Manager? Undoubtedly, you’ve concluded that you’ll be in high demand. You’re right. The role of Product Manager is one of the top ten hardest-to-fill jobs across the entire information technology sector, which makes them among the highest paid too. The role is both strategic and tactical, and requires a unique combination of business acumen, technical smarts and emotional intelligence.
B2B eCommerce, Self-Service Portals, and PIM Trends for 2024
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In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
4 Product-Driven Steps to an ArtificiaI Intelligence Roadmap
Mind the Product
JULY 25, 2019
What’s so transformative about artificial intelligence (AI), anyway? Artificial intelligence (AI) is regularly breaking new ground, from DeepMind’s AlphaGo Zero teaching itself to play Go and beating human champions to text-generating algorithms so powerful that their creators at OpenAI decided not to release them publicly for fear of malicious use.
Three Product Demo Mechanics That Keep Buyers Engaged
Product Management University
JULY 23, 2019
Here are three product demo mechanics that will engage buyers into the conversation and produce more favorable outcomes. In sales situations, the goal of every product demo is to create an urgency to buy! Even in non-sales situations, you’re still trying to sell something like and idea, a plan, etc., where you’re ultimately trying to build consensus to move an initiative forward.
Our 6 Must Reads for Cutting Through Conflict and Tough Conversations
First Round Review
JULY 25, 2019
Big ideas, strong-willed characters, impossible deadlines and close quarters — if you wrote out a recipe for conflict, it might bear an uncanny resemblance to the high-stakes, pressure-cooker environment of a startup. We spoke with top engineers, seasoned managers and experts in human behavior to share their experience-tested wisdom on conflict mediation and management in rapidly scaling companies.
Venn Diagram: A Comparison of Product-Related Roles
ProductCraft
JULY 23, 2019
What is a product manager responsible for? What about a product MARKETING manager? And where does the growth role fit in the product org? We created this handy Venn diagram to compare and contrast the various responsibilities of three product-related roles: PM, PMM, and growth. Let us know if you find it helpful! The post Venn Diagram: A Comparison of Product-Related Roles appeared first on ProductCraft by Pendo.
4 AI Hacks to Make Sales Teams More Efficient
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
Why Authenticity Matters in Your Product Management Job Hunt
Mind the Product
JULY 22, 2019
In January 2019, LinkedIn published the 15 most promising jobs for the year. Product owner ( 87% YoY growth ) and product manager ( 29% YoY growth ) both made the cut. Search terms have doubled for “product manager”, and Harvard recently reported that 7% of graduates are pursuing product management careers. Product management is becoming a popular career choice, and therefore becoming crowded and competitive.
How To Measure UI/UX Design Impact On Business (+ Our Own Experience)
Usersnap
JULY 22, 2019
Who doesn’t like to use a product that looks pretty? Yet as a software company owner or product manager, you hesitate to put time and budget into UI/UX design? The questions lingering in your mind may be: How important is design to product success? Or how would UI/UX contribute to business growth? . Here at Usersnap, we recently underwent a significant change to our product interface.
Our 6 Must Reads for Cutting Through Conflict and Tough Conversations
First Round Review
JULY 25, 2019
Big ideas, strong-willed characters, impossible deadlines and close quarters — if you wrote out a recipe for conflict, it might bear an uncanny resemblance to the high-stakes, pressure-cooker environment of a startup. We spoke with top engineers, seasoned managers and experts in human behavior to share their experience-tested wisdom on conflict mediation and management in rapidly scaling companies.
10 lessons from a serial entrepreneur
Andrew Chen
JULY 25, 2019
Dear readers, The Serial Entrepreneur — investors want to back them, newbies want to learn from them, and people want to work on their teams. It turns out that, yes, being a repeat entrepreneur comes with big advantages, but there are difficulties too! And when you go through a tough experience like launching a new product, it’s often the case that you want a “do over” on many aspects.
Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
What we Learned at #mtpcon San Francisco 2019
Mind the Product
JULY 24, 2019
In the fifth year of #mtpcon San Francisco, 1,700 product people came together to celebrate our craft and learn from each other. Here is a look at what we learned from this year’s line-up of speakers: Product Challenges are Universal. Mind the Product founder Martin Eriksson opened the conference by reminding us why we gather each year. While #mtpcon has been coming to San Francisco for five years, the Mind the Product community began nine years ago.
Why innovation fails, and how Design Sprints can help
Miro
JULY 24, 2019
Why innovation fails, and how Design Sprints can helpRazvan BurciuCo-founder,Just MadAna OargaCo-founder,Just MadNowadays, design has become a critical component of a company’s success. And we’re not talking about “making things pretty”?—?it’s about making the right decisions and building solutions that create value for both the user and the business.More organizations understand that if you invest […].
Sticking to Your Product Vision Means Saying “No”
ProductPlan
JULY 23, 2019
Product managers wear many hats, but one of the most uncomfortable ones they’re forced to occasionally don is that of the product vision “Gatekeeper.” This particular aspect of product management requires PMs to do what most people find uncomfortable… say “no.”. Of course, product managers say ‘no” all the time, but it’s usually to bad ideas or things requiring resources that are simply unavailable.
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