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Sometimes you don’t know you have a problem until something breaks. Young companies are often scrappy by design. Their product teams are small and agile. Perhaps the team consists of a few product managers. These professionals can easily communicate , stay aligned, and present a cohesive product strategy to the team. Many teams fail to understand the importance of a roadmap.
Just like many aspects of continuous discovery , there’s no single right way to use the opportunity solution tree. As a fellow Product Talk coach, Hope Gurion uses opportunity solution trees with customers on a regular basis. And Hope continues to refine and adapt the tree to help product teams get the most out of it. How do you represent different customer segments on an opportunity solution tree?
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
What one product manager learned about understanding customers. Today we are talking about the journey from software developer to product manager and some key challenges encountered as a product manager. This journey was made by our guest, Liron Lifshitz-Yadin. She is the VP of Product at Tel Aviv-based Lightrun. She enjoys being a mentor to new product managers and has gained vast product management experience.
Product engagement is a critical factor when it comes to driving revenue, retention, and adoption of your mobile app. Engaging customers within your product experience is key to converting casual users into your most valuable customers. In this post, we’ll go over the basics of product engagement and some tips to increase product engagement. What is product engagement?
Product engagement is a critical factor when it comes to driving revenue, retention, and adoption of your mobile app. Engaging customers within your product experience is key to converting casual users into your most valuable customers. In this post, we’ll go over the basics of product engagement and some tips to increase product engagement. What is product engagement?
If you want to ship great product that users love, you need to start with a clear understanding of what problem you’re trying to solve for your user and why. At Intercom, we always “ start with the problem ” when beginning any project – it’s part of how we apply the Jobs-to-be-Done framework. As product managers, this means we must carefully research and understand the problems we’re actually solving for our customers.
Your larger organization and its structure can have great impact on your product teams. Watch and learn more from product management expert, Tanya Koshy.
Are you thinking of getting into a product management role? How does one make the leap from, let’s say a customer success role? [.] Read more » The post A guide on breaking into product appeared first on Mind the Product.
Managing diverse teams, championing customer satisfaction, steering product development strategy, and patiently influencing the decisions of company leaders – it’s all in a typical day’s work for today’s product managers, along with customer problem resolution, communicating effectively with key stakeholders, cultivating new ideas, pitching their business cases, and other management challenges.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
In this era of ever-increasing digital disruption and innovation, category design can be the ultimate business strategy for brands wishing to stand out from the crowd. And one of the biggest advocates behind the movement is author, columnist, and advisor Kevin Maney. As a tech journalist, Kevin has been witnessing the evolution of the tech industry for more than 20 years.
Why does the sales process often stall after the demo? The biggest reason the sales process stalls after a demo has just as much to do with the discovery phase as it does the demo itself. It comes down to THE BIG WHY that’s driving the buying decision. The big why refers to something much higher in the customer organization that’s driving the buying decision, and if you ask the right questions early on, you’ll find it and use it to accelerate the sales process.
We’ve all had the experience of presenting to the leadership team — but what do they say about you when you leave the room? What’s it like to work at that level? And how do you get promoted to the C-suite? We talked with experienced product and boardroom veteran, Tanya Cordrey about all of this [.] Read more » The post The view from the C-Suite – Tanya Cordrey on The Product Experience appeared first on Mind the Product.
Your company vision is a bet on the future. As such, it is bound to be wrong. And yet, it is critical to have one and to believe in it… Continue reading on Product Coalition ».
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
The traditional approach is to do some customer research, throw an MVP out there as fast as possible, and hope it hits. After being early at three startups that achieved over $1M in run-rate in their first six months of going live, Gagan Biyani has landed on an approach that’s quite different. Here’s his framework.
What does it take to become a great product manager, or to lead and inspire product teams? When do you know that people management the right career move for you? How do you build your product intuition, hone your execution, strengthen your leadership, and develop your strategic skills? In our book Cracking the PM career we [.] Read more » The post Cracking the PM Career: Chapters 1 and 2 appeared first on Mind the Product.
Less than a decade ago, the word ‘design’ was mainly associated with aesthetics, color palettes, and the infamous Comic Sans font. Yet, over the course of a few years, design has gone from something that most people don’t really care about to a powerful influence on our daily lives. More and more books, design conferences, tv shows, and documentaries explore the destructive effects of design or its capabilities to tackle social, ecological, or economic issues.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Communities of practice or networks catered towards non-male people that feel welcome in a space for women can be an amazing source… Continue reading on Product Coalition ».
In this Prioritised member session, Product Leader and Director of the Association of Product Professionals, Anthony Murphy, shares key insights into dealing with product in organisations at different stages, from startups to large enterprises. Focusing on the critical aspects of how the role shifts between them, Anthony offers tips on how to adapt your product management [.
Image Credit: I G. Let’s face it, being a product manager for a movie theater chain was not an easy job before the Covid-19 virus showed up. Netflix and other streaming services were cutting into people’s desire to go out and purchase movie tickets. Now that the virus has arrived, movie theaters have been closed and even more people have become comfortable sitting at home watching TV instead of going to the movies.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
With technology underpinning all business processes today, with the pace at which new technologies are emerging, companies need to introduce new products and services at a faster rate than their competitors using user acceptance testing software to meet the needs of the end user. Why should they focus their efforts on quality assurance using user acceptance testing?
Whether attempting to increase market share, improve profitability, or add more employees, every business is trying to grow. Doing so means navigating ever-changing, complex challenges and finding innovative paths to move forward during that business growth process. So, what does that mean for product operations teams? Product operations (or product ops for short) has emerged.
In this #mtpcon Digital APAC session, Smriti Pant, then Product Manager at Hike, talks us through 5 rookie product management strategy mistakes and offers tips and tricks to solve them all. In brief You should factor motivation, timeline, capability, and alternatives into every product decision you make You can avoid taking a solution-first approach by [.
Emoji are used by everyone every day. They have become a necessary part of modern communication. Emoji can be used to easily convey emotions to other people and to soften the atmosphere compared to text-only messages. It is estimated that 6 billion emoji are used every day in the world with the average number of emoji sent per person per day in the US being 96.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
Mixpanel is the gold standard for iOS app analytics. And the best way to see how is to try it in your app. Now, I know what you’re thinking. Integrating new frameworks can be work, not to mention risky for introducing bugs (especially if you’re already invested in some other analytics tool like Google Analytics). The good news is, through the power of modular integrations in Swift, it’s not difficult to optimize your app’s architecture to virtually eliminate the disruptio
Vital to delivering successful products at Clickatell , an effective product roadmap can quell the confusion and missteps that often derail well-meaning product delivery organizations. Roadmaps provide the required context to understand how individual initiatives combine to meet strategic objectives. They also paint a clear picture of how it all comes together.
In this ProductTank London talk, Osaseri Guobadia, product director at Songkick, provides a framework for how you can gain confidence in yourself and encourage others around you to be confident in your capabilities. [.] Read more » The post Gaining confidence quickly, a story of product manager progression by Osaseri Guobadia appeared first on Mind the Product.
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