Lead on Purpose
NOVEMBER 27, 2017
Every product and service we have today was once an idea. Even the most basic creations did not exist before someone came up with an impression for a better outcome that would be useful in some way.
Mind the Product
DECEMBER 1, 2017
If you can change the way that you behave, then you can start to experience the world in a different way. That then changes the way that you think. In this engaging talk from Mind the Product London 2017, Barry O’Reilly shows that this is almost always what needs to happen when we look to develop organisations. It’s rarely people that are the problem, but usually the systems that sit around them.
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The Secret PM Handbook
NOVEMBER 29, 2017
In my last post I talked about the importance of “talking to customers.” In that post I focused especially on what you do with the market discovery knowledge you get from customers once you found it. (The “product management system of record,” I called it.). In this post I’ll be more to the point: How do you actually have these conversations?
bpma ProductHub
NOVEMBER 27, 2017
How the past can provide context for your future plans. For our recent book, Product Roadmaps Relaunched: How to Set Direction while Embracing Uncertainty (O’Reilly), my co-authors C. Todd Lombardo, Evan Ryan, and I interviewed over 80 practicing product people. We gathered so much insight, so many great examples, and so many pithy quotes that we simply didn’t have space to include everything we really wanted to.
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Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Tim Herbig
NOVEMBER 26, 2017
Before my trip to Zurich for PMF 2017, I was able to speak at the Productized 2017 Conference in Lisbon, Portugal. The so-called ‘Product Thinking Conference’ may not be as huge and widely familiar compared to its competing events in London or Zurich, but a carefully picked lineup and its close atmosphere make it quite an attractive destination for product … Continue reading "My Personal Productized 2017 Conference Recap #productized2017".
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
The Secret PM Handbook
NOVEMBER 29, 2017
In my last post I talked about the importance of “talking to customers.” In that post I focused especially on what you do with the market discovery knowledge you get from customers once you found it. (The “product management system of record,” I called it.). In this post I’ll be more to the point: How do you actually have these conversations?
The Product Guy
NOVEMBER 28, 2017
Guest Post by: Ariba Jahan (Mentee, Session 4, The Product Mentor) [Paired with Mentor, James Alexander]. Innovation Labs are popping up everywhere nowadays, from Westwood, ATT to Lowe’s, New York Times, and Zappos. It’s like they all read the “Innovator’s Dilemma” and had a panic attack. They realized that all they were doing was creating “sustaining innovations” whereas they need to start focusing on “disruptions” to capture new markets.
First Round Review
NOVEMBER 28, 2017
Building a brand is vital for startups, as they challenge incumbents in an existing industry or attempt to define a new one. Getting the right branding formula can feel more like an act of sorcery than strategy. This roundup provides some practical tips and process.
Mind the Product
DECEMBER 1, 2017
Even though we can’t do it all ourselves, product managers are often the unsung heroes in the tech world. Here are 10 great ways to recognise the product managers in your team and show them some love this holiday season. 1. The Product Management Books of the Year. It’ll be hard to choose between the second edition of Marty Cagan’s seminal Inspired , Richard Banfield, Martin Eriksson, and Nate Walkingshaw’s Product Leadership , and C Todd Lombardo, Bruce McCarthy, Evan Ry
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Amplitude
NOVEMBER 29, 2017
I hate the term “influencer.”. In tech, you can often find “influencers” talking about various new developments on TechCrunch and Fortune, while other people (who are actually the best at what they do) are in the trenches, working. Entrepreneurs who are building new products will sometimes chase after those influencers and the audiences they come with, forgetting the rule of 1,000 true fans ( as stated by Kevin Kelly ): To be a successful creator you don’t need millions.
UserInterviews
NOVEMBER 28, 2017
HCI is an early academic area that built the modern user experience job market. This interview with Justine Aylmer, UX Designer at Emerge Interactive dives into why it's as relevant as ever.
Johanna Rothman
DECEMBER 1, 2017
Ron Jeffries, Matt Barcomb, and several other people wrote an interesting thread about prescriptive and non-prescriptive approaches to team-based agile. The issues are nuanced and for me , don’t lend themselves to a Twitter discussion. (Learning how to write short and coherently is a different post.). If you don’t want to read the entire thread, here is a summary: People often need help with their agile approach.
Mind the Product
NOVEMBER 28, 2017
Gain Valuable Feedback Without Overpromising. We’d spent weeks perfecting the roadmap presentation for our annual customer conference. We thought it was pretty compelling. Every detail was worked out, every timeline de-risked, every benefit clearly articulated. Our SVP, who was usually uneasy in front of large crowds, even got through all the slides smoothly, even crisply.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
The Accidental Product Manager
NOVEMBER 27, 2017
Competition in online grocery stores is starting to heat up Image Credit: I-5 Design & Manufacture. For most of us, going to the grocery store is a once-a-week or so activity. We make a list of what we think we’ll need, get in the car, do our shopping, come home and then put everything away. However, since we now live in the 21st Century it turns out that there is a different way to go about doing grocery shopping – do it online.
ProductBoard
DECEMBER 1, 2017
And why productboard’s new Portal will save the day Paralysed, exasperated, disconnected… I can only imagine how product managers felt while building products for thousands of anonymous users in the days before Intercom, Zendesk, Slack groups, and FullStory. Back when the main source of user input was email… when help sites were just static webpages with no way of collecting user feedback… when.
Street Smart Product Manager
NOVEMBER 29, 2017
Our primary job as product managers is to drive sustainable business growth for our products. In my post on unit economics, I talked about customer lifetime value (LTV) as a critical driver of your SaaS product’s growth and success. I talked about the importance of increasing LTV and especially making sure LTV is way more […]. The post Good churn appeared first on Street Smart Product Manager.
Mind the Product
NOVEMBER 27, 2017
Observations of a B2C startup product manager working in enterprise. I once heard an anecdote about a very young child being told a story about a very old man. The child was asked to imagine what this octogenarian would look like. And the child said that as he was very, very old he must be very, very tall…. To this child, where every passing month was another pencil line on the kitchen wall, it stood to reason that 80 years later you would be 80 years taller.
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The Product Coalition
NOVEMBER 27, 2017
User research process for startups Forget the 8-step process, just go talk to them. A traditional user research process might look like this: Write up an agenda Draft an invitation template Find an analyst to help pull a list of user emails Send the invites Deal with email threading to schedule calls Deal with cancellations and rescheduling Write notes Juggle payments What a drag!
Sequent Learning
NOVEMBER 28, 2017
The post What Is Product Management? appeared first on Sequent Learning Networks.
Product Innovation Educators
DECEMBER 1, 2017
Each week I scour articles, wading through the dogs, and bringing you the best insights to help product managers and innovators be heroes. 10 tips for the agile product manager. (1) Act as a Product Leader, not as an Agile project manager. (2) Explain to your stakeholders why you’re working Agile. (3) Be product oriented instead of project oriented.
Mind the Product
NOVEMBER 30, 2017
On May 25th 2018 something big is happening which needs your attention. In what is the biggest shake-up to data protection legislation in 20 years, the EU’s General Data Protection Regulation (GDPR) will come into force. The aim of the GDPR is to strengthen data protection for EU citizens and residents, to give them greater control of their personal data, and to simplify the regulatory environment.
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Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
TIBCO - Thought Leadership
NOVEMBER 27, 2017
As first appeared on Innovation Enterprise. You don’t have to be a frequent flier to have noticed the personal touches that continue to creep into the airline experience. In fact, before you even know where you want to go, the industry is tapping into your intent with some shrewd interventions. ‘Liking’ a far-flung destination on Instagram will routinely trigger suggestions by an app with options to get you there, not to mention itinerary recommendations, based on your preferences and budget.
Sequent Learning
NOVEMBER 30, 2017
The post Away From My Desk: Observing Customers with a Purpose appeared first on Sequent Learning Networks.
Userzoom
NOVEMBER 28, 2017
The post It’s About The Destination, Not Just the Journey: Why Content Is As Important As Navigation And What You Can Do About It appeared first on UserZoom.
Mind the Product
NOVEMBER 29, 2017
An ineffective product manager can leave a pile of waste behind – a waste of time, money, hope and enthusiasm by the time the product gets launched, if it ever gets launched. The only constructive byproduct is a learning experience worth communicating to save other products from succumbing to the same mistakes. From my experience of working directly with and solving problems for product management and delivery in a Fortune 100 financial services organization, I’d like to share my list of t
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Product Innovation Educators
NOVEMBER 27, 2017
Improving your internal and external self-awareness is the real secret to success for product managers. This may just be the most important interview yet. While it does not directly deal with product management concepts, it does deal with success concepts. The upcoming discussion is about a book The Muse called the number-one best career book available.
Johanna Rothman
NOVEMBER 27, 2017
As Mark Kilby and I work on the geographically distributed teams book, I realized this morning that we need to define cost per feature. I already wrote Wage Cost and Project Labor Cost and the management myth that it’s cheaper to hire people where the wages are less expensive. (It might be, but it might not be.) That’s because of the cost to create a fully developed and tested feature.
ProductBoard
DECEMBER 1, 2017
Introducing the productboard Portal Paralysed, exasperated, disconnected…
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