This site uses cookies to improve your experience. To help us insure we adhere to various privacy regulations, please select your country/region of residence. If you do not select a country, we will assume you are from the United States. Select your Cookie Settings or view our Privacy Policy and Terms of Use.
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Used for the proper function of the website
Used for monitoring website traffic and interactions
Cookie Settings
Cookies and similar technologies are used on this website for proper function of the website, for tracking performance analytics and for marketing purposes. We and some of our third-party providers may use cookie data for various purposes. Please review the cookie settings below and choose your preference.
Strictly Necessary: Used for the proper function of the website
Performance/Analytics: Used for monitoring website traffic and interactions
One of my all-time favourite books is The Hard Thing About Hard Things by Ben Horowitz, in particular, the chapter entitled ‘The Struggle’. I can relate to The Struggle. All of it. Product Leaders will likely find many of the struggles described in the book are just as relatable as the struggles entrepreneurs such as Horowitz’s face. As Horowitz puts in: “The Struggle is when you wonder why you started the job in the first place.
Product Management and Business Development have more in common than you think. When was the last time your PM sat down with your BD? And no, I don’t mean when your PM explained the product so your BD could find the right channels to sell it through. I mean, really sat down to work together, open up and collaborate on everything. If this is not happening regularly, you are missing out on some big opportunities. 1.
As more and more people are shopping online, they’re also becoming increasingly skeptical, meaning there’s even more of a chance they will experience cognitive dissonance. This article was originally posted on AB Tasty as Cognitive Dissonance: How You Can Resolve It And Drive More Conversions.
Being a Product Manager is never clear, and never simple. It’s easy to have projects we love, but what happens when the worst, most convoluted project gets dumped in your lap? This talk goes over things you can do to stabilize a project while staying sane. In a recent live stream from one of our mentors of The Product Mentor , Felix Sargent, lead a conversation on this topic.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
MVP is a phrase that startup people love to throw around. It’s an acronym that can be used as a weapon. Everyone believes their vision is really the Minimum Viable Product. You can use the phrase to batter your colleagues’ ideas. You can simply declare “it’s not really minimum” if you want to do something less than their vision, or declare “it’s not really viable” if you want to do more!
Between 40% and 60% of people who sign up for a free trial of your software will never convert. What are you doing with the leads that don’t convert right away? If your answer is “nothing,” you’re leaving money on the table. By instituting a lead nurturing campaign sequence, you can guide those prospects through your buying cycle, from the moment they enter their email address on your website, to successful adoption of your product and beyond.
Between 40% and 60% of people who sign up for a free trial of your software will never convert. What are you doing with the leads that don’t convert right away? If your answer is “nothing,” you’re leaving money on the table. By instituting a lead nurturing campaign sequence, you can guide those prospects through your buying cycle, from the moment they enter their email address on your website, to successful adoption of your product and beyond.
Learning from 40 years of innovation experience. The principles of Lean-Driven Innovation lead to more value for customers and faster value capture (e.g., revenue) for organizations. The principles can be applied to any industry, but for our guest, they grew out of the R&D and product development practices at Goodyear Tire & Rubber Company. Our guest is Norbert Majerus, who was the Lean Champion in Innovation at Goodyear, where he worked for nearly 40 years before recently retiring.
It’s critical to have a robust, yet dynamic product process to produce repeatable success. Learn great approaches to managing all the stages of your product life-cycle from ideas to launch and beyond. Watch as we learn more from product management expert, Alisa Warshawski.
As product managers our job description is pretty simple: to make all of our software development projects succeed. In fact, I would go so far as to say any failures or successes of the team are failures or successes of product management. While the product manager is not the manager of the team per se, they are in charge of all critical elements that lead to a team’s success and need to own that responsibility.
We’re conditioned to think from an early age that exciting things are the best. That attitude can extend to engineering, too. When trying to solve a problem with software, it can be tempting to build an exciting, complex solution. But that unnecessary complexity can lead to even more complicated issues. At our event Building Intercom in Dublin, I argued that when it comes to building software, we should avoid excitement and embrace boring.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
One of the most important tasks we’re faced with in business and in our personal lives is taking care of our finances, and mobile banking is already insanely popular across all demographics. According to Apptentive’s recent consumer survey , the majority of banks and credit unions offer mobile banking apps—and they are wildly popular. Specifically, 80% of respondents said their primary bank has a mobile app.
Excerpts from our conversation with The Best Product Person of 2017, Melissa Perri. Watch now and see why she is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.
Learning about product management is not just restricted to the business ecosystem. The sporting world is one of the key platforms where you can gain valuable product management insights and see product leadership dynamics in action. Rather than look at product managers CPOs or CEOs, it’s worth looking to sports leaders for inspiration and a different world view.
I've had the opportunity to mentor a breadth of product managers through the years as well as entrepreneurs through my work as an advisor to early-stage startups. And in doing so I've spent countless hours working through product challenges, startup challenges, and everything in between. As I work more closely with each individual, their guard starts to come down, they start to open up, and ultimately become willing to share some of their biggest challenges, uncertainties, and fears holding them
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
Knowing when it’s time to become a platform is a delicate thing, as Mike Kreaden , Managing Director of Salesforce Incubator, discovered. Transitioning into an effective marketplace required keen attention to the evolving needs of their customers – who wanted to connect to third-party partners. Mike has been in and around startups for the better part of three decades: as a consultant, as a co-founder and now as the Managing Director of Salesforce Incubator, which propels new startups into the ma
If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….
As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. As a product manager I’m always looking for signals and patterns, and evaluating what early trends could mean for my products, and now for product practice. Noticing early indications of patterns of behavior can help product managers to plan ahead and work specific questions into their learning roadmaps.
Superhuman was founded in 2015 (3ish years ago at the time of writing this). From their landing page, they are building “The Fastest Email Experience Ever Made.” To this day, you can still not sign up and instantly gain access to their product. Yet, they have received more press, word of mouth, and funding than 95%+ of other products. Why? Because they've done the exact opposite of what most do for product and feature launches.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Often in software you’ll hear that you get something for free, like “the framework just gives us this for free,” or “if we use X service provider, we get Y for free,” or your developers will tell you “we were building this bit anyway so we get this extra piece for free.”. Nothing is free in software. It’s not free because you’re sitting there talking about it and you’re debating if you should do it.
User research teams help companies design better products. The field of user research is quite new, and a recent McKinsey study showed that over 40% of the companies surveyed still aren’t talking to their end users during development, despite the fact that it gives a huge advantage to the organizations that want to stay ahead […]. The post UX research reading List: Summer Kim’s top 6 books for researchers appeared first on RealtimeBlog | A blog by RealtimeBoard.
The founder and CEO of NYC-based Motivate Design, Mona Patel , first came to our attention after appearing on another great podcast, Jonathan Courtney and Jake Knapp’s Product Breakfast Club. She spoke about running a scaling an agency, which was interesting – but what really got us was her unique take on the Discovery process. Her Insider Insight process ignores all the traditional things we know about leading questions and ignoring bias – and she claims that it generates re
The B2B Product Manager Magazine January 2019 is now available. This month we zero in on an aspect of “team” that often gets overlooked in product management. A few tweaks benefit everyone, including your customers. We also throw in guidelines for telling a better value story and two strategy options for mature products. I hope your 2019 is off to a great start.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Prevention is better than cure – it’s an age old adage that can be applied to the health of your customer churn and retention rates. When should you engage with your customers to prevent churn? If you are waiting for someone to stop logging in, unsubscribe or cancel, you’re too late. Don’t wait until customers stop using your product before doing something about it.
Check out our first annual State of User Research Report to learn how UX and product professionals are approaching research, what's working and not, and what inspires them every day.
Why should teams create outcome/mission based roadmaps, converge on solutions later, focus on the problem-to-solve, experiment, limit planning inventories, avoid chasing story-point velocity, start together, limit handoffs, and [fifty other things]? Plain and simple: you’ll get better near, mid, and long-term business/customer/user/societal outcomes and a sense of impact.
As product management goes, so goes the rest of the organization. Here’s a different take on the team aspect of product management and how it strengthens the product management organization along with marketing, sales and customer on-boarding teams. Like the video? Contact us about an onsite Instructor-Led Workshop or check out our On-Demand Training & Certification to learn B2B best practices wherever, whenever.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
Why are we pretending like we know what we’ll be doing in 6 months? For a time I lived in Oakland, CA and commuted to my job in Mountain View. 45 miles. Each day, I’d plug a destination into Google Maps and it would give me the fastest route there, but as I drove, it would change that route due to traffic, weather, etc. Comparing, the path that would end up being optimal for me on any given day was often vastly different from what Google had predicted it to be at the beginning of my journey.
When you find yourself wondering if it’s time to scale your product team, you have what we’d call a high-quality problem. The need to add product management resources probably means your product is succeeding. But, it also means you may be struggling to give your products the strategic attention and expertise they need to continue growing.
To enter a new market, understanding people qualitatively and quantitatively and localizing then are keys to success. However, sometimes it is not easy to get insight from outside. So in this article, I as a Japanese person, will cover two of the common characteristics of Japanese people which are: (1) Hesitation to share honest opinion and (2) Long commuting time and how Japanese companies take advantage of these for their businesses and takeaways from them for non-Japanese companies.
We organize all of the trending information in your field so you don't have to. Join 96,000+ users and stay up to date on the latest articles your peers are reading.
You know about us, now we want to get to know you!
Let's personalize your content
Let's get even more personalized
We recognize your account from another site in our network, please click 'Send Email' below to continue with verifying your account and setting a password.
93 
Let's personalize your content