The Product Coalition
MAY 21, 2018
When I started planning out product roadmaps a few years back, I thought to myself, this makes sense. Planning. It’s a good thing. Plan out a few releases ahead. That’s wise. Then I noticed something. Not once, not a single time, did the roadmap match up to what was built. This was true across products, across jobs, across industries. So what happenend?
Mind the Product
MAY 21, 2018
It’s GDPR week! Keep Calm and Manage Data Responsibly! I’m not going to go into an exhaustive breakdown of exactly what GDPR is, as there are plenty of other perfectly good posts about that. I’m also going to avoid – wherever possible – the legalese and specific jargon that comes with it. By this point, you’re either familiar with it or you’re in for a nasty shock in the near future!
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bpma ProductHub
MAY 20, 2018
By Ellen Gottesdiener Part 1: Confusion Abounds With the maturing of the software industry and with an overwhelming acceptance of agility, I am still surprised at the inconsistency and overall confusion between what product managers and product owners do. On a panel I participated on this very topic, the presenters had different, sometimes contradictory perspectives.
Clever PM
MAY 24, 2018
One of the most common questions I encounter in my work as The Clever PM is a simple one — “How do I become a Product Manager?” And, while the specifics depend greatly on the individual person, where they’re at in their careers, and what companies they want to break into, one of the things […].
Speaker: Amanda Adams, Fractional CFO, CPA
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Intercom, Inc.
MAY 22, 2018
In today’s data-driven world, the idea of using research to build great tech companies has gone from being buzzworthy to expected. User testing is now a must-do, thanks to the lean build-measure-learn mantra that has inspired modern product development. It’s also been great to see exploratory research gaining ground as a strategy for identifying product opportunities.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Mind the Product
MAY 25, 2018
JustGiving’s goal is to grow the world of giving, enabling more money to be raised for good causes through the use of technology. Initially JustGiving supported only registered charities on its website, but the founders’ vision was to support all good causes. In 2012, when I was working as part of the JustGiving team responsible for innovative products and disruptive business models, we decided to test how people could raise money for non-charitable good causes.
The Product Guy
MAY 21, 2018
Guest Post by: Jie Jin (Mentee, Session 5, The Product Mentor) [Paired with Mentor, Andy Wadhwa]. The learning experience in the past few months with my mentor Andy Wadhwa has been profound. If I could pick just one thing to share, it would be: focus on delivering outcomes, not features. I vividly remember the first conversation with Andy. At the time, our product team was in a process of envisioning our ideal product.
Intercom, Inc.
MAY 25, 2018
This week I gave a talk at The Next Web on the importance of your product strategy when scaling a company. When I speak to startups, I am often asked, “What is the one thing?” or “Give me one tip.” But I don’t have a single top tip for you. I have a lot of tips. They’re all important because they work together to help build a successful product.
Product Management University
MAY 21, 2018
There’s an old saying in sports – winning cures everything. The same could be said for B2B organizations that consistently meet their strategic goals. When organizations are winning, many of their so-called problems fade into the background. Which brings me to an important point that every product management team should consider: If your organization is on a crusade to find and solve customer problems, STOP!
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Nir Eyal
MAY 21, 2018
It feels impossible to tell if the technology our kids use should be celebrated or feared. A few years ago I wrote a book, Hooked, about how technology can be used to change our habits. I intended the book to teach startups how to build healthy habits, but now I’m not so sure. With headlines […]. The post Social Media has the “Exact Same Negative Effect on Depression” as Eating Potatoes appeared first on Nir and Far.
First Round Review
MAY 21, 2018
Food52 co-founders Amanda Hesser and Merrill Stubbs have always led with engaging content, confident that sales would follow. Here's what startups can learn from them on how to connect content and commerce to build a brand.
Intercom, Inc.
MAY 22, 2018
Today we’re launching our latest print and audiobook – Intercom on Marketing. Published in a digital format back in January, more than 35,000 people have already enjoyed our no-nonsense, actionable advice covering the entire spectrum of marketing, from messaging to monetization. But a recurring piece of feedback we’ve got from our readers is that they don’t like being chained to one format, and want to enjoy our books in ways that extend beyond the confines of PDF and mobi.
Mind the Product
MAY 24, 2018
Booking.com is a European company with a reputation for running experiments in a sophisticated way. Lukas Vermeer is a senior product owner at Booking.com and one of the key players who established not only the tooling, but more importantly the culture behind experimentation at Booking.com. The title of his keynote at MTP Engage refers to an academic paper published by Lukas and his colleagues, but his MTP Engage talk focuses on the cultural aspects of experimentation at Booking.com.
Speaker: David Warren and Kevin O’Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Nir Eyal
MAY 21, 2018
It feels impossible to tell if the technology our kids use should be celebrated or feared. A few years ago I wrote a book, Hooked, about how technology can be used to change our habits. I intended the book to teach startups how to build healthy habits, but now I’m not so sure. With headlines […] The post How Bad is Tech Use for Kids, Really? appeared first on Nir and Far.
UX Studio: Product Management
MAY 23, 2018
A website redesign does not take much. It means you already have a website which just needs a facelift, right? If so, it usually takes one to three months, depending on information load and purpose. So why did we work three times longer on this business website design? Client. TRIGO Group offers quality solutions, mainly focusing on the automotive, aerospace and other transport industries.
Intercom, Inc.
MAY 24, 2018
When used correctly, data can powerfully enrich sales and marketing efforts and help any business fuel growth. But all too often, companies fall into the trap of using partial or old data to drive major decisions. As the Head of Growth Marketing at Clearbit , and previously a co-founder and CEO of more than a few startups (including WorkMob, ApiXchange, and GoFlow), Matt Sornson knows these pitfalls intimately and how to avoid them.
Userzoom
MAY 23, 2018
Exploring the basics of creating and testing UX prototypes. The best user experiences don’t happen by luck. UX designers and researchers follow an iterative process – testing pieces and versions of the product and making improvements along the way, until, in the end, you’ve got a thoughtful and useful product that people love. Ideally, that UX process involves creating sketches, then wireframes, then prototypes, and then the final product.
Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin
As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.
First Round Review
MAY 22, 2018
Food52 co-founders Amanda Hesser and Merrill Stubbs have always led with engaging content, confident that sales would follow. Here's what startups can learn from them on how to connect content and commerce to build a brand.
Pragmatic Marketing
MAY 23, 2018
I always enjoy hearing from alumni who have taken the Pragmatic Marketing Price course : I was in your Austin Class last May. It was fantastic, and I had a question on price segmentation for software. Our company is successful in the B2B market, but is attempting to focus on a specific segment (IT service providers). The issue is that we are selling the same software but have changed the pricing model to suit the specific market need, which is different from most businesses (sell by number of si
Intercom, Inc.
MAY 21, 2018
In today’s data-driven world, the idea of using research to build great tech companies has gone from being buzz-worthy to expected. User testing research is the backbone of the modern, lean, build-measure-learn mantra by which software is now made. At Intercom, exploratory research has also emerged as a key component in Intercom’s toolkit. Commonly known as strategic or formative research, exploratory research can play a pivotal role in helping your company save time in product development
The Product Guy
MAY 19, 2018
If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….
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The Product Coalition
MAY 23, 2018
Be a Product Manager is annoying sometimes. A lot of people think that exist some glamour in be the person behind the product decisions and this is what seduces the unsuspecting crowd to be a PM/PO. The point is: don’t exist just one person behind of a product, but a whole team. Soon, some PMs or POs insists on falling into the spotlight trap. I separated three things that a PM/PO should not do, that in my opinion, can make the relations between of PM/PO and company worse.
Pragmatic Marketing
MAY 23, 2018
Startups can learn a lot from established enterprise companies, including where the potholes are and the best ways to navigate around them. But they can also teach enterprise companies a thing or two about speed, adaptability and innovation. Whatever your company’s size, we’ve got you covered in the spring issue of Pragmatic Marketer. Not only will you find out what the small guys can teach the big guys (and vice versa) , but how companies can unleash their entrepreneurial talent to
Revulytics
MAY 22, 2018
In-application messaging can prompt users to upgrade to premium editions so they get the full functionality of your software and have access to certain features. When presented contextually within an application using ReachOut , you can make sure the offer is targeted to the right audiences, and maximize up-sell and cross-sell success. Let’s take a look at how to set up a drip campaign in ReachOut that will: Prompt users of our Lite edition to upgrade to a more feature-rich edition.
The Accidental Product Manager
MAY 21, 2018
The world of golf balls turns out to contain a great deal of combat Image Credit: likeaduck. When you think about the game of golf, what do you think about? If you are like me, you probably picture Tiger Woods hitting a golf ball, those very pretty greens that everyone plays on, or maybe even a nice set of golf clubs. However, it turns out that the world of golf contains some major product battles that have nothing to do with any of these things.
Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage
Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.
The Product Coalition
MAY 20, 2018
May//18//2018 Here are some interesting finds on UI/UX of the week! 1. [link] Brutalism and Antidesign. Interesting article from the Nielsen Norman Group, focused on detailing what Brutalism and Antidesign movements are about, and how they impact the product experience and how users consume information. It’s a way to document a trend and approach that walks in a direct opposition of what UX is focused on, but it’s still a trend with enough advocates to justify attention and debate on it.
Product Innovation Educators
MAY 21, 2018
How product managers can turn a marathon into a sprint. Many medium to large organizations are adopting agile practices, such as the use of Scrum. Some are having more success with the adoption than others. Most of these organizations are also using some form of stage-gate for the development of new products. When done right, stage-gate reduces risk, reduces time to market, and increases the return on innovation investment.
Split
MAY 21, 2018
Col. John Boyd came up with a theory of warfare called the OODA loop (Observe, Orient, Decide, Act). He theorized that all military action came down to collecting information, analyzing it, deciding how to act, and acting upon the decision – in short, OODA. The side that moves quicker through this loop has a better chance for victory. More importantly, speed through the loop would disrupt the opponent’s OODA loop, putting it on the backstep, reacting to situations that have already become
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