Sat.Sep 16, 2023 - Fri.Sep 22, 2023

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The experience IS the product

Mind the Product

What if you cannot touch or feel your product? What if your product is more than a product? What if your product is the experience itself? Let’s start with a step back and review the age-old definition of Product. In its essence, a product can be defined as a tangible or intangible item or entity Read more » The post The experience IS the product appeared first on Mind the Product.

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How to Benefit From Big Data Analytics: 7 Real-World Examples

The Product Coalition

90% of the world’s data has been created in the past 2 years, and businesses spend more than $180 billion annually on big data analytics. Since our first ancestors began writing on parchment, data has been an integral part of the human experience. From monitoring the complex movements of the planets to more fundamental tasks such as bookkeeping, data has shaped our evolution.

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What is Optional Product Pricing?

Userpilot

Optional product pricing can help SaaS companies earn more money while charging less for their otherwise premium product. Want to know how this seemingly paradoxical model works and the benefits it can have on your product-led growth ? Read on to learn all that and more! TL;DR Optional product pricing is a strategy where you sell your core product at a low cost and then encourage consumers to buy more accessories, features, or complementary products.

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Streaming Product Managers Look For Ways To Keep Their Customers

The Accidental Product Manager

Getting customers is hard, keeping them is even harder Image Credit: Stock Catalog There’s no question that streaming services are very hot right now. No matter if you are talking about Netflix, Hulu, Disney+, Amazon Prime, or any one of a number of other services, people seem to be signing up for these new services in droves. Sure would be good to be a product manager for one of them.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Why Product Management Matters

Sequent Learning

In the business climate of the twenty-first century, companies must hone their operations to become more strategic, agile competitors. The best approach to achieving this goal is through enhanced utilization of the function of product management. If you asked 20 people to define ‘product management’ , you’d probably get 20 different answers.

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What Is Systems Engineering & Why Product Managers Need To Care

Gocious Blog

In today's technology-driven world, the products we use every day are an increasingly complex mix of software and hardware components. Developing these modern products requires multiple resources, including personnel and components, to build them; systems engineering is the process that brings these different resources together to create a finished product.

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3 Reasons to Pay Attention to Retention

Amplitude

Learn why and how measuring user retention across all lifecycle stages is essential to sustainable growth.

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Deep dive: How to make product discovery a habit

Mind the Product

Inspired by Teresa Torres' 'Continuous Discovery Habits' (2021), Martin Lehner and Doerthe Ramin delve into the art of building lasting habits within organizations and among product leaders. Read more » The post Deep dive: How to make product discovery a habit appeared first on Mind the Product.

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Have the Product Data

The Product Guy

Often the hardest lesson in product management can be to have the data. Watch and learn more from product management expert, Meghan Nesta.

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Tools of the Trade: Visualizing Discovery with Opportunity Solution Trees

Product Talk

The opportunity solution tree helps visualize all the work that goes into continuous discovery. Instead of relying on someone else (like a coach or leader) to tell them what to do next, product teams can use an opportunity solution tree to keep track of their desired outcome , the opportunities they’ve identified to chip away at that outcome, and the solutions they’re considering to address those opportunities.

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Why Your View on Technical Debt Is Wrong?

The Product Coalition

Technical Debt is just the tip of the iceberg. Why is it crucial to get it right?

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Storytelling: Don’t Convince; Inspire by Petra Wille

Mind the Product

In this ProductTank Perth Talk, Petra Wille, Founder of Product at Heart, highlights the importance of storytelling and actionable strategies you can implement to present stories in a way that keeps your audience enthralled and involved. Read more » The post Storytelling: Don’t Convince; Inspire by Petra Wille appeared first on Mind the Product.

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He helped shape WallStreetBets. Now Kevin Xu is betting on his own social app.

Mixpanel

They say write what you know. Why wouldn’t the same go for building apps? Kevin Xu is an engineer-turned-product manager with experience at big tech companies like Google and Stripe. But if you happen to be a “very online” retail stock trader, you may know him as Sir Jack , one of the WallStreetBets community’s more notorious and successful meme stock investors.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Navigating Startup Fundraising: From Product-Market Fit to Compelling Pitch Deck

Amplitude

Identify the market-validation metrics that help you tell a compelling fundraising story. Use them to craft an impactful pitch deck.

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A Guide for Stepping Into Leadership

The Product Coalition

Congratulations on your new leadership position! Assuming a new leadership role is a significant challenge, whether you’ve transitioned within your current organization or stepped into an entirely new one .Each time I stepped into a leadership role was exhilarating and demanding. Sometimes, frightening. Here’s how you can make a difference from day one: Start with Listening and Asking: The initial phase is all about learning (I would go further and say that it is always all about learning).

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The key to OKRs: London highlights

Mind the Product

A look at some of the key lessons that we’ve learned about OKRs from the #mtpcon stage over the years Read more » The post The key to OKRs: London highlights appeared first on Mind the Product.

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455: Stop making these mistakes when trying to get your next product job – with Erika Klics

Product Innovation Educators

How to stand out as an applicant for a product management position We are talking with Erika Klics. Erika is a former Head of Talent for tech companies who became a Job Search Strategist for startup and scaleup Directors, VPs, and department Heads for Product Management and other functions in tech. She sent me an email message that got my attention, and I’d like to read part of it.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Product-Led Growth (PLG) Funnel vs. Flywheel

Userpilot

Let’s start with one question: why do you need a PLG funnel? The simple answer is that it combines product management , customer acquisition, and customer success into a unified product-led growth collective that your sales teams and the entire company can get behind. In this guide, we’re going to explain what a PLG funnel is, which types you should use, and how product-led companies can leverage it to achieve sustainable growth!

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Gaming NFTs: How Gaming Assets Are Leading the NFT Adoption Revolution?

The Product Coalition

The world of gaming is undergoing a transformation like never before, and at the heart of this evolution lies Web3 gaming. Just as the Internet changed the way we interacted with games, Web3 is redefining the entire gaming experience. It’s essential to delve into the roots of this revolution to truly grasp its potential. Web3 gaming didn’t emerge overnight; it’s the result of years of innovation, experimentation, and a dash of visionary thinking.

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Four exceptional speakers to look forward to at #mtpcon London

Mind the Product

There is only a month until our flagship event, #mtpcon London, and the lineup is starting to look exciting! Here are four amazing speakers who will be taking to the #mtpcon main stage on 20 October. Read more » The post Four exceptional speakers to look forward to at #mtpcon London appeared first on Mind the Product.

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Is a Product Roadmap Contrary to Agile Philosophy?

Gocious Blog

In the product development world, there are various opinions on Agile Philosophy. Should organizations use it? Does it work for manufacturing complex products? Is it scalable for large companies?

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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How to Build a Churn Prediction Model to Predict Customer Churn

Userpilot

As your business grows and your focus shifts from acquiring new customers to retaining existing ones, churn prediction becomes an invaluable tool in your toolkit. Accurate churn prediction models help you improve the customer experience and prevent voluntary customer departures. The result is a decline in the churn rate and an increase in customer retention.

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5 Practical Steps To Crafting a Great Product Strategy

The Product Coalition

Come up with a winning strategy in days not months!

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Rerun: Lessons from building the UK’s test and trace app – Randeep Sidhu on The Product Experience

Mind the Product

Featured Links: Follow Randeep on LinkedIn | NHS COVID-19 app | Gov.UK NHS Covid-19 App Privacy Notice | Understanding the Impact of Covid-19 on BAME Groups NHS Data Report #mtpcon London 2023 is set to be an inspiring event. The speaker line-up is shaping up nicely and tickets are selling fast. Join us for our smash-hit conference on 20 October.

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How to Connect the Dots in Product Discovery

ProductBoard

Delivering new features is often costly and time-consuming, and if you’ve made a false assumption about what your users actually need or want, then you’ll have sunk a bunch of resources into a feature that’ll go underutilized. That’s where product discovery comes in as a way to understand your customer’s underlying needs, research, and validate your ideas before starting product delivery.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Modus Create Welcomes Mike Dobbs as Vice President of Sales

Modus Create

We’re excited to announce a new team member who will continue to grow the exceptional service Modus Create provides our clients. Mike Dobbs has joined the growth team as Vice President of Sales. In his new role, Mike will lead Modus’ sales efforts and work closely with the executive team to accelerate the company’s growth. Mike’s extensive expertise in sales leadership and digital transformation will further bolster our client service organization.

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The Power of Encouragement in Product Teams

The Product Coalition

As I spent time reflecting on teams I have led and have been a part of as well as what made those teams great or mediocre, a thought popped into my mind. Beyond the basics that make for a good team, what really set ‘the best’ apart? I went through my mental list of characteristics and one interestingly floated to the top — encouragement. Teams that encouraged each other tended to be more successful, at least in my experience.

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Shubhansha Agrawal: From engineering to product

Mind the Product

In this product profile, we speak product leader, Shubhansha Agrawal about transitioning from a career in engineering into product. Read more » The post Shubhansha Agrawal: From engineering to product appeared first on Mind the Product.