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What if you cannot touch or feel your product? What if your product is more than a product? What if your product is the experience itself? Let’s start with a step back and review the age-old definition of Product. In its essence, a product can be defined as a tangible or intangible item or entity Read more » The post The experience IS the product appeared first on Mind the Product.
90% of the world’s data has been created in the past 2 years, and businesses spend more than $180 billion annually on big data analytics. Since our first ancestors began writing on parchment, data has been an integral part of the human experience. From monitoring the complex movements of the planets to more fundamental tasks such as bookkeeping, data has shaped our evolution.
Optional product pricing can help SaaS companies earn more money while charging less for their otherwise premium product. Want to know how this seemingly paradoxical model works and the benefits it can have on your product-led growth ? Read on to learn all that and more! TL;DR Optional product pricing is a strategy where you sell your core product at a low cost and then encourage consumers to buy more accessories, features, or complementary products.
Getting customers is hard, keeping them is even harder Image Credit: Stock Catalog There’s no question that streaming services are very hot right now. No matter if you are talking about Netflix, Hulu, Disney+, Amazon Prime, or any one of a number of other services, people seem to be signing up for these new services in droves. Sure would be good to be a product manager for one of them.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
In the business climate of the twenty-first century, companies must hone their operations to become more strategic, agile competitors. The best approach to achieving this goal is through enhanced utilization of the function of product management. If you asked 20 people to define ‘product management’ , you’d probably get 20 different answers.
The eternal debate: product manager vs. project manager. In this article, we’re going to unpack the day-to-day activities of a product and project manager, describe the key areas of overlap and differences between these distinct roles, and, most importantly, cover how they can work together effectively. Buckle in… TL;DR A product is anything designed to satisfy customer needs over a period of time, and a project is a time-bound series of activities designed to realize an output.
The eternal debate: product manager vs. project manager. In this article, we’re going to unpack the day-to-day activities of a product and project manager, describe the key areas of overlap and differences between these distinct roles, and, most importantly, cover how they can work together effectively. Buckle in… TL;DR A product is anything designed to satisfy customer needs over a period of time, and a project is a time-bound series of activities designed to realize an output.
In today's technology-driven world, the products we use every day are an increasingly complex mix of software and hardware components. Developing these modern products requires multiple resources, including personnel and components, to build them; systems engineering is the process that brings these different resources together to create a finished product.
Inspired by Teresa Torres' 'Continuous Discovery Habits' (2021), Martin Lehner and Doerthe Ramin delve into the art of building lasting habits within organizations and among product leaders. Read more » The post Deep dive: How to make product discovery a habit appeared first on Mind the Product.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
How to stand out as an applicant for a product management position We are talking with Erika Klics. Erika is a former Head of Talent for tech companies who became a Job Search Strategist for startup and scaleup Directors, VPs, and department Heads for Product Management and other functions in tech. She sent me an email message that got my attention, and I’d like to read part of it.
The opportunity solution tree helps visualize all the work that goes into continuous discovery. Instead of relying on someone else (like a coach or leader) to tell them what to do next, product teams can use an opportunity solution tree to keep track of their desired outcome , the opportunities they’ve identified to chip away at that outcome, and the solutions they’re considering to address those opportunities.
In this ProductTank Perth Talk, Petra Wille, Founder of Product at Heart, highlights the importance of storytelling and actionable strategies you can implement to present stories in a way that keeps your audience enthralled and involved. Read more » The post Storytelling: Don’t Convince; Inspire by Petra Wille appeared first on Mind the Product.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
They say write what you know. Why wouldn’t the same go for building apps? Kevin Xu is an engineer-turned-product manager with experience at big tech companies like Google and Stripe. But if you happen to be a “very online” retail stock trader, you may know him as Sir Jack , one of the WallStreetBets community’s more notorious and successful meme stock investors.
A look at some of the key lessons that we’ve learned about OKRs from the #mtpcon stage over the years Read more » The post The key to OKRs: London highlights appeared first on Mind the Product.
Congratulations on your new leadership position! Assuming a new leadership role is a significant challenge, whether you’ve transitioned within your current organization or stepped into an entirely new one .Each time I stepped into a leadership role was exhilarating and demanding. Sometimes, frightening. Here’s how you can make a difference from day one: Start with Listening and Asking: The initial phase is all about learning (I would go further and say that it is always all about learning).
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
In the product development world, there are various opinions on Agile Philosophy. Should organizations use it? Does it work for manufacturing complex products? Is it scalable for large companies?
Learn all about an important website metric: bounce rates. What is a bounce rate? What's a good average bounce rate? How might you improve yours? Learn more here!
There is only a month until our flagship event, #mtpcon London, and the lineup is starting to look exciting! Here are four amazing speakers who will be taking to the #mtpcon main stage on 20 October. Read more » The post Four exceptional speakers to look forward to at #mtpcon London appeared first on Mind the Product.
The world of gaming is undergoing a transformation like never before, and at the heart of this evolution lies Web3 gaming. Just as the Internet changed the way we interacted with games, Web3 is redefining the entire gaming experience. It’s essential to delve into the roots of this revolution to truly grasp its potential. Web3 gaming didn’t emerge overnight; it’s the result of years of innovation, experimentation, and a dash of visionary thinking.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Let’s start with one question: why do you need a PLG funnel? The simple answer is that it combines product management , customer acquisition, and customer success into a unified product-led growth collective that your sales teams and the entire company can get behind. In this guide, we’re going to explain what a PLG funnel is, which types you should use, and how product-led companies can leverage it to achieve sustainable growth!
Delivering new features is often costly and time-consuming, and if you’ve made a false assumption about what your users actually need or want, then you’ll have sunk a bunch of resources into a feature that’ll go underutilized. That’s where product discovery comes in as a way to understand your customer’s underlying needs, research, and validate your ideas before starting product delivery.
In this product profile, we speak product leader, Shubhansha Agrawal about transitioning from a career in engineering into product. Read more » The post Shubhansha Agrawal: From engineering to product appeared first on Mind the Product.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
As your business grows and your focus shifts from acquiring new customers to retaining existing ones, churn prediction becomes an invaluable tool in your toolkit. Accurate churn prediction models help you improve the customer experience and prevent voluntary customer departures. The result is a decline in the churn rate and an increase in customer retention.
We’re excited to announce a new team member who will continue to grow the exceptional service Modus Create provides our clients. Mike Dobbs has joined the growth team as Vice President of Sales. In his new role, Mike will lead Modus’ sales efforts and work closely with the executive team to accelerate the company’s growth. Mike’s extensive expertise in sales leadership and digital transformation will further bolster our client service organization.
Featured Links: Follow Randeep on LinkedIn | NHS COVID-19 app | Gov.UK NHS Covid-19 App Privacy Notice | Understanding the Impact of Covid-19 on BAME Groups NHS Data Report #mtpcon London 2023 is set to be an inspiring event. The speaker line-up is shaping up nicely and tickets are selling fast. Join us for our smash-hit conference on 20 October.
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