Sat.Jan 18, 2020 - Fri.Jan 24, 2020

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How Customer Emotion Impacts Customer Sentiment

Alchemer Mobile

Experts suggest understanding customer emotion and customer sentiment is the key to unlocking customer experience over the next decade. Forrester recently reported that when it comes to stand-out customer experiences, leading brands rely on emotion to build loyalty. But many marketers and product managers often use “emotion” and “sentiment” interchangeably, even though they are very different.

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When to Declare Backlog Bankruptcy

ProductPlan

A few years ago, I was the acting product manager at a startup, developing an enterprise software product. Building the product was hard: it was taking longer to develop than everyone expected (of course). The complexity of what we were trying to accomplish became more evident as each day passed. The product backlog I managed grew daily. I heard requests from customers, domain experts, consultants, our development team, and internal stakeholders.

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How to build a world-class product team

Mixpanel

Hi, I’m Mike and I’m a product manager. The product I manage? Product managers. As Director of Product Management at Mixpanel, an important part of my role is hiring and developing a world-class team of product managers and ensuring that we’re empowering those people to be the best product managers they can be. If you, too, are responsible for your company’s product managers, the start of the new year might represent a chance to renew and strengthen your team.

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Engagement Workshop: How to Recruit Enthusiastic Testers

Centercode

What makes an ideal tester ? It isn’t just the right demographic or technographic qualifications — though target market testers are essential to netting accurate and actionable insights. But there’s another factor that goes beyond looking the part on paper. That X-factor? It’s enthusiasm! Enthusiastic testers are game-changers when it comes to maintaining test participation throughout the course of your Customer Validation (CV) projects.

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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A Product Ops Meeting Template

ProductCraft

Product ops is all about driving alignment, communication, and processes around the product. But how does the product ops team keep itself aligned and organized? One way is through dedicated product ops meetings. We know, we know — no one wants more meetings on their calendar. But with the template below, your team can ensure. Read more » The post A Product Ops Meeting Template appeared first on ProductCraft by Pendo.

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Wireframes Aren’t Just for Designers

Mind the Product

Wireframes are often underused in the product development process but, as I’ll explain in this post, they can be invaluable in facilitating communication and knowledge transfer. Using pen and paper to sketch out concepts and designs for software began with the birth of the graphical user interface (GUI) in the 1980s. It was a simple yet powerful technique used by visionaries, makers, and salespeople to communicate ideas for products and features that didn’t yet exist.

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Repositioning Your Product

The Product Guy

As you gain experience as a Product Manager it’s likely you’ll eventually encounter a business scenario in which you decide to bring your product to a new audience. For the purposes of this talk we’ll focus on two cases. The first is when going from a consumer to business audience and the second is when going from one region to another. Learn how to make such repositioning a reality and some good frameworks that can help you decide when as well as how.

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Managing Products or Managing Products to Deliver Solutions

Product Management University

If we’re managing products versus managing products to deliver solutions, three staples of product management take on completely new meaning. Start with this concept. Products are what we build. Solutions are what customers do. If we just make them better at doing things that improve their business success, our success is all but guaranteed. To get there though, we need to recalibrate our V , our O and our C.

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How do you Find Enterprise Product/Market fit?

The Product Coalition

It’s never easy to create enterprise-grade products. They are inherently expensive. You need them to meet exacting standards, and you also… Continue reading on ProductCoalition.com ».

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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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Carbon Neutral Roadmaps – Chris Adams on The Product Experience

Mind the Product

For the 50th episode of The Product Experience, we’re proud to have Chris Adams join us to talk about making your products more sustainable. One of the rare people who’s seen our world from all sides – Chris has been a developer, designer, researcher and product manager – he came on the show to share practical and implementable advice on how to move from intentions to actions.

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Atomic Habits for Product Managers

Sachin Rekhi

James Clear's Atomic Habits provides a compelling rationale for why frequently practicing small and easy to do atomic habits consistently compounds in benefit to ultimately generate incredible results. It then goes on to provide a comprehensive guide for reliably forming such atomic habits, regardless of the level of self-discipline or willpower you may naturally have.

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The Engineer’s Guide to Career Growth — Advice from My Time at Stripe and Facebook

First Round Review

Raylene Yung has spent a decade scaling eng and product teams at Facebook and Stripe. Here's her advice for engineers at every stage of their careers, from IC to org leader.

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Net Promoter Score (NPS): The Complete Guide for SaaS

Userpilot

As more and more SaaS companies attempt to increase customer loyalty, more and more ways of measuring it are developed. One of the most popular methods is Net Promoter Score (NPS). In fact, 55% of companies around the world use NPS to measure customer loyalty and satisfaction. And yet, very few actually make any use of their NPS (other than bragging about it in meetings): Net Promoter Score can be so much more than a ‘vanity metric’ though – when cross-referenced with what the

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Can a Product Career be Planned? By Marc Abraham

Mind the Product

Kick-starting a product career can be difficult, especially if you’re looking for a straightforward route. In this ProductTank London talk, Marc Abraham , Product Ownership Practice Lead at ASOS gives us a framework for breaking into product management. He takes us through: Why planning a product management career is hard. Getting started as a product manager.

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Using Non-Product Dialogues to Answer Product Questions

Product Management University

“What’s in the next version?” “What are the top priorities on the roadmap?” If you’re a product manager, you have to answer product questions like this all the time. When answered literally though, they rarely give people the information they’re looking for. Here’s how you can use non-product dialogues to answer product questions.

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Three Bad Habits That PMs Need to Kick in 2020

ProductCraft

A reliable way to improve your success as a project manager (PM) lies in overcoming three bad habits: Failure to identify risk Lack of look-ahead planning Poor expectation management In my opinion, these three habits are not talked about enough. And whenever I encounter a problem in a project, it’s typically because of one of. Read more » The post Three Bad Habits That PMs Need to Kick in 2020 appeared first on ProductCraft by Pendo.

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TEI 265: A 6-part framework to make sense of your product projects – with Steve Johnson

Product Innovation Educators

How product managers can use the Planning Canvas to go from an idea to making money. A CEO I worked for used the strategy to “create a plan for the plan.” When it appeared we were getting stuck trying to create a plan for the next big thing, he would tell me to schedule a meeting to make a plan for the plan — a meeting to discuss what would need to go into a plan since we don’t yet really know what the plan should be.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How Does Influencer Marketing Shape Consumer Product Decisions?

Mind the Product

Influencer marketing is big business and inevitably affects the way consumer products are developed. As a result, product managers have to carefully consider how to support every step of a product’s sharing journey. What do the Fyre Festival , Facebook Dating , and Kombucha all have in common? These recent hot topics of conversation wouldn’t have meant anything to you without an organic word-of-mouth campaign.

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Is Working with a Participant Recruitment Agency the Best Way to Conduct User Research?

UserInterviews

Budget. Time constraints. Participant quality. Are agencies the best way to go? We explore when they work best and an alternative for when they fall short.

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Understand the World Around Product

The Product Guy

Develop yourself as a product manager, try other platforms, tools, communities, and… Watch and learn more from product management expert, Benny Reich.

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Product Love Podcast: Rahul Vohra, CEO of Superhuman

ProductCraft

This week on Product Love, I talked to Rahul Vohra, the CEO and founder of Superhuman, the fastest email experience ever made. So what compelled Rahul to get into a space that was already crowded with giants like Gmail and Outlook? During his time at LinkedIn, he ran their email integration. Over time, he developed. Read more » The post Product Love Podcast: Rahul Vohra, CEO of Superhuman appeared first on ProductCraft by Pendo.

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Build Your Best Product Strategy: An Action Plan You Can Start Now

As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.

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Joe Leech: A Scientific Approach to Product

Mind the Product

If you work alongside Bristol-based product strategy and UX consultant Joe Leech then chances are you’ll also work alongside his dog Little Dude. The fox terrier travels everywhere with him – to London once a week, wherever it is, where Joe goes, he goes. That said, you’d be lucky to find yourself working alongside Little Dude, as Joe has to turn away the majority of the offers of work he receives.

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Extracting Research Insights: How to Analyze Qualitative Data with Timothy Moore of The Design Gym

UserInterviews

We’ll cover the first step you should take when processing qualitative data, organizing raw data with synthesis frameworks, and a handy technique for communicating your findings.

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How we approach remote work at productboard

ProductBoard

A few months ago, I decided that I wanted to move back to Amsterdam. Having been in Prague since the start of last year, I had begun to miss my friends, my family, and the beautiful capital of the Netherlands. I tried to power through, but I just couldn’t find my comfort zone in Prague. At the same time, I really didn’t want to leave productboard. And when I told our CTO, Daniel, that I wanted to.

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Five senior research leaders on how to ask the ‘right’ questions in the ‘right’ way

Userzoom

If you’re running moderated user research (either remote or in-lab) you need to learn how to ask the right questions, in the right way. But what does that actually does this mean and why is it important? The ‘right’ questions are ones that do not influence or lead or coax a test participant. Instead they reveal truthful opinions and behaviours without your own bias.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Out of the Fog by Holly Donohue

Mind the Product

In this MTP Engage Manchester talk, Holly Donohue, Product Director at Aquila Heywood takes us through their product team’s journey from a waterfall business to one focused on agile. The key points of her talk include: Problems as a waterfall business. Making the adjustment to agile. Achievements since the transition. Watch the video to see Holly’s talk in full.

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The Email Game: The Key To Happy Customers | Rahul Vohra, Superhuman | BoS USA 2019

Business of Software Conference

The Email Game: The Key to Happy Customers // Rahul Vohra, Superhuman. How can you find fun in the usually mundane? Do you design your business software like game designers design games? Rahul Vohra founded Superhuman as the antidote to boring email platforms. Being able to do things faster, without distraction, and with a goal of inbox zero makes you change your perspective on emails.

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Create & Manage the Project’s Bounds, Part 2 (Constraints and Floats)

Johanna Rothman

In Part 1 , I wrote about the origins of drivers, constraints, and floats. I needed them when we only could release the project once to the customers. You saw the questions that help people choose the project driver. What about the constraints and floats? I think of constraints as bounding the project inside the driver, and floats as degrees of freedom.