Sat.Jun 17, 2023 - Fri.Jun 23, 2023

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Product-Led Growth Is a Misleading Name

The Product Coalition

Everyone wants to be product-led these days. But does that mean that you are doing product-led growth? And speaking about growth, how strong is this promise? Here is a disambiguation guide to help you understand what product-led growth really means, and what it doesn’t. Photo by cottonbro studio on Pexels When I started Infinify, I told the world I am shifting to product consulting.

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The keys to a successful product pivot

Mind the Product

We look at how you might pivot a product or sunset a feature to minimise the disruption and upset to your users Read more » The post The keys to a successful product pivot appeared first on Mind the Product.

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ONE THING on Too Many OKRs

Product Culture

Objectives and Key Results (OKRs) are not your backlog. They don’t include everything you plan to do, only the most important things you want to focus on right now. Teams cannot concentrate on more than a handful of things at once. The ideal for a small team is one objective per quarter with 3 measurable KRs. Larger teams with a proven track record might have as many as three objectives.

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Develop a Content Strategy for Product Marketing in 5 Steps

Product Management University

Developing a content strategy for product marketing requires an approach similar to product positioning. It’s about meeting your target customers in their comfort zone with insightful content that strikes an emotional chord. The end game is to open more doors for sales at the decision-maker/influencer level and give them higher quality leads that are warmer from the start.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Navigating different org sizes as a product leader

Mind the Product

Product leader Liz Clow introduces an holistic approach to product leadership, covering strategy, customer centricity, agility, leadership, and execution Read more » The post Navigating different org sizes as a product leader appeared first on Mind the Product.

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Consulting Tip #2: Avoid Unsolicited Offers of Help from Strangers

Johanna Rothman

Here are several unsolicited offers I received in email and various messaging today: An unsolicited email explaining my site was slow and not high-ranking in SEO. Another unsolicited offer to totally redo my social media. And yet a third unsolicited offer to make my consulting business much more successful by allowing AI to write content for me. (Me!!

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How to Incorporate Customer Feedback Into Your Product Planning

Gocious Blog

As any great product manager knows, creating an amazing product means understanding your target audience. It is important to know what your potential customers are looking for from the type of product you are planning. In-depth customer research is something that can take a product from good to great, which is why customer research cannot be an afterthought.

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ChatGPT AI Detection Tools

TurnKey Labs

Since December 2022 we have reviewed and analyzed applications to verify and detect AI-generated content. Here’s a short list of the best ChatGPT detectors so far according to our rating system: Detector by WRITER Originality.AI (paid) Detector.dng.

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A/B, Split or Multivariate Test: How to Choose the Right One

AB Tasty

In the fast-paced world of digital marketing, settling for anything less than the best user experience is simply not an option. Every marketing strategy has room for improvement and unlocking more comes from recognizing hidden opportunities.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Product Talk is Growing: Meet New Instructor Ellen Brandenberger

Product Talk

Product Talk’s North Star metric is to increase the number of product trios who adopt a continuous discovery cadence to their work. This is what inspired Teresa to write the Continuous Discovery Habits book and shift Product Talk to a course-first business. And this outcome is also the reason why we continue to expand the team of Product Talk instructors—the more instructors we have, the more cohorts we can offer, the more students we can serve, and ultimately, the more people who will feel empo

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5 strategies to conduct effective customer interviews for better product insights

Mind the Product

Practical advice for maximising the opportunity for insights from customer interviews Read more » The post 5 strategies to conduct effective customer interviews for better product insights appeared first on Mind the Product.

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How to Unleash Your Product Sense for Innovative Solutions

The Product Coalition

Learn to Use Your Instincts to Make Amazing Products People Love Continue reading on Product Coalition »

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Sneak a Peek Behind the Scenes with Contextual Inquiry

dscout People Nerds

Observing research participants in their natural habitat is a powerful method. Here’s how to conduct contextual inquiry with a critical eye.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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You Can Have Your Retirement Fantasy Today

Nir Eyal

Imagine your retirement. Are you picturing long, lazy days on a tropical beach under coconut trees? Maybe you’ve opted for a life of adventure, traveling to all the places you haven’t been to yet. Perhaps the science fiction novel you’ve always wanted to write is finally pouring out of you. But why should you wait until you retire to pursue those things?

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What is Product Ops? The four pillars you need to understand deeply

Mind the Product

In this guest post, Jenny Wanger delves into four pillars that shape the product ops craft. Read more » The post What is Product Ops? The four pillars you need to understand deeply appeared first on Mind the Product.

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Product Strategy Masterclass: Strategic Mindsets

The Product Coalition

48 Slides from my Product Strategy Masterclass Continue reading on Product Coalition »

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10 Useful Online Resources for Product Managers

Gocious Blog

What Is the Point of Professional Development? Whether you are new to the product management industry or a seasoned product management professional, continuing education can benefit you at any stage of your career. All aspects of product development are ever-evolving as technology and trends change over time. The same is true for people; we rely on thought leaders to keep us informed of the latest product design and development news so we can adjust our objectives and processes accordingly.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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How Teams Do Continuous Discovery Research Today, According to Research

UserInterviews

Insights from our internal research project exploring how teams define and implement continuous discovery research today.

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The magic of making great products with Christian Idiodi

Mind the Product

In the opening keynote talk at #mtpcon San Francisco 2023, Christian Idiodi, Partner at Silicon Valley Product Group, led an engaging session on the art of building magical products. Watch the video in full, or read on for a recap of this insightful talk. Read more » The post The magic of making great products with Christian Idiodi appeared first on Mind the Product.

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Will Conversational Interfaces Rule the World Hereafter?

The Product Coalition

Re-evaluating the boundaries between graphical and conversational interfaces in product design.

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The Pros, Cons, and Best Practices for Using Feature Toggles

Split

Feature toggles are a powerful tool that developers can use to deploy code changes quickly and efficiently. They allow developers to test features in production without exposing them to end-users. As a result, they can change the behavior of features without having to go through the entire release cycle, which can save time and money. Feature toggles are becoming increasingly popular as they provide a way for teams to experiment with new features.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Top 5 Takeaways from the 2023 User Interviews Research Panel Report

UserInterviews

The data’s in. Here’s what to know about the depth, reliability, and scalability of our proprietary UX research participant panel.

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SUNDAY REWIND: In my humble opinion by Thor Mitchell

Mind the Product

It's important for product managers to remember to be humble. This talk from Thor Mitchell at MTP Engage Manchester lays out why Read more » The post SUNDAY REWIND: In my humble opinion by Thor Mitchell appeared first on Mind the Product.

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Spark Innovation With Your Team: Three Workshop Formats To Help

The Product Coalition

Want to cultivate a more dynamic, engaged, and successful organization? Who doesn’t! One of the most impactful ways to achieve this goal is to take a more intentional approach to innovation. Doing so has a ton of benefits, including: More competitive edge: Concerted efforts around creativity and innovation allow your teams to develop new products/services that better meet customer needs and help keep you ahead of the competition.

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What “Product-Led” Looks Like in 2023

ProductPlan

Let’s start by defining the distinctions between three concepts: Product-Led Organization Product-Led Growth Product-Centric Organization A product-led organization is a business that makes its products the vehicle for acquiring and retaining customers, driving growth, and influencing organizational priorities. As a result, its product team plays a central role in strategy and decision-making.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Decoding User Behaviors to Create Customer-Centric Features

Amplitude

Read how Analytics helps Ironclad’s product team run experiments, correct assumptions, increase activation rates, and value for our customers.

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Why are customer acquisition cost and lifetime value important to calculate?

Mind the Product

You’ve heard it before: Customer acquisition cost (or CAC) and customer lifetime value (or LTV) are some of the most important metrics to track in business. Even in product management, the amount it costs to convert a new customer will impact your product's marketing, price points, and overall roll-out strategy. In this guest post, Nick Chasinov explains how understanding these values is the first step toward making them work for you.

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Powerful AI Tools for Product Managers

The Product Coalition

Photo by Canva Studio: [link] The new AI tools are a boon to many professionals, including product managers. Product managers communicate with stakeholders, write specifications, prepare decks, analyze data, and create prototypes. Here are new tools that will boost their productivity. Faster & Better Emails: With ChatGPT , Lavender , compose , or equivalent, product managers can craft thoughtful emails quickly and save 1–2 hours a day.