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A not-so frequent topic for Mind the Product is the pricing strategy for your product and how to get it right. With help from product and pricing experts, we discover the key fundamentals for successfully executing this part of your product strategy. A pricing strategy is a model or method used to establish the best [.] Read more » The post Getting your product pricing strategy right appeared first on Mind the Product.
Do online reviews of products really matter? Image Credit: Gayla Baer-Taylor In this digital age in which we are living, we create our product using our product development definition and then our customers can purchase our products and then go home and write a review of it. This review can be posted online. This means that what one of your customers says can be seen by hundreds, thousands, or even millions of other potential customers.
Listen to the audio version of this article: [link] 1 Complement Scrum with a Product Discovery and Strategy Process Scrum is a simple framework that helps teams develop successful products. It achieves this by using sprints to create product increments, collecting feedback from users and stakeholders, and adapting the product with the insights gained. [1] As simple as this sounds, there is a catch: To create value with Scrum, you must understand who the users and customers are, why people would
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
Whether you’re still validating your SaaS product idea or launching a new feature to an existing product line, thinking about your Go-To-Market Strategy is always relevant. In fact, iterating your strategy and improving each feature Go-To-Market plan as you grow and receive customer feedback is even more important. Here’s the rub; no two companies are the exact same, so you can’t copy and paste a GMT strategy into your business and expect the same results.
Outcome-driven marketing roadmapping is a game-changer for any organization looking to create long-term, scalable success. This strategic approach to planning and executing marketing initiatives focuses on achieving specific outcomes or goals, rather than simply following a predetermined plan. Outcome-driven marketing roadmapping helps organizations to better align their efforts with their overall business objectives.
Outcome-driven marketing roadmapping is a game-changer for any organization looking to create long-term, scalable success. This strategic approach to planning and executing marketing initiatives focuses on achieving specific outcomes or goals, rather than simply following a predetermined plan. Outcome-driven marketing roadmapping helps organizations to better align their efforts with their overall business objectives.
Every job has its challenges, and product management is no exception. Keeping a list of teams working together towards the same goals in a range of products means there is ample room for mistakes. From mismanaging data to poor communication to not planning ahead, the most common mistakes made in product management are better off avoided when possible.
Solution selling is like vanilla ice cream. Everyone knows what it is. It’s simple and it meets the most basic criteria for a dessert. Here’s the thing. If you and all of your competitors are serving vanilla ice cream to buyers, you’re missing an enormous opportunity to differentiate and improve your win rates. Aspirational selling is a more tantalizing flavor that separates you from the pack and makes your products the clear choice.
Everyone talks about getting insights from digital products and processes, yet I’ve seen it done wrong so many times that the subject demands revisiting, especially in light of the emerging field of DataOps. Data is increasingly complex and complexity can only be managed via stable and reliable foundations. If metrics are not stable, data-related problems will quickly compound and stymy efforts to generate insights.
To Software Love and Solidarity Have you ever heard the term “HugOps” floating around in conversations among DevOps teams? Maybe you’ve seen #hugops posts on Twitter, where software engineers show solidarity for those experiencing outages. There’s even a song about HugOps. If people are singing about it, it’s got to be inspiring-right? Let’s discuss this harmonious methodology so many DevOps teams are embracing.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
Injecting the theme park industry’s experience model into product development This episode is sponsored by PDMA, the Product Development and Management Association. PDMA is a global community of professional members whose skills, expertise, and experience power the most recognized and respected innovative companies in the world. PDMA is also the longest-running professional association for product managers, leaders, and innovators, having started in 1976.
Tune into our conversation with Esther Weinberg to hear about how product people can deal with company transformation during times of turbulence. [.] Read more » The post Leading and surviving company transformations — Esther Weinberg on The Product Experience appeared first on Mind the Product.
Digital twin in healthcare is growing in popularity. They enable doctors and patients to view the same patient from many aspects, thereby saving time and money. Imagine being able to forecast the effects of experimental treatments without putting a patient’s life in danger. Or making a digital copy of a person’s body, right down to the level of the cells, to help choose the best surgery.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
By David Roberts, CEO, Alchemer Today, Alchemer releases a product that changes the CX industry – Alchemer Workflow. For a few years, we have been committed to helping our customers drive action from feedback, and this new product brings us closer to the manifestation of that promise. When you engage with our survey product, you think, “collect valuable information.
Minimum viable products (MVPs) are a useful tool for any organization looking to get a new product or a significant feature set to market. Organizations focused on measurable customer success understand that an MVP does one thing exceptionally well: provides positive customer outcomes that can be quantified. Building a valuable minimum viable product should not only benefit your target customers but should also benefit your organization in terms of growth and differentiation.
In this article, product leader Assaph Mehr puts forward an alternative mental model for product development – think about building a garden not a factory So much has been written about feature factories, I won’t add to it. Instead, I’d like to offer you three ideas to help you deal with such situations. First, I’ll [.] Read more » The post Product development: or how to turn factories into gardens appeared first on Mind the Product.
Passion creates intent. Photo by Ian Schneider on Unsplash Product Management is one of the hottest and trending career options today. Students and professionals from diverse backgrounds are looking to explore this particular role. I’ve made the transition from an Analyst to a Product Manager (PM) , which is why many such aspirants often ask me for advice: How do I get into Product Management?
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
First-to-market features drive deeper engagements to increase customer adoption, retention, growth, and advocacy. LOUISVILLE, Colo. – February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. Alchemer Workflow leverages Alchemer’s award-winning heritage to deliver the fastest, easiest, most effective way to close the feedback loop with customers and employees.
The German writer and philosopher Goethe believed he could predict someone’s future based on one simple fact. “If I know how you spend your time,” he wrote, “then I know what might become of you.” Seeing how you spend your time reveals your values and, thus, shows where your investment of time, attention, and effort will lead you. The post One Question to Ask Yourself to Know Your Future appeared first on Nir and Far.
In this post, Yann Sarfati, Co-founder and CEO at startup Userled, offers some advice on succeeding as a product manager in a product-led growth business What’s in a name? When it comes to product managers, quite a lot is up for debate. Product management job descriptions have been a moving target for some years, but [.] Read more » The post How to thrive as a product manager in a product-led growth organization appeared first on Mind the Product.
Let’s talk about why saying ‘No’ in the right ways is important. No. Well, the daily routine of a Product Manager (PM) includes many moments when you have to say “No,” and you will say this word repeatedly to your stakeholders in your career. Some of us may suffer from being unable to say no, or you just don’t know the best way to do it. It’s probably because it’s apart of our daily lives and culture to prefer to say “Yes.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
No matter how good your portfolio or your work are, the interview is a key part of landing a great UX position. And it’s not only about making a good impression. Or about showing off your skills. As a team lead, one of my responsibilities is taking part in the recruitment process. And it’s been quite an intense period for us in that sense. In the last year, together with our hiring manager and my colleagues, I have attended more than 75 final designer and researcher interviews.
In a recent survey, Pendo and Mind the Product asked over 500 product professionals how their work and their companies’ priorities have changed in response to current economic conditions. Here are some key takeaways that we learned. The rise of product-led growth A key finding from our report revealed that 54% of respondents say their [.] Read more » The post Survey insights: Economic downturn is driving companies to embrace product-led growth appeared first on Mind the Product.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
Market Intelligence Keep up with CEO, CTO, CIO, CISO, CFO, and board member changes across millions of sources Are you afraid of missing out on crucial leadership changes? Feedly AI is here to help. We’ve just released a new “ Leadership Changes ” AI Model that you can use to monitor C-suite changes. This solution offers marketing and sales teams a more efficient (7x) and comprehensive (140 million sources) way to track leadership change announcements.
What product discovery techniques can product managers use to build products that deliver value for their customers? This is the main question we answer in the article. So if you want to learn how to better understand your customers’ needs, pain points, and desires and ideate solutions that will satisfy them while driving growth for your business, you’re in the right place.
This week’s Sunday Rewind takes us back to a 2022 post from Finnish product designer Lassi Liikkanen that runs through five steps to getting engaged with product strategy. The first step is to digest the business strategy, says Lassi. This means starting with observations of what pieces of strategy are offered “top-down” from the rest of the [.] Read more » The post SUNDAY REWIND: Product strategy for beginners, Part 2 appeared first on Mind the Product.
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