Sat.Nov 27, 2021 - Fri.Dec 03, 2021

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3 High-level KPIs for product managers to track

Mind the Product

Defining your metrics and KPIs isn’t easy. Start with these three, and use the insights you gather to identify more specific ones. [.] Read more » The post 3 High-level KPIs for product managers to track appeared first on Mind the Product.

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Business Strategy vs. Product Strategy: What’s the Difference?

ProductPlan

Even among experienced product professionals, a common misconception in business holds that product strategy and business strategy mean the same thing. They don’t. Product professionals need to understand the distinction between business strategy vs. product strategy. Knowing how these two spheres of strategy differ and how they fit together plays a role in your ability to build successful products and articulate a clear product vision.

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Agile Product Life Cycle-Practices & Tools

The Product Coalition

In the previous article, I discussed in detail about Agile Product Life Cycle and its different phases and outcomes that allow an organization to function end to end in an agile product life cycle. This is in continuation to the previous article in which I’ll be discussing the tools and practices corresponding to each of the phases that help teams drive end to end agile product life cycle.

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The ultimate customer support tech stack for 2022

Intercom, Inc.

Customer support is more business-critical than ever. But in today’s fast-paced world, your customer support can only be as effective as the technology that underpins it. Study after study shows that the vast majority of support teams are unhappy with their current customer support tech stacks. A recent Forrester Consulting study commissioned by Intercom, Drive Conversational Experiences For A Future-Ready Customer Support Strategy , revealed that 54% of teams can’t personalize support with thei

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Going global: How to implement a product localization strategy

Mind the Product

In this article, we will discuss what product localization is, why it's important, and how to implement this strategy in your business. [.] Read more » The post Going global: How to implement a product localization strategy appeared first on Mind the Product.

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How Your Mobile Acquisition Strategy Impacts Your Technology Choices

The Product Coalition

In the world of mobile, the method you choose to build your mobile app will impact how well it works with users signing up via different acquisition channels?—?especially new users. In some cases, development and technology choices may even stop you from using certain acquisition channels. So, now you need to understand upfront how you can expect to acquire users.

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Intercom presents Engineer Chats

Intercom, Inc.

Over the years, we’ve covered a lot of ground on our podcasts. Every week, we give you an insight into the world of product management, design, support and marketing with Inside Intercom; explore how leaders of the industry are using CX to grow their businesses with Scale ; and show you the world of Intercom co-founder Des Traynor and Intercom SVP of Product, Paul Adams, as they share their latest thoughts on how to build great products.

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Mastering the art of the big bet by Alice Newton Rex

Mind the Product

In this #mtpcon London+EMEA keynote, WhatsApp's Product Director, Alice Newton Rex, explains the common trends adopted by those who’ve found success making big product bets. [.] Read more » The post Mastering the art of the big bet by Alice Newton Rex appeared first on Mind the Product.

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Product Sprawl

Mironov Consulting

There’s a pattern I see, especially at enterprise software companies, where the go-to-market materials present a glowing product picture - but underneath there’s a jumble of mismatched pieces, arcane product history, incomplete testing, and randomness. I call it product sprawl. .

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Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing

GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.

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Having a Strategy is Not Having a (Rigid) Plan

The Product Coalition

One of the biggest problems getting started with a development project?—?especially one where some of the work is being outsourced?—?is getting over the need for a concrete plan at the start of the project. I suspect this is because many people are mistakenly confusing having a plan with having a strategy. Both are necessary for moving forward, of course.

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The IC’s Guide to Driving Career Conversations — 25 Tips for Purposeful Career Planning

First Round Review

Top startup leaders and operators share a tactical manual with 25 tips for direct reports to take charge of career conversations with their managers.

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Rerun: Product culture in South and Latin America – Guido Lonetti on The Product Experience

Mind the Product

Product Leader Guido Lonetti shines a light on the diverse product culture in South and Latin America, where he’s spent time as a Head of Product and the co-organiser of ProductTank Buenos Aires. [.] Read more » The post Rerun: Product culture in South and Latin America – Guido Lonetti on The Product Experience appeared first on Mind the Product.

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Set your sales team’s written communication apart with GEMS, our email coaching framework

Intercom, Inc.

As a sales manager, the most impactful thing you can do is coach your team. To do this effectively, it’s important to remember that every customer interaction matters when closing a deal. Study any sales coaching blog, podcast, or book and you’ll find plenty of advice on the best ways to coach your sales reps: join their calls, listen to recordings, apply a framework … the list goes on.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Online Biometric Screening?—?Security Assistant For Online Businesses

The Product Coalition

Online Biometric Screening?—?Security Assistant For Online Businesses Biometric licenses are the best way to protect your online business from unwanted mailers to protect end-users. Biometric screening is a type of protection used to measure the physical characteristics of humans. Biometric systems provide physical or functional material with accurate data and are stored in data.

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Getting the Right Advice

The Product Guy

Every new team you are on provides great opportunity to refine yourself and learn as a product manager. Watch and learn more from product management expert, Tanya Koshy.

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SUNDAY REWIND: How calm technology can help us be more human by Amber Case

Mind the Product

In this Sunday Rewind episode, we look back to when Amber Case, Cyborg Anthropologist spoke at #mtpcon London. In her talk, she discusses the concept of Calm Technology and how it can help us to be more human during a technological age. [.] Read more » The post SUNDAY REWIND: How calm technology can help us be more human by Amber Case appeared first on Mind the Product.

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What is the SaaS Magic Number and Why is This Metric Important for SaaS Growth?

Userpilot

Does the SaaS magic number sound rather mysterious? When it comes to measuring product growth , there are dozens of metrics to consider, but which is the most important? Today we’re going to talk about what the SaaS magic number is, how to calculate it, and what effects it can have on your business. TL;DR. The SaaS magic number is used to measure the results for every sales and marketing dollar spent.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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How to Know if You Have A Healthy Software Development Team?

The Product Coalition

Four metrics to measure squad performance Photo by Isaac Smith on Unsplash For anyone working with a product, it is very simple to understand that both discovery and delivery are two essential steps to success. Defining the success of discovery is complex, but many times we are so immersed on a daily basis that we can feel and know if it’s healthy or how to improve.

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Free Your Inner Writer Q1 2022 Writing Workshop Registration Open

Johanna Rothman

Thinking about bringing your writing skills to the next level? Want to write and finish? You can. You can learn what works for you. Enroll in my Q1 2022 Writing Workshop 1: Free Your Inner Writer & Sell Your Nonfiction Ideas. You write. I support you with personal feedback on your writing. In addition, we have optional group coaching that helps you learn from other writers.

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Your ticket to product analytics expertise by Ross Walker and Matt Smith

Mind the Product

How does your product analytics strategy stack up? In this #mtpcon London+EMEA session, Ross Walker and Matt Smith from MixPanel, break down some of the things you can do to develop your product analytics expertise. [.] Read more » The post Your ticket to product analytics expertise by Ross Walker and Matt Smith appeared first on Mind the Product.

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How to Use Google’s HEART Framework to Improve Your SaaS Product

Userpilot

Want to know how you can use the HEART framework to improve user experience? Google’s HEART framework has been designed to enhance product experience at every stage of the user journey. The HEART framework uses the right combination of user-centered metrics to deliver an enhanced user experience. It helps to not only improve the UX but also drive revenue.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Next Billion-Dollar Startups 2021

ProductBoard

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Left Behind: 300+ UXRs on What Makes for an Adequate Research Project Timeline

dscout People Nerds

A People Nerds original investigation uncovers how much time UXRs really “have” to conduct their work and what happens time runs short…or out.

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Bridging the Mentorship Gap for LGBTQ+ Employees

BrainMates

The Gap. It is often said that “ you can’t be what you can’t see”. Some people recognise this as a metaphor for the importance of representation. Others see it as a self-limiting statement. Whether you agree with it or not, the data doesn’t lie. Only five global leaders at the national level have ever identified as LGBTQ+ and just four occupy the CEO position of the largest US corporations.

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How to Increase User Adoption: 7 Actionable Tactics That Really Work In SaaS

Userpilot

When working with SaaS products, a constant task you’ll find yourself obsessed with is how to increase user adoption. Let’s assume your tool helps the user easily schedule work meetings. You’ll have a bunch of features that help them do this, eg a calendar, invite/share link feature, etc. User adoption is how you measure how much of your product the user is regularly using.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Product myths vs. product reality: Why misalignment is still a major problem

ProductBoard

If you don’t truly understand customer needs or if you’re lacking a clear vision and strategy, there’s no way to know if you’re building the right thing. This is why product management best practices can be boiled down to three pillars: deep user insights, clear product strategy, and an inspiring roadmap. This should not be surprising to any product person.

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Bake Express into your Product Roadmap

dscout People Nerds

Use quick-turn, mixed-data feedback to jumpstart (and align) your product development process.

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361: Experimenting for product success – with Alex Mitchell

Product Innovation Educators

How small, focused tests can help product managers create better products. Today we are talking about using experimenting and testing to create products customers love. To help us with this topic, Alex Mitchell is our guest. He is Director of Product at Kin Insurance and founder of The Modern Product Manager, which provides resources and courses for aspiring product managers.