Sat.Mar 02, 2019 - Fri.Mar 08, 2019

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High Touch or High Volume

Pragmatic Marketing

What kind of products do you build? Awesome products, to be sure, but are they high touch or high volume? Most software products created today are designed for high-volume, low-customization scenarios. Think about the items you use on a daily basis; they’re probably high-volume products like the iPhone or Android, Microsoft Office, Trello, Jira.

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The ROI of Experimentation

AB Tasty

When you hear ‘A/B Testing’, do you think revenue gain? David Mannheim of User Conversion, argues that you probably do - and shouldn’t. This article was originally posted on AB Tasty as The ROI of Experimentation.

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My Stories Are Too Short…

Mironov Consulting

I often find myself siding with old-school agilists who believe that teams (and their product managers) must continually experiment their way to good processes and collaboration, rather than “best practices” folks who believe there’s a fundamentally right way to do things. I take the position that categorical imperatives are always wrong. Here’s an instance to work through….

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Scott Cook, Michelangelo and More Strong Product Influences

The Product Guy

Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. > What key people helped shape you into the product manager you are today? Scott Cook, Founder of Intuit. Clayton Christensen, author, a professor at Harvard Business School, an expert on innovation and growth. Eric Ries, entrepreneur, blogger, and author of The Lean Startup.

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How to Achieve High-Accuracy Results When Using LLMs

Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage

When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m

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A Strategy Map

Roman Pichler

Maps are the Foundations on which Adventures are Built. When I was a little boy, I truly loved all things pirate. Even as an adult, I very much enjoyed reading pirate books with my children. One of them even came with a separate treasure map that could be unfolded to discover a hidden treasure. Coming up with a set of tools to capture important strategic decisions reminded me of treasure maps: It should guide you to product success, bearing in mind that not all treasure is silver and gold, as Ca

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How to Influence Without Power – Tim Herbig on The Product Experience

Mind the Product

Tim Herbig has made many mistakes (who hasn’t?). Fortunately for us, Tim not only owns up to his mistakes, he’s written a book to help the rest of us avoid making the same ones. We’ve all had issues with how to work best – not only within our individual teams, but with the rest of the organisation as well. In our conversation, he shares some simple and practical methods to diagnose when you have a problem and how to solve it.

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Failure of Today’s Product Management Tools

The Product Guy

There is Photoshop and InDesign for designers, GitHub for developers, Jira for project managers, what is there for product managers? Watch as we learn more from product management expert, Jordan Bergtraum.

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Feature prioritization in product management: the key to building products that sell

Product Management Unpacked

There are many methodologies for feature prioritization in product management. If you are a product manager dealing with this, beware that one size doesn’t fit all. Choosing the right feature for the stage of development your product is in can unlock enhanced market performance. . Product feature prioritization is one of the most difficult parts of a product manager’s job.

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Top 5 Reasons For Data Science Project Failure

Piyanka Jain

Whether you are a seasoned data scientist or a business executive with a significant investment in analytics, chances are you’ve seen the… Continue reading on DataSeries ».

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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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User Research and Psychology by Mona Patel

Mind the Product

Mona Patel is the customer experience expert behind the UX-led innovation and design company Motivate Design. She uses her knowledge of design research and ergonomics to deliver “mind-spinning” solutions to companies with customer-related research problems. But how does she spin their minds? How does she find the insights inside their data? She naturalises the research contexts.

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Finding Inspiration in the Journey

The Product Guy

Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.

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From conversion to retention: industry experts on improving your onboarding

Intercom, Inc.

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TEI 219: How Cisco innovates to beat competitors and deliver value – with Alex Goryachev

Product Innovation Educators

The surprising ways middle managers can drive innovation and product management. I love hearing how companies improve their innovation capabilities and foster a culture of innovation. Anytime I hear such stories, I always find lessons for how other organizations can also improve their capability. In my experience, this best occurs by enabling the largest number of employees to participate in innovation activities.

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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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A Product Manager’s Approach to Building Integrations for SaaS Software

Mind the Product

Software as a service (SaaS) has become much more attractive to customers as SaaS companies embrace the idea of offering rich integrations with other platforms. All of which means that open APIs have become an important aspect in driving growth, because a stellar API means that it becomes easier to integrate with your SaaS. Easy authentication and the use of REST hooks will lower the barriers for other web applications to build and offer connections to your web app, which opens up avenues to att

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The Big Picture of Scrum

The Product Coalition

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How sales development is being transformed by automation

Intercom, Inc.

Historically, the role of the sales development representative (SDR) has been to collect qualification criteria so they can determine if a prospect is promising enough to be introduced to an account executive. However, SDRs today, especially at Intercom, are doing much more than that – they are accelerating the sale by providing prospects with value early on. “Now sales teams can automate away so many of the tasks that used to be manual and repetitive” Thanks to automation technology

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Navigating the Leap from Big Tech to Startups — Advice from a Former Google and Flipkart Exec

First Round Review

Punit Soni cut his teeth as a product leader at large companies such Google, Motorola and Flipkart before venturing out on his own to found Suki, a healthcare startup. Here, he shares his observations on the differences between the two experiences, noting what surprised him, what he felt unprepared for, and what aspiring entrepreneurs should consider as they look to make a similar leap from big to small.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Product Growth = People Growth by Nilan Peiris

Mind the Product

In this #mtpengage Manchester talk, Nilan Peiris of Transferwise talks about simultaneously growing a business and growing its people, and how the two aren’t at all mutually exclusive – in fact, it’s the exact opposite. Money transfer service Transferwise has undergone phenomenal growth and now moves over £3 billion a month, saving its customers more than £3 million a day in bank fees.

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What is Product Management’s Role in Promoting Innovation?

ProductPlan

Product managers are often responsible for driving innovation within their organizations. That shouldn’t come as a surprise, given product managers—particularly the good ones—have a deep understanding of their user personas and potential voids in the market. This knowledge can sometimes lead to breakthrough ideas. But innovation doesn’t happen in a silo.

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Happy International Women’s Day from Intercom

Intercom, Inc.

Today we celebrate International Women’s Day, when the world acknowledges the social, economic, cultural and political achievements of women. The first International Women’s Day (IWD) took place in 1911 and was supported by more than 1 million people in Austria, Denmark, Germany and Switzerland. Today, IWD belongs to everyone, everywhere – including everyone at Intercom!

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Navigating the Leap from Big Tech to Startups — Advice from a Former Google and Flipkart Exec

First Round Review

Punit Soni cut his teeth as a product leader at large companies such Google, Motorola and Flipkart before venturing out on his own to found Suki, a healthcare startup. Here, he shares his observations on the differences between the two experiences, noting what surprised him, what he felt unprepared for, and what aspiring entrepreneurs should consider as they look to make a similar leap from big to small.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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How to Further Your Product Management Career in Asia

Mind the Product

Like everywhere else in the world, digital product managers are in high demand in Asia. It’s still a relatively new role in this part of the world and the supply of local talent is limited. Not many people have heard of product management let alone know what it takes to be good at it. Like me, most of them seem to have found their way into it by accident.

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What PMs Can Learn From Military Veterans

ProductCraft

What can this guy … possibly teach this guy about creative product work? I am a product manager at IBM; in a past life, I led Intelligence and Operations in the US Marine Corps. During my military experience, I learned some helpful lessons that have helped frame my work in product. I’d like to share some. The post What PMs Can Learn From Military Veterans appeared first on ProductCraft by Pendo.

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Activating customers depends on unlocking the right steps

Intercom, Inc.

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How to Define a Clear IoT Vision

Daniel Elizalde IoT Blog

In this episode of the IoT Product Leadership podcast, we discuss how to define a clear IoT vision. Today I have not one, but two incredible Product experts in the show. My guests are Bruce McCarthy and C. Todd Lombardo. Bruce and C. Todd are experienced Product Leaders and co-authors of the book: Product Roadmaps Relaunched, which […]. The post How to Define a Clear IoT Vision appeared first on Daniel Elizalde.

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Build Your Best Product Strategy: An Action Plan You Can Start Now

As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.

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3 Reasons Why Voice Navigation Is The Next Big Thing (+ How to Design It Wisely)

UX Studio

As a UX designer, I consider creating products which people will love to use my great mission in this world. Voice navigation is a great tool for that. Funny fact: I have always had a thing against computer technology. Why do I work as a UX designer then? Well, I know other people in the universe feel the same. And I know as well that we can do it differently.

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What is product vision?

The Product Coalition

A clear product vision helps making decisions so your product ends up where you want it to be. “Vision is the art of seeing what is invisible to others.”?— Jonathan Swift Every product starts with a vision. Yet if you ask a Product Manager to explain the concept of ‘product vision’, it will often result in a blank stare. The inability to answer this question is surprising.

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Research Ops: What It Is and Why It's So Important

UserInterviews

Research can get pretty complicated. Research ops is here to help.

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