Sat.Aug 25, 2018 - Fri.Aug 31, 2018

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Launching A New Product? Don’t Forget The Rest Of The Company.

The Product Coalition

Align everyone in sales, marketing, product, customer success, and professional services. Photo by Jungwoo Hong on Unsplash You’ve been planning this launch and everyone involved in the process knows everything they need to know. Or, do they? In addition to Sales, Professional Services, Customer Success, Support teams need to be part of communication and alignment plan since they work with customers and prospects more often than you think.

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User Personas: Traps And How To Overcome Them?

UX Studio

Do you love user personas? Turns out, not everyone is a fan. At UX studio, we recently had a great conversation about user persona creation which showed us that most designers and researchers have their doubts. We still think personas have proven themselves a necessary technique, but where does the controversy come from and how can we create good ones?

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Deconstructing Being Agile

The Product Coalition

Has the spirit of being agile been lost behind a mountain of rules? Agile vs. Being Agile Agile became popular shortly after ‘The Agile Software Development Manifesto ’ was published in 2001. Companies who focused on being agile saw great success, and others wanted to follow suit. Organizations began looking to consultants to help them become more agile, and an entire Agile industry was born.

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Roadmaps are Dead! Long Live Roadmaps! by C. Todd Lombardo

Mind the Product

Do you ever feel like breaking up with your roadmap? In his talk from #mtpcon San Francisco, C. Todd Lombardo takes on a topic that is emotional to most of us as product managers – the product roadmap. Why do we Ship the Wrong Thing? In modern product management, we have multiple frameworks and tools designed to help us understand what to build.

Roadmap 180
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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“I Have An Idea” – How I Evaluate Product Ideas

The Secret PM Handbook

People are always asking me “Hey, I have a product idea. May I run it by you and get your input?”. Of course, I say yes. They tell me the idea, and it’s usually “ a technical thing for some kind of team.”. And my response is, “Well, that sounds neat, but….” And then I ask some questions. The answers to those questions tell me if the idea is any good.

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When I hate Marketing

The Product Bistro

How could I hate marketing? Technically, I am in marketing, and I have done a lot of it throughout my career. I will say that give me an eye level view of the b t that Marketing peddles at times. A concrete example is this picture, a snap from the corner Chevron station that I walk […].

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7 Years of Amazing Product Talks

Mind the Product

For the past 7 years Mind the Product has run #mtpcon in London and San Francisco and #mtpengage in Hamburg – the biggest and best product management conferences in the world. We invite some of the top product thinkers and practitioners from all over the world to share their experiences, insights, and lessons, and now we invite you to watch the entire library of talks!

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Sales Presentations: Calculating Your Buyer Relevance Quotient (BRQ)

Product Management University

Nothing accelerates the sales process more than a presentation that simply “nails it.” Here’s a quick test to determine the B uyer R elevance Q uotient (BRQ) of your sales presentations. The Playbook: Go find a sales presentation you’d consider to be one of the best. Count the number of slides where at least 80% of the content on the slide is about the buyer’s business (not about the product).

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GV’s Kate Aronowitz and Vanessa Cho on leading through design

Intercom, Inc.

When Kate Aronowitz and Vanessa Cho were in college in the ’90s, coursework didn’t even exist for their future careers. They had to make their own. Two decades later, these two women are blazing trails in design leadership. Both are design partners at GV (launched as Google Ventures in 2009 as the venture capital arm of Alphabet, Inc.), where they help a robust portfolio of startups find their way.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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Keys to being an Effective Product Manager

The Product Guy

What do you think it takes to be a highly effective product manager? The answers may surprise you! Here, enjoy listening to a true product management expert’s perspective and check out more great product management information. Enjoy! Jeremy Horn. The Product Guy.

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Why “Uber for X” startups failed: The supply side is king

Andrew Chen

Remember all the “Uber for x” startups? A few years ago a ton of “Uber for x” startups got funded, but very few of them – maybe none? – worked out. It sounds good but ultimately most failed on the supply side. Let’s explore why. Rideshare has better economics, at the same acquisition cost. Rideshare is special. Acquiring a broad base of labor for driving is expensive, often $300+.

Startups 101
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Why can’t we settle the “is a hot dog a sandwich?” debate?

dscout People Nerds

dscout asked nearly 600 people the oft-debated question… and then asked them to record their answers in the moments they were chowing down. Here’s what our in-context research told us about the underlying, surprising reasons we just can’t shake the great “Is a hot dog a sandwich?” debate.

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How to ramp up your Customer Support team using Intercom

Intercom, Inc.

As your business grows, having an excellent customer support team who can keep up is critical. Ramping up that support team, however, is easier said than done. If you don’t have a process or tools in place to help scale your support team, you’ll be reinventing the wheel each time you onboard a teammate – redirecting precious time and resources away from the customers you should be helping.

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Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth

Speaker: David Warren and Kevin O'Neill Stoll

Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng

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Pinterest and Grubhub’s Former Growth Lead on Building Content Loops

First Round Review

While at Pinterest and Grubhub, Casey Winters relied on content loops, an overlooked path to growth. Now a scaling advisor to companies such as Eventbrite and Reddit, he shares a 5-step process and three more advanced strategies for using this approach to achieve steep and sustainable growth.

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Full Transcript: Greg Coticchia on the Product Love Podcast

ProductCraft

If we ever looked into the history of product management, Greg Coticchia would probably be chronicled as one of the first trailblazers in the community. He’s spent many years all over the United States, consulting for product managers and helping out product teams in any way he could. Most recently, he’s written a book about. The post Full Transcript: Greg Coticchia on the Product Love Podcast appeared first on ProductCraft by Pendo.

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What Spotify and Metallica Can Teach Us About Data-Driven Event Strategy

Revulytics

On its recent earnings call, Spotify founder Daniel Ek revealed that Metallica is now leveraging data from the streaming music service to localize their performances, tailoring set lists based on the songs most popular among fans in that city. Digital Music News reported that Ek told those on a recent earnings call that, “We’ve never before been at a place in time where you could make as many informed decisions and understand your audience as well as we can do now as an artist.”.

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Video Bots: The future of sales automation

Intercom, Inc.

When customers visit your website or use your app, there’s an opportunity to engage and connect with them to increase their likelihood of taking a desired action. Video is one of the best ways to capture someone’s attention, and when paired with our Custom Bots and apps, you can turn that attention into action, automatically. Whether it’s to help convert a key account, to promote your latest product, ask for feedback, or just prompt them to start a chat, video can help.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Pinterest and Grubhub’s Former Growth Lead on Building Content Loops

First Round Review

While at Pinterest and Grubhub, Casey Winters relied on content loops, an overlooked path to growth. Now a scaling advisor to companies such as Eventbrite and Reddit, he shares a 5-step process and three more advanced strategies for using this approach to achieve steep and sustainable growth.

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Customer-driven onboarding for growth & retention

ProductBoard

In our recent company announcement, we promised to share what we’ve learned along the way from our very first product prototype through to Series A. Here’s the first post in our new series! (Get them delivered to you ) Looking to acquire new users who will stick around for the long run? It’s all in your product onboarding. But not all onboarding is created equal, and.

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How To Write Better User Stories to Build Better Products

UserInterviews

A great user story can guide you to a truly excellent product. But too many user stories are just made up. Build your user stories on real user insight.

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An upstanding brand – how team values influence how we work

Intercom, Inc.

A set of core values makes it easier for everyone to navigate behavioral expectations at Intercom, and for individuals to see how they might thrive here. As head of the Brand Studio , I’ve watched our team scale in a very short period of time. Defining a small set of true values is key to making sure teams like ours can grow and adapt quickly, without the need for demoralizing micromanagement.

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The 25 Types of Innovation Dominating R&D Today

Innovation varies widely across sectors and organizations, creating value in diverse forms. Understanding different types is crucial for R&D teams to foster creativity and uncover missed opportunities. This guide explores 25 key types of innovation in management frameworks.

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Pricing Is Poker, Not Chess

Pragmatic Marketing

In her book, “Thinking in Bets: Making Smarter Decisions When You Don’t have All the Facts,” Annie Duke started off with “Life is Poker, Not Chess.” Wow. Have you ever read a book that gave you a way of thinking that is just common sense, but you really needed someone to make it clear for you? Annie Duke’s book did exactly that for me. I couldn’t help but apply it to the world of pricing—over and over again.

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How to Navigate Growth as a Product Manager

Daniel Elizalde IoT Blog

The job of a Product Manager can be challenging at even the most mature companies. But how do you manage growth at a company experiencing rapid success? When business is booming, new challenges arise for getting features to market faster, scaling quickly, and differentiating your products from competitors. So how do you navigate growth as […].

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Product Managers Investigate Car Subscriptions

The Accidental Product Manager

Do consumers want to subscribe to cars or own them? Image Credit: Marit & Toomas Hinnosaar Follow. So I want you to think back to the last time that you bought a car. Just exactly how did you go about doing this fairly major task? If you are like most of us, you at least spent some time thinking about what you wanted. You thought about how much stuff you generally haul around, how many people you give rides to, and just exactly how far you tend to travel on a daily basis.

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Product Love Podcast: Jeff Lash of SiriusDecisions

ProductCraft

How many days has it been since you last talked to a customer? Jeff Lash, vice president and group director of product management at SiriusDecisions believes this to be the very essential question for all PMs. This week on Product Love we talked about the fundamental mistakes that product teams often fall victim to, how PMs. The post Product Love Podcast: Jeff Lash of SiriusDecisions appeared first on ProductCraft by Pendo.

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Launching LLM-Based Products: From Concept to Cash in 90 Days

Speaker: Christophe Louvion, Chief Product & Technology Officer of NRC Health and Tony Karrer, CTO at Aggregage

Christophe Louvion, Chief Product & Technology Officer of NRC Health, is here to take us through how he guided his company's recent experience of getting from concept to launch and sales of products within 90 days. In this exclusive webinar, Christophe will cover key aspects of his journey, including: LLM Development & Quick Wins 🤖 Understand how LLMs differ from traditional software, identifying opportunities for rapid development and deployment.

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Pricing Is Poker, Not Chess

Pragmatic Marketing

In her book, “Thinking in Bets: Making Smarter Decisions When You Don’t have All the Facts,” Annie Duke started off with “Life is Poker, Not Chess.” Wow. Have you ever read a book that gave you a way of thinking that is just common sense, but you really needed someone to make it clear for you? Annie Duke’s book did exactly that for me. I couldn’t help but apply it to the world of pricing—over and over again.

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The Data On Why Product Managers Should Invest In Remote Team Management Skills

The Product Coalition

PMs should prepare for a future where many, if not most, of their teammates work in a different location Remote work has been building up steam for quite some time now. The advent of actually decent cloud-based productivity tools has made it easier to communicate and collaborate with teammates without being in the same room. Asana et al make task management easy and asynchronous, while Slack, Google Hangouts and more have made communication quick and in the best cases, personal.

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Trust in the Next Stages in Your #prodmgmt Career

The Product Guy

If you are a great product person looking for a great product job, or vice versa, check out our job board. Thousands of employers across all areas of product, from management to design, from digital to physical, are looking to fill positions from our community. . Each week we highlight some of the recently posted openings. Check out this week’s newest, below….