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In this guest post, Odette Colyer, Managing Partner, Experience Research and Strategy at Super User Studio delves into her take on effective collaboration and communication. [.] Read more » The post The dark side of collaboration appeared first on Mind the Product.
As product managers, it’s our job to develop solutions that solve real problems for our customers and create value for the business. But with so many potential ideas to pursue, how do you know which ones are worth pursuing? One effective approach is to use a hypothesis-driven product validation framework to ensure that your efforts are focused on the most important questions at the right time.
Product marketing roadmaps aren’t a staple in most B2B organizations, but there are a host of reasons they should be. The biggest reason metaphorically speaking, is they willingly “fence the salesforce” into your most lucrative markets and give them a shorter path to meeting sales quotas and revenue goals. What is a Product Marketing Roadmap? A product marketing roadmap is a visual representation of the product/service solutions that will drive the most revenue in each market segment based on th
The opportunity solution tree is a visual representation of your continuous discovery work. It helps you keep track of your high-level outcomes , the unmet needs, desires, and pain points (or what I collectively refer to as “ opportunities ”) you’re hearing about from customers, the solutions you’re considering, and sometimes the assumptions you’ve identified and tests you’re running to validate those assumptions.
Speaker: Ben Epstein, Stealth Founder & CTO | Tony Karrer, Founder & CTO, Aggregage
When tasked with building a fundamentally new product line with deeper insights than previously achievable for a high-value client, Ben Epstein and his team faced a significant challenge: how to harness LLMs to produce consistent, high-accuracy outputs at scale. In this new session, Ben will share how he and his team engineered a system (based on proven software engineering approaches) that employs reproducible test variations (via temperature 0 and fixed seeds), and enables non-LLM evaluation m
As the product manager , it is your responsibility to manage the product portfolio to ensure that your product offering remains relevant and that all products are aligned with the long-term goals of the company.
Imagine this… You have confidence that your key metrics are trending in the right direction, and know exactly how your team’s work supports your goals. You have clear visibility into portfolio trade-off decisions, risks, and opportunities. The decisions you make are all backed by data. Is this due to a great process or a great […] The post The Tool You Choose Defines the Way Your Product Teams Work appeared first on Dragonboat.
Imagine this… You have confidence that your key metrics are trending in the right direction, and know exactly how your team’s work supports your goals. You have clear visibility into portfolio trade-off decisions, risks, and opportunities. The decisions you make are all backed by data. Is this due to a great process or a great […] The post The Tool You Choose Defines the Way Your Product Teams Work appeared first on Dragonboat.
Marketing expert Jonah Berger has spent years probing into the science behind changing people’s minds, and why becoming an effective change agent is about lowering barriers, not pushing harder. He distilled five of the most common barriers into a simple framework and walks us through how founders can more effectively build and sell products.
A well-executed product and user feedback policy (PUFP) is a critical aspect of any successful business strategy. This policy outlines the steps taken to effectively gather, manage, and communicate feedback from customers in a manner that promotes trust, accountability, and a deep understanding of the needs and desires of the user base. A strong PUFP is integral to improving products and services, fostering a sense of engagement and appreciation among customers, and driving growth and innovation
Well well well, it looks like we’ve stumbled upon the holy grail of customer success—product adoption. It’s the one thing that can make or break a customer’s experience with your company. But fear not my fellow customer success warriors, I have come bearing the gift of insight on increasing product adoption within your customer base.
Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
Insights from an innovative Design-Thinking program Today we are talking about Design Thinking through the lens of a unique new program at the University of Wisconsin that is teaching product design from a multiple-discipline perspective. For example, product design grad students learn UI/UX principles while learning about electronic circuits and product packaging.
Overview The checklist below is structured according to the five elements of the product vision board. These are vision, target group, needs, product, and business goals. You can download the list together with the product vision board template by clicking on the image below. Vision Inspiring : Describes the positive change the product should create.
In this ProductTank Heidelberg talk, Konstantin Diener, CTO and Co-founder at product design consultancy Cosee, delves into continuous discovery by sharing his experiences of designing a platform for board and card game trade fair Spiel Digital when in 2020 it needed to shift from an in-person to a digital event. Watch the video to see his [.] Read more » The post Continuous discovery by Konstantin Diener appeared first on Mind the Product.
Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
The arrival of ChatGPT just eight weeks ago was a watershed moment. Suddenly it seemed that generative AI might transform industries from education to marketing. And Intercom’s area of focus – customer service – is among those most poised to benefit. However, getting from technological breakthrough to useful applications is far from straightforward.
Here are ways you can improve your productivity and stabilize your product team during times of economic downturn. 1. Do Prioritization the Right Way Everyone knows that we have to prioritize, with or without a recession. But is there a “right” way to do it when a team is under strict moments? When there are budget constraints during a recession, three main factors come up during prioritization: P0 business goals, dev months, and capacity.
Landing pages are often used to generate quality leads. Check out our advice for improving their converion rate by perfecting your calls-to-action, your value proposition and your forms.
Product manager Sharon Feldstein looks at what it really means to be an agile product team today and how to balance this with product strategy and long-term goals When I started my first job in tech, “agile” was THE thing everybody talked about. It was perceived as our savior from writing and executing long PRDs [.] Read more » The post Being agile does not mean you can defocus appeared first on Mind the Product.
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
As far as sprint execution is concerned, your agile process is good enough. It’s your feeder systems that need more muscle! In this training seminar, you’ll learn how to strengthen the most critical starting point so that that your themes, epics, user stories, sprints and product designs get off on the right foot with no looking back. Recorded on February 2, 2023.
In December, our Director of Machine Learning, Fergal Reid , and I sat down to chat about the launch of ChatGPT : the good, the bad, the promise, the hype. The possibilities to automate and streamline processes for support reps seem endless, but the success of generative AI in this space will ultimately depend on its ability to deliver real value for customer service teams and customers alike.
This week we were excited to see The Product Experience podcast reach 1 million downloads! With us hitting this big milestone, we thought we’d look back at our most popular podcast episodes of all time. [.] Read more » The post Our top 10 most popular podcast episodes appeared first on Mind the Product.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Today is “change your password day” again. A well-intentionedinitiative for more IT security. Coming originally from the military context of the 1960s, the recommendation to change your password regularly can still be found in many corporate policies today.
The customer onboarding lifecycle is the ongoing process of educating users on your product and helping them achieve success with it. In SaaS, onboarding is the key to not only converting free users into paid customers but also driving long-term loyalty. In this article, we explore how to continuously educate and unlock value for your users throughout the customer lifecycle.
In this Sunday Rewind, we look back to when Product Leader, Jonny Schneider helped us understand how Design Thinking, Lean, and Agile can all work together in harmony. [.] Read more » The post SUNDAY REWIND: Understanding how Design Thinking, Lean, and Agile work together appeared first on Mind the Product.
As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
We are excited to share that Ingo Piroth has joined Modus Create as Chief Revenue Officer. The addition reflects our continued focus on growth, including five acquisitions in 12 months and inclusion on the Inc. 5000 list of fastest-growing companies for the eighth consecutive time. Ingo will be responsible for Modus Create’s overall revenue achievement and lead growth teams.
How to collaborate with stakeholders to ensure everybody wins. “Solving a situation depends on how you deal with the people involved.” -unknown The product which one manages is as good as the team that works on it. Any vision one might have for the product will never lift off the ground unless the entire team buys in and signs off on it. Stakeholder management is the most important but often underrated skill.
Effective customer analysis is the key to business success. Understanding customers’ unique needs and expectations allow companies to better meet these needs. From marketing campaigns to onboarding programs, catering your product experiences to your customers improves satisfaction and retention rates. Let’s take a closer look at what customer analysis is, its benefits, and how to get started.
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