Gocious Blog
FEBRUARY 27, 2024
Traditionally, your product managers have spent large portions of their workweek checking in with each product team and their progress. They've struggled to update spreadsheets, create presentations, and share only the latest versions with you, the executive.
The Product Coalition
FEBRUARY 25, 2024
Let’s walk through the world of Netflix and their journey of streaming innovation. Source In the realm of entertainment, few companies have revolutionized the landscape as profoundly as Netflix. From its humble beginnings as a DVD rental service to its current status as a global streaming powerhouse, Netflix’s evolution has been marked by relentless innovation and strategic adaptation to changing market dynamics.
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Amplitude
FEBRUARY 25, 2024
Learn more about Amplitude and digital analytics. Improve your industry knowledge with this helpful resource roundup.
The Product Manager
FEBRUARY 26, 2024
I admit it, writing user stories can be pretty tedious, and farming it out to good ol' ChatGPT would sure save a lot of time. Nevertheless, here are seven reasons you should resist the temptation. The post Why AI Shouldn’t Be Writing Your User Stories appeared first on The Product Manager.
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Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
The Product Coalition
FEBRUARY 25, 2024
Have you ever zoned out mid-conversation, fingers itching for your phone, brain choreographing your next groundbreaking product feature? We all have. But in the whirlwind world of product management, where ideas zip around like bees in a garden, there’s a superpower often overlooked: active listening. This article delves into why active listening is an indispensable tool in your product management arsenal and how it can profoundly influence your approach to user engagement, team collaboration, a
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
Userpilot
FEBRUARY 28, 2024
Building a customer path is a crucial step in getting a deeper understanding of user behavior. That’s because effective product engagement is only possible when you have enough context on the customer’s journey and can visualize the ways users interact with your software. This guide will go over what customer paths are, how to track them, and how to create successful paths!
The Accidental Product Manager
FEBRUARY 26, 2024
The goal is to sell more cars, perhaps software is the key Image Credit: rakyan ‘boyan’ tantular Product managers know that if we want to sell more of their product, we need to find ways to make the product more appealing to our customers. These days, that can be very difficult to do. One of the biggest problems that we are facing is that things change so quickly that it can be very hard to keep a product “current” The features that we put into a product are great at the
Mind the Product
FEBRUARY 28, 2024
Negotiation strategies for product managers: Orchestrating success in product development Being a product manager entails a vast variety of challenges, especially since the role can come in a large diversity in terms of responsibilities. Soft skills are very important for product managers, particularly because we often need to lead and influence without any actual authority.
Andrew Chen
FEBRUARY 26, 2024
(Above: No, it doesn’t really look like this — and yes it’s mostly office parks and tech billboards. But I like to pretend) You’ll never regret spending time in SF If you work in tech, you’ll never regret spending 3-5 years in the Bay Area. This is advice I’ve been giving to people for years, and it’s shaped by my own experience — after all, I moved to the Bay Area in 2007 and it completely changed my life.
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The Product Coalition
FEBRUARY 29, 2024
Want to learn how to improve and write great product strategies? Here are some tips you can implement in your job immediately.
Lenny Rachitsky
FEBRUARY 27, 2024
👋 Hey, I’m Lenny and welcome to a 🔒 subscriber-only edition 🔒 of my weekly newsletter. Each week I tackle reader questions about building product, driving growth, and accelerating your career. Subscribe now P.S. Don’t miss Lennybot (an AI chatbot trained on my newsletter posts, podcast interviews, and more), my PM recruiting service (helping you hire Sr.
Mind the Product
FEBRUARY 27, 2024
Join us on this week's podcast for a conversation with Nesrine Changuel, Senior Product Manager at Google, as she shares key insights on how we can delight users. Read more » The post Effective ways to delight users: Nesrine Changuel (Google, Skype, Spotify) appeared first on Mind the Product.
freshtrax
FEBRUARY 28, 2024
Kit Kat , a globally recognized chocolate brand, has not only won the hearts of chocolate lovers worldwide but has also achieved remarkable success in the Japanese market. The journey of Kit Kat in Japan is a fascinating tale of cultural adaptation, innovative marketing strategies, and a bit of serendipity. In this article, we explore how Kit Kat made its mark in Japan, turning a simple chocolate bar into a cultural phenomenon.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
The Product Coalition
MARCH 1, 2024
Decode A Job Posting from Spotify: Senior Product Manager — Playlist Platform Spotify is an innovative business that changes the surrounding reality: almost everyone you see on the street or in a café wearing headphones listens to music on Spotify. If I didn’t have my favorite Connected Trip product at Booking.com, I would have responded to such a vacancy myself.
Userpilot
FEBRUARY 29, 2024
How can you analyze feature usage to understand your users' behaviors and needs better? Armed with the right product analytics tool, you can analyze how users engage with specific features and functions, unlocking a treasure trove of insights that can transform your product and business. In this article, we walk you through everything you need to know about analyzing feature usage and its relevant metrics.
Mind the Product
MARCH 1, 2024
We speak to Felix Watson Jr. Lead Product Manager at Google. In our conversation we discuss Felix's experiences in transitioning from engineering to product, and converse on the state of diversity in product management. Read more » The post From engineering to product: Felix Watson Jr, Lead Product Manager at Google appeared first on Mind the Product.
Mironov Consulting
FEBRUARY 28, 2024
An essential role of CPOs and other product leaders that’s never listed in the job description is giving organizational 'air cover' to product managers to postpone almost all new requests — so that their teams can finish work already underway. Lately, I’m calling this permission to stay focused. Some context: The typical product manager ( PdM ) gets dozens of new requests and demands and ideas and suggestions and escalations and bug reports and customer compl
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The Product Coalition
FEBRUARY 29, 2024
Let’s talk confidently about how to select the perfect LLM companion for your project. Special thanks to: My co-author Narasimha Krishna Kumar. The AI landscape is buzzing with Large Language Models (LLMs) like GPT-4, Llama2, and Gemini, each promising linguistic prowess. But navigating this linguistic labyrinth to choose the right LLM for your product can feel daunting.Fear not, language adventurers!
Userpilot
FEBRUARY 28, 2024
Pendo Engage is an in-app guidance and feedback collection tool to help you track key metrics or usage data. This guide will go over the benefits of using Pendo Engage, what it's most commonly used for, how much it costs, and the reasons why you might need an alternative! If you decide that Pendo Engage isn’t the right fit for your needs then, we suggest you try an alternative – get a free Userpilot demo to see if our platform would be a better match!
Lenny Rachitsky
FEBRUARY 25, 2024
Brought to you by: • OneSchema —Import CSV data 10x faster • Sendbird —The (all-in-one) communications API platform for mobile apps • Sprig —Build a product people love — Donna Lichaw is an internationally sought-after executive coach, keynote speaker, and best-selling author. She helps visionary founders, CEOs, and executive teams level up their leadership and scale their impact while staying true to their mission, purpose, and themselves.
Mind the Product
FEBRUARY 26, 2024
The job market for product people is tough at the moment - the story goes that more people are looking and fewer tech companies are hiring. We speak to some job hunters and recruiters to find out what it’s really like. Read more » The post Laid off? The realities of finding your next product management job appeared first on Mind the Product.
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Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
UX Studio
MARCH 1, 2024
In today’s AI-driven world, the excitement about artificial intelligence is widespread, with numerous tools available to shape our lives and the world. But with so many options flooding the market, it’s easy to feel overwhelmed. Our blog post guides you through the maze of AI research tools. We’ll uncover the hurdles of current AI-powered research tools and spotlight the most promising ones to keep an eye on.
Userpilot
FEBRUARY 28, 2024
Do you get nightmares wondering how users move through your funnel? Funnel tracking software can solve this problem. But with so many tools in the market, which one should you choose for product analytics ? We’ve listed the best ones to simplify things for you. TL;DR Funnel tracking lets you track user activities across various user journeys. Unlike sales funnel software, funnel-tracking tools track numerous funnels such as goal completion, conversion , and review funnels.
Product Innovation Educators
FEBRUARY 26, 2024
How product managers can create products that customers cannot be indifferent to In episode 468 , Dr. Merrick Furst introduced us to the discipline of deliberate innovation and how companies can create products customers absolutely must have. The purpose of this podcast is to help you create products your customers love. Products your customers must have takes this to a higher level.
Mind the Product
MARCH 1, 2024
During our last 2023 session at Product Tank Sydney, and as one of the coordinators, I facilitated a discussion with three product leaders on a provocatively titled topic: “The death of product management.” Our aim was to explore the global state of product management and specifically explore the landscape in Australia. Considering Marty Cagan’s big Read more » The post From chaos to clarity: Simplifying product strategy with a step by step canvas appeared first on Mind the Prod
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Nir Eyal
FEBRUARY 26, 2024
Did the load of gift returns you made in January make you realize that you need to be a smarter shopper? During the holidays, we’re bombarded with ads and sales pitches that use psychological tactics to grab our attention. These messages make it tough for us to make smart shopping choices. The post Sales Psychology: Why You Make Terrible Buying Choices appeared first on Nir and Far.
Userpilot
FEBRUARY 27, 2024
In-app events give you valuable insights into user behavior. By analyzing these events in your product, you can understand how users engage with your app and make improvements to enhance the user experience. Let’s dig into what in-app events are and how you can leverage them to drive engagement and build better products! TL;DR In-app events are actions users take inside your products.
UX Planet
FEBRUARY 25, 2024
If I could give advice to my younger self as a new UX designer, what would I say? Starting a career isn’t simple, we make mistakes (which are necessary), we discover many things, and we learn a lot. But if I could go back a decade, I’d give myself some tips to boost my progress. So, why not share it with you to make things easier? ? Have experience before having a job As beginners in design, it’s common to be caught in a cycle where companies want experienced people, but you, as a new designer,
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