7 Headaches Every Product Manager Understands
Gocious Blog
MAY 17, 2022
Sat.May 14, 2022 - Fri.May 20, 2022
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Peer-to-Peer Products
The Product Coalition
MAY 16, 2022
In some ways, almost every product is a peer-to-peer product. Social media, communication, collaboration, and many marketplace apps are… Continue reading on Product Coalition ».
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Making your product more accessible
Mind the Product
MAY 19, 2022
Today is Global Accessibility Awareness Day. But why should Product Managers care about accessibility? In this post, we'll tell you a quick story and the tips learned… [.] Read more » The post Making your product more accessible appeared first on Mind the Product.
Business Services Apps: 2022 Mobile Customer Engagement Benchmarks
Alchemer Mobile
MAY 18, 2022
The following data and information on Business Services apps is from our 2022 Mobile App Customer Engagement Report. Brands in Business Services had varied experiences in 2021. Those focused on shipping still felt the sting of the pandemic as local and national supply chains continued to reel. Others (like expense management or work collaboration) felt the investments they made in mobile in 2020 begin to pay off as the investment in remote work continued to be a priority.
Enterprise ABM Marketing Tools: A Marketers Guide
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
Ask Teresa: My Sales Team Won’t Let Me Talk To Customers. What Now?
Product Talk
MAY 18, 2022
The product trio leads discovery. But this doesn’t mean that other teams aren’t involved. Being thoughtful about product discovery means staying on good terms with others throughout your company. You might need to get buy-in or support from leadership, you may need to collaborate with user research or data science teams, and you will likely experience some overlap with customer-facing teams like sales, marketing, and customer success.
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Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
More Trending
The Power of Amazon's Written Narratives
Sachin Rekhi
MAY 18, 2022
For years now I've been obsessed with understanding unique product cultures and how they enable companies to build world class products. One particular product culture that has always fascinated me is Amazon and their unique writing culture. I love talking to Amazon employees about how the writing culture is interwoven into their product development process and the pros and cons of it.
Utilities Apps: 2022 Mobile Customer Engagement Benchmarks
Alchemer Mobile
MAY 19, 2022
The following data and information on Utilities apps is from our 2022 Mobile App Customer Engagement Report. Brands in the Utilities industry faced various hurdles throughout 2021. Some companies (like those focused on manufacturing) faced issues across the year due to supply chain disruption, while others (like energy and security) were less volatile as the consumer marketplace leveled.
The balanced scorecard: a framework that drives impact
Mind the Product
MAY 17, 2022
In this article, we'll dig deep into one specific framework that I fancy a lot for its genericity and its simplicity to apply. In the end, you will master the key principles and be able to come up with clear priorities based on their estimated business impact. [.] Read more » The post The balanced scorecard: a framework that drives impact appeared first on Mind the Product.
What is first-party data?
Intercom, Inc.
MAY 18, 2022
First-party data is the future of online engagement and customer experiences. There’s no two ways about it. In June 2021, Google confirmed that it will no longer track individuals online via cookies. This isn’t surprising given competitors such as Apple’s Safari and Mozilla Firefox are cookieless by default – however there are already debates about how Google will collect and use data thereafter.
Revolutionize QA: GAPs AI-Driven Accelerators for Smarter, Faster Testing
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GAP's AI-Driven QA Accelerators revolutionize software testing by automating repetitive tasks and enhancing test coverage. From generating test cases and Cypress code to AI-powered code reviews and detailed defect reports, our platform streamlines QA processes, saving time and resources. Accelerate API testing with Pytest-based cases and boost accuracy while reducing human error.
How to Kickoff Product Discovery like a Pro
The Product Coalition
MAY 19, 2022
A step-by-step guide (with templates) to level up your Product Discovery Continue reading on Product Coalition ».
Five Steps to Create a Holistic Mobile Customer Feedback Solution
Alchemer Mobile
MAY 17, 2022
As investment in digital transformation continues, mobile apps have become a primary channel of communication with customers. The customers themselves are driving this change. In 2022, mobile eCommerce sales are expected to hit $437 billion, a 21.5 percent increase from 2021. With customers spending more time and money on mobile apps, it is important that companies continue to adapt and prioritize mobile in their customer feedback solution.
SUNDAY REWIND: Finding Inspiration for Customer Journey Mapping
Mind the Product
MAY 15, 2022
In this Sunday Rewind episode, we look back to when Gleb Smolich, IT specialist, broke down customer journey mapping (CJM). He explained why it’s an important marketing tool for products. Gleb explained how because customer journey maps can be hard to create and their results cannot always be tracked, it can be tempting to use [.] Read more » The post SUNDAY REWIND: Finding Inspiration for Customer Journey Mapping appeared first on Mind the Product.
35 Impactful Questions Managers Should Ask Themselves Regularly
First Round Review
MAY 17, 2022
We asked top startup leaders to share the questions they ask themselves to become better managers and assembled their answers into a can't-miss checklist.
Less Stress, More Success: Accounting Best Practices & Processes for 2025
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
How to Build a dApp on XDC Blockchain?
The Product Coalition
MAY 17, 2022
About the XDC network The XDC Network is a hybrid blockchain platform that has been designed to support global finance and trade. It’s highly interoperable and harnesses the power of cryptographic tokens to facilitate quick settlement of trade transactions, reducing dependence on complicated foreign exchange infrastructures. The XDC Network offers several key benefits to its users, including lower transaction fees, minimal energy consumption, faster confirmation time, double validation, and rand
Customer Love Stories Podcast: Episode Eight
Alchemer Mobile
MAY 16, 2022
It’s not just a phase, mom! Well, maybe it was. In this episode of Customer Love Stories, Melanie and Robi use the emo music community to understand the phases of fandom. They also spend time diving into building engaged communities and using customer feedback to build better products and experiences. Host: Apptentive CEO and Co-founder, Robi Ganguly.
Product operations by Christine Itwaru
Mind the Product
MAY 20, 2022
In this ProductTank Berlin talk, Christine Itwaru, Senior Director of Product Operations at Pendo, explains the origins of product operations and how product managers can benefit from it. [.] Read more » The post Product operations by Christine Itwaru appeared first on Mind the Product.
Mass market, nano media: The future of marketing is engagement
Intercom, Inc.
MAY 17, 2022
A couple of weeks ago, I spoke about the future of engagement at AdWorld 2022. If you were there, you probably left excited about the evolving world of marketing. If you didn’t make it, we’ve put together a recap so you can catch up on what you missed. Here are the top takeaways. The age of mass media marketing and advertising is over. In 2022, we can no longer separate digital and physical business.
B2B eCommerce, Self-Service Portals, and PIM Trends for 2024
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In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
Continuous Improvement: How It’s Important for Software Developers
The Product Coalition
MAY 18, 2022
Continuous improvement is a continual process to improve components of enterprise software?—?processes, tools, products, and services. Read the article to know what it is? Regardless of today’s software development aspect, increasing demand for new features in the products makes competitive advantage higher than ever. To meet the demand, business operators need to deliver products faster while maintaining their quality.
Product Managers Don’t Rush
The Product Guy
MAY 15, 2022
In the first week of your product management job, meet as many people as you can. Then, after that is even more important. Watch and learn more from product management expert, Benny Reich.
Setting up a product function from scratch – Maggie Crowley on The Product Experience
Mind the Product
MAY 17, 2022
What would it be like to join a new company and set up a new product from scratch? On this week's podcast, we spoke to Maggie Crowley all about her experiences of doing this and her best tips. We also had some time to discuss best practices with metrics and hypotheses in product. [.] Read more » The post Setting up a product function from scratch – Maggie Crowley on The Product Experience appeared first on Mind the Product.
Why It’s So Hard to Shake the Way People Make You Feel
Nir Eyal
MAY 16, 2022
Good or bad, our feelings color how we see people. In psychology, a “trapped prior” is a perception of reality that’s colored, or trapped, by past experiences. If not treated, trapped priors can turn into debilitating phobias. The post Why It’s So Hard to Shake the Way People Make You Feel appeared first on Nir and Far.
4 AI Hacks to Make Sales Teams More Efficient
Advertiser: ZoomInfo
Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
How Would You Improve Instagram as a Product Manager?
The Product Coalition
MAY 18, 2022
Photo by Alexander Shatov on Unsplash One of the most common questions that Product Managers have to deal with is how they would improve the product they are managing. Let’s take Instagram for example. In this blog, I will talk about the steps that I, as a Product Manager at Instagram would take to improve it. Also, I will assume this to be more of an interview scenario and so my approach will be how I would think about this in a relatively short 30 - 45 minutes call.
Mobile app event tracking: Telling the story of how your app works (or doesn’t work)
Mixpanel
MAY 19, 2022
Event tracking is how you know what’s happening in your mobile apps. It’s the primary technique used to capture usage information by product analytics platforms like Mixpanel. It’s, therefore, essential for you, as a product manager, designer, or any kind of product stakeholder, to have a sophisticated understanding of how event tracking works so you can, well, know what’s happening in your mobile app.
How to be a better data-driven product manager
Mind the Product
MAY 19, 2022
In this Prioritised Ask me Anything (AMA) for members, Emily Tate joined Product Coach, Itamar Gilad, to shed some light on how data-driven product management really works in practice. [.] Read more » The post How to be a better data-driven product manager appeared first on Mind the Product.
2022 Customer Service Quality Benchmark Report: A roundtable on support strategies for the year ahead
Intercom, Inc.
MAY 19, 2022
For the last couple of years, the pandemic has forced organizations to adapt and make changes in how they grow, provide support, and retain customers around the world. And in doing so, businesses have had to look critically at support as a differentiator and core business value driver. With the 2022 Customer Service Quality Benchmark Report , we wanted to look deeper than individual metrics.
Usage-Based Monetization Musts: A Roadmap for Sustainable Revenue Growth
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
How Warehouse Management Systems Help to Increase Efficiency by 25% and More
The Product Coalition
MAY 19, 2022
Managing a warehouse is not easy. It is necessary to plan shipment hours, unload incoming trucks in time, and reasonably place containers on the site so that they do not interfere with the work. They must be securely stored until the arrival of the carrier. You should understand what goods you need to load the arriving transport. Which batch, what expiry date, what quantity, what retail price?
User Segments in SaaS: 8 User Segments To Focus on and Create Better In-App Experiences
Userpilot
MAY 20, 2022
“What is the purpose of creating multiple SaaS user segments?” you may ask. Customers act differently. Some are more active and engaged, while others get stuck in the process. Thus the goal of creating multiple segments is to understand the needs of those segments and enhance their customer journey. Consider customer segmentation as a lighthouse that directs your efforts around customer success and product marketing in the right direction.
User insights for product decisions by Cris Valerio
Mind the Product
MAY 16, 2022
In this #mtpcon Digital Americas session, Cris Valerio, Product Manager at Instacart, shares her thinking on why user insights are important for making product decisions and provides some guidelines for gathering the right user insights. Watch the session in full or read on for the highlights: High-level reminders “You will spend the vast majority of your [.
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