Sat.Dec 12, 2020 - Fri.Dec 18, 2020

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User Feedback: Your Secret Product Growth Weapon (And How to Use it Right)

Userpilot

User feedback is the single most valuable resource you have available when you’re trying to grow a SaaS. But implementing feedback indiscriminately can do you more harm than good. Why? Too much user feedback can present problems: What if the feedback is pulling you in all directions? If acting on everything your users tell you would overstretch your resources?

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Can Product Managers Use Data To Make It Through A Pandemic?

The Accidental Product Manager

Is it possible that new sources of data will help product managers in hard times? Image Credit: Wonderlane. Let’s face it: pandemics suck. Your best laid plans for how you were going to boost the success of your product at the beginning of the year got turned on their heads. As a product manager, you still have the same goals, it’s just that the rules of the game seem to have been changed.

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How to Design an Ideal Product Card in The M-Commerce App

The Product Coalition

Mobile commerce is gaining momentum, while it is easier to tell about the product on a desktop than on a smartphone. The main difficulty is to place all the required information on a small screen. We decided to put together a guide to the main elements of the product card with examples from our portfolio and other m-commerce applications. According to Statista.com, people in the United States make their purchases more via mobile apps than via mobile websites.

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4 Finance App Requirements for 2021

Alchemer Mobile

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between. While we saw DAU stay consistent for traditional banking apps this year, DAU spiked for budgeting apps, insurance companies, credit score apps, and other mobile-first brands in the finance category.

Finance 243
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Your Guide to Product Management Interviews: Top Questions with Answers

Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y

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Intercom’s 2020 people pivot

Intercom, Inc.

Throughout this year on the podcast, we’ve talked to people from various companies about how they’ve met the challenges posed by the events 2020. We’ve heard from product leaders, e-commerce leaders, and customer support leaders about high volumes, new working practices, and remote launches. Of course, companies have had to suddenly reimagine not just how they deliver for customers, but also how they operate behind the scenes.

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Tactfully rejecting feature requests

The Product Coalition

Master the art of communicating a “positive no” Continue reading on Product Coalition ».

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4 Innovative Business Pivots In The Age Of The Pandemic

Strategyzer

2020 has been an incredibly challenging year on a multitude of fronts and, like many of us, businesses all over the world have struggled to stay afloat. The covid-19 pandemic has accelerated and magnified shifts in the business world, creating a radically different setting for businesses to operate in. While these challenges have proved to be too great for many businesses, the pandemic related constraints have also spurred a great deal of innovation, with many businesses using these constraints

Strategy 144
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Building a great sales team: How Intercom fosters and maintains its sales culture

Intercom, Inc.

Your sales team is integral to your business’s success: not only do your salespeople bring in the big deals, but they also represent your company and culture to every new and potential prospect. So why is sales team culture still an afterthought for so many organizations? Whether they’re stuck in outdated ideas about what sales teams look like and how they work, or they simply aren’t investing in their reps’ growth the way they should be, many companies have yet to unlock the full potential of t

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Enhancing Product Thinking with 5 Slides (and Practice), by Fanni Fejes

Mind the Product

Fanni Fejes shares a powerful coaching tool that is used at Founders Factory to help entrepreneurs develop a strong product mindset. They realised early that product management doesn’t scale, but that successful startups hinged on the founders developing a strong product mindset. To move from that problem statement to the desired outcome, they decided to help [.].

Startups 195
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Effective Risk Management: Balancing Safety, Compliance, and Opportunity

Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.

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Logotherapy is Product Management work

The Product Coalition

Many words were written about the essence of the product manager role, yet it is still an elusive term. Could the product manager's role be crucial to a company’s success and yet be vaguely defined? How is it possible? In my opinion, the philosophy behind products is the root cause. Today I want to share with you my take on that: “delivering products that have value to customers, hence earning money” The essence of this sentence highlights the need to be valuable to our customers.

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A Tactical Guide to Managing Up: 30 Tips from the Smartest People We Know

First Round Review

Top startup leaders share their best tips for managing up, including communication tactics, building trust, and goal setting with your manager.

Startups 142
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B2B Product Manager Magazine December 2020

Product Management University

B2B Product Manager December 2020 Issue. If you’re reading this newsletter, give yourself a big pat on the back. You’ve survived 2020 and demonstrated incredible resilience. 2021 will certainly bring more of the new normal and we can only hope for a few shades of the old. I sincerely hope you have a safe and enjoyable holiday season and that 2021 is a great year, both personally and professionally.

Magazine 130
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Minimum Viable Product Manager by Susana Videira Lopes

Mind the Product

In this November 2020 #mtpcon Digital session, Director of Product at Onfido Susana Videira Lopes, shares two different product career stories, explaining the which was most effective in serving both the business and the individual. Watch the session in full, or read on for the highlights. The Horizontal Slice Susana begins by giving an example of [.].

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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How Being a Magician Made Me a Better Scrum Master.

The Product Coalition

You find transferable skills in the strangest places. The principles I mastered learning and performing Magic gave me multiple insights… Continue reading on Product Coalition ».

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Our CEO’s Take on Making Data More Accessible for Product Teams

Indicative

During a recent digital Fireside Chat, Indicative CEO Jeremy Levy talked with Product School CEO Carlos Gonzalez de Villaumbrosia about: The career journey that led him to start Indicative. His experience building a product for product people. The future for people building digital experiences. And more. You can watch the full fireside chat on LinkedIn , or read on below for highlights from the conversation.

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Prioritizing Product Enhancements & the Root of All Evil

Product Management University

What’s the most difficult thing about prioritizing product enhancements? Prioritizing product enhancements is difficult for one simple reason — the product! Everyone wants to start with product features, and that’s the root of all evil. It makes everything more difficult. Here’s the simplest way to do prioritization. Features are the last part of the equation.

B2B 130
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Perfect Gifts for Product People

Mind the Product

As we come to the end of the wild ride that has been 2020, perhaps it’s time to treat someone (or yourself) to an awesome gift. We’ve gathered a selection of gifts that are perfect for product people. Some of these are great for those of us who need a little technical upgrade for their [.]. Read More. The post Perfect Gifts for Product People appeared first on Mind the Product.

Books 153
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Best Practices for Diary Studies: 5 Tips for Motivating Participants & Preventing Drop-Outs

Generation Focus

Diary studies is a research method which collects qualitative data by having participants record entries about the experience being studied in a log, journal, or diary. Entries can consist of text, video, audio, and/or images. Diary studies can be an excellent method to gather information over time. This method can provide valuable understandings and contextual insights about long-term user experiences, behaviors, and preferences.

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Introducing Product Analytics for Dummies

Amplitude

Product analytics sits at the intersection between your customer, your product, and your business goals. It’s a crucial part of how you provide continual value to customers, as well as how you grow your business. Product analytics keeps your team close to customer wants and needs throughout the product development process. Adience’s research highlights the power of product analytics.

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Beyond Now, Next, Later: A New Way to Structure Your Roadmap

ProductCraft

It’s safe to say that product roadmaps are a divisive topic. We’ve seen them in every shape and size and heard them dissected at length. But over the past few years, a growing number of product teams have started embracing the “now, next, later” roadmap format. And in fact, the “now, next, later” roadmap style. Read more » The post Beyond Now, Next, Later: A New Way to Structure Your Roadmap appeared first on ProductCraft by Pendo.

Roadmap 112
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How to Run a Collaborative Roadmapping Exercise with Your Team

ProductPlan

You’re a product manager, and you need to run a collaborative roadmapping exercise with various teams across your company. Not sure where to start? We’ll walk you through the process, step by step. What is a Collaborative Roadmapping Exercise? A collaborative roadmapping exercise is an ideation meeting. People from different departments brainstorm, share insights, and work together to determine what direction to take the company’s product next.

Roadmap 105
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Build Your Best Product Strategy: An Action Plan You Can Start Now

As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.

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Rapid Prototyping – Philip Pantelides on The Product Experience [Rebroadcast]

Mind the Product

In 2020, we had to brush up on our skills. Building quickly and testing with users is key to many product people, but this year demanded a new approach when we couldn’t do our work in person. With that in mind, we’re revisiting our chat with Cookpad’s Head of Product for Premium Services, Philip Pantelides, [.]. Read More. The post Rapid Prototyping – Philip Pantelides on The Product Experience [Rebroadcast] appeared first on Mind the Product.

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Feature Flag Flow: The Key to Sane Feature Flag Management

Split

There’s a hazard that teams adopting feature flags very often trip over – too many flags! Feature flags are useful and easy to create. Unfortunately, removing flags requires a bit more effort than creating them. This means that, without a conscious effort to manage them, the number of flags in the system will grow over time. And while they’re valuable, these flags aren’t free.

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A Comprehensive Guide to Accessible User Research: Part 3 – Conducting and Reporting

dscout People Nerds

Researchers often want to include people with access needs in their studies but don’t know where to begin. This three-part series covers the various considerations for adapting your practice to include people with disabilities.

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How five product leaders approach customer centricity

ProductBoard

For the second panel discussion of our inaugural Product Excellence Summit, Hope Gurion, Product Leader and Team Coach at Fearless Product, led a discussion on the critical subject of customer centricity in product management. Joining Hope were Andrew Bowell, VP Product at Unity; Barron Caster, Senior Director of Product at Rev.com; Gaurang Telang, Senior Director of Product at HERE Technologies.

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B2B eCommerce, Self-Service Portals, and PIM Trends for 2024

In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.

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The Only User Re-Engagement Strategy You Will Ever Need

Userpilot

How should I bring the disengaged users back to my product? If this question is keeping you up at night – it well should. Declining user engagement is a slippery slope to churn – every Product Manager’s greatest nightmare. You can have thousands of sign-ups in a month but if the users don’t actually activate or use the app after the 30-day trial mark…you know what happens.

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Agile vs. Waterfall: Which Methodology is Right For Your Project?

PMLesson's Ace the PM Interview

A common question for product managers, project managers, technical program managers, and software developers alike is what methodology to use given a project. There is plenty to choose from, whether it be Agile, Waterfall, Scrum, or Kanban. By and large, however, the two most popular for today's organizations are the Waterfall and Agile methodologies.

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Expand Your Idea of the Perfect Candidate: Why Diversity in Culture and Experience Matters

dscout People Nerds

Diversity matters in UX. Not just in culture and race—but in experience as well. .

UX 98