ProductCraft
SEPTEMBER 10, 2019
As a product leader, you work to identify a problem and you engineer your product to solve it. A medical doctor does something remarkably similar: diagnose the root cause of the patient’s condition and treat it. But imagine your doctor says to you, “I see that you’re sick, so I’m going to prescribe this medicine. Read more » The post The Hippocratic Oath of Product Leadership appeared first on ProductCraft by Pendo.
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ProductPlan
SEPTEMBER 9, 2019
Any good goal is measurable, so organizations with properly defined objectives will establish metrics and KPIs to track their progress and momentum. KPIs attach measurability to what matters most and provide a North Star for the entire organization. A quick glance at the stats tells you if things are getting better, worse or standing pat, which is far more efficient and consistent than other, more subjective methods.
BrainMates
SEPTEMBER 8, 2019
Adrienne Tan. This blog was originally written in 2011 and updated in September 2019. Pretty much every Product job description these days says that ‘stakeholder management’ is a key priority. But what exactly is stakeholder management? What are the best tools to manage stakeholders? And how do you become a stakeholder master/ninja/guru/jedi? Great Product Managers are part arm-chair psychologist, part scientist (to quote Bo Ren) and part politician (to quote Adrienne Tan) – you’ve got to have a
Advertiser: ZoomInfo
Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
The Product Coalition
SEPTEMBER 11, 2019
Idea Validation?—?Much More Than Just A/B Experiments Here are a few important things to know about product ideas: 1) the vast majority of ideas lead to no measurable improvements in business results or value-to-customer (some actually cause negative results) 2) No one, no matter how senior or experienced, can predict which ideas will work and which won’t?
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
ProductPlan
SEPTEMBER 9, 2019
We are excited to welcome guest writer Carlos González de Villaumbrosia to the ProductPlan blog. Carlos González de Villaumbrosia is the Founder of Product School, originally based in San Francisco. Product School was founded in 2014 and now maintains 20 campuses around the world where they offer certifications in Product Management. They organize events discussing innovations in the software and technology space.
ProductCraft
SEPTEMBER 12, 2019
If you think about it, product teams often work miracles. They’re given all manner of feedback, strategy, and stakeholder demands, and they somehow turn that into an amazing product that people want to buy. This is no easy task. Your organization’s overall product strategy or roadmap may demand that the product team focuses on one. Read more » The post What Product Teams Need From Customer Success appeared first on ProductCraft by Pendo.
Intercom, Inc.
SEPTEMBER 10, 2019
The design community is no longer talking about having to prove the value of design to get a seat at the table. Designers have demonstrated that design can be a central pillar of business success. But they’ve also lost something along the way. Designers have stepped off their island where slick, yet ineffective and impractical design is made. They’ve embraced cross-functional relationships and work closely with partners all across the organization.
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Product Talk
SEPTEMBER 11, 2019
One of my goals at Product Talk is to showcase what good product management looks like. Today, I’m excited to introduce a new series, Product in Practice, where I’ll profile product managers doing great work. To kick off the series, we interviewed Rachel Allen , Director of Product at Omnitracs. I met Rachel when she was a product manager at Arity (an Allstate company).
Mind the Product
SEPTEMBER 13, 2019
Researchers often have concerns about what will happen when “other people” go out and do work with users. But the demand for research far outweighs the supply of researchers, and everyone wins when more people are enabled to do research themselves. At #mtpcon San Francisco, Steve Portigal, Principal at Portigal Consulting, tells us how to quickly level up our research skills as product managers across the lifecycle of a research effort.
The Product Guy
SEPTEMBER 12, 2019
Guest Post by: Chris Bell (Mentee, Session 10, The Product Mentor) [Paired with Mentor, Jordan Bergtraum ]. “I wish you could swim like dolphins can swim t hough nothing will keep us together”. These lines from David Bowie’s Heroes always struck me as odd. The two lines just seem to jar against each other: thoughts about dolphins alongside relationship breakdown.
Intercom, Inc.
SEPTEMBER 11, 2019
A typical career path in Sales, particularly in SaaS companies usually begins in a Sales Development Representative (SDR) role, learning the fundamentals of the profession, before progressing into a closing role such as Account Executive and hopefully moving up the ladder. I recently wrote about the virtue of patience for SDRs and the unique challenges they face as they transition into closing roles, and the piece struck a chord.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
Alchemer Mobile
SEPTEMBER 12, 2019
If you’re a product manager or mobile marketer responsible for your app store ratings and reviews, you might have noticed something weird with your Google Play Store app ratings in the last few weeks. When analyzed 23 apps, nine saw an average rating decrease of 9.82 percent and 14 saw a rating increase of 7.61 percent from after September 1st. This is because Google just released a major update to how they manage ratings and reviews.
Mind the Product
SEPTEMBER 12, 2019
Everyone has their own interpretation of what minimum viable product (MVP) means to their organization and, while the specifics of an MVP definition may vary, this blog explores what an MVP is, and what it definitely is not. A successful MVP is critical to building a successful digital product: it’s the focused feature set that gets your product to market, sets the tone for the future of your product, and helps to guide you toward prioritized improvements on the product roadmap.
The Product Guy
SEPTEMBER 10, 2019
Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.
Intercom, Inc.
SEPTEMBER 12, 2019
?. Like the built world, the internet is constructed for the majority. Too often, our online architects fail to take into account differently abled users. Design can help, to be sure, but it can also hurt – and that’s likely to be the case when the teams we assemble are one-dimensional, exclusive or lack diversity. As a rule, design should first do no harm.
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dscout People Nerds
SEPTEMBER 11, 2019
Some logistical headaches are inevitable. Many can be relieved with a well-structured, well-written, research plan. Here’s a go-to reference for crafting one effectively.
Mind the Product
SEPTEMBER 10, 2019
After starting his career on the road with a circus (yes, really), no business setting should ever be a challenge for Jeff Gothelf – after all, he’s worked with real clowns. Jeff sat down with our hosts for a rare in-person conversation during Scotland’s Turing Festival to chat about effecting change, focusing on outcomes, using lean and agile principles in his own life, and the value of training.
Mixpanel
SEPTEMBER 11, 2019
In 2006, Facebook rolled out its News Feed feature–and boy, did people hate it. The uproar among the website’s (then) small user base of 12M was big enough to draw headlines. Speaking about the rollout in 2010, Facebook executive Adam Mosseri said his team stuck to their guns because their experience and intuition told them that it was a good strategy – even in the absence of supporting data, and with a backlash from users.
NextBigWhat
SEPTEMBER 9, 2019
Ladies and Gentlemen: The core philosophy behind NextBigWhat community is to enable you to build, grow (and repeat ) – meaningfully and sustainably. Our weekly AMA sessions deliver a lot more insights, perspectives and actionable wisdom from some of the best global product leaders. We are extremely happy to announce the next AMA – with none other than Jason Fried, founder and CEO of Basecamp.
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Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.
dscout People Nerds
SEPTEMBER 11, 2019
IDEO alum Ovetta Sampson on the future of data science, UX, and bringing forth the individual behind every data point.
Userzoom
SEPTEMBER 10, 2019
Creating a user-friendly, time-saving and efficient internal portal isn’t for the faint of heart, but it’s a worthwhile step in the battle for employee retention. Here are some recommendations to building an intranet that employees actually find useful. Tip #1 – make your portal less ‘otherworldly’ When we think about user experience, we usually think about customers.
Userpilot
SEPTEMBER 9, 2019
Recently, more and more SaaS companies have started to see the value in great UX writing. The copy that you use in your product (often referred to as “microcopy”) can have a dramatic effect on your users. We’re going to look at some of the biggest UX writing mistakes you can make. Great microcopy often goes unnoticed. That’s because it blends so effortlessly with the product.
The Accidental Product Manager
SEPTEMBER 9, 2019
Afternoon visitors are what Starbucks needs in order to continue to grow Image Credit: kmf164. Clearly product managers at the Starbucks coffee chain have no problems getting customers to drop by their stores in the morning and purchase coffee. However, as is the case with product managers everywhere, the Starbucks product managers are under pressure to keep growing the firm’s profits.
Speaker: David Warren and Kevin O'Neill Stoll
Transitioning to a usage-based business model offers powerful growth opportunities but comes with unique challenges. How do you validate strategies, reduce risks, and ensure alignment with customer value? Join us for a deep dive into designing effective pilots that test the waters and drive success in usage-based revenue. Discover how to develop a pilot that captures real customer feedback, aligns internal teams with usage metrics, and rethinks sales incentives to prioritize lasting customer eng
Modus Create
SEPTEMBER 11, 2019
CodePipeline is Amazon Web Services’s (AWS’s) Continuous Integration / Continuous Deployment (CI/CD) pipeline service. In a nutshell, that means it orchestrates all of the necessary build, test, approval and deployment steps necessary to take code from source to production. While not as mature as some of its competitors, such as Jenkins , GitLab and Travis CI (to name a few), it still has many redeeming qualities due to its tight integration with other services in the AWS ecosystem.
freshtrax
SEPTEMBER 10, 2019
Is traditional media such as radio, newspapers or TV going to be a thing of the past? In Japan, traditional media is facing issues of declining viewership and revenue in this new age of how Japanese are consuming media. However, some are getting creative to stay relevant by leveraging new technologies and incorporating new media ( media that is native to computers/internet ) into their ecosystems.
Userpilot
SEPTEMBER 12, 2019
I recently wrote about some of the most common UX writing mistakes that I see SaaS companies make. This time, I wanted to share some UX writing best practices. Now, there are quite a lot of UX writing best practices that I could share with you, but I know you probably don’t have the time to read a whole book on the subject. That’s why I’ve decided to focus on best practices that will improve product adoption and onboarding.
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