ProductPlan
AUGUST 20, 2019
Product managers receive a lot of advice. You should prioritize this feature. Here’s a new market worth investigating. Some of my prospects say they’d buy our product if it did this. But one suggestion we think product managers don’t hear enough is: Take some time off, unplug, and clear your head. Product managers play a big role in their company’s success or failure.
Userzoom
AUGUST 21, 2019
Speaking to users, whether for research or testing purposes, provides invaluable insight into how people behave and what they need. The more users we speak to, the more we know. But even the best of us will face some hard truths from users no matter what stage we are in our career. Testing designs, whether it’s the first time or the 100th time, can be an incredibly eye-opening experience.
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Mind the Product
AUGUST 19, 2019
Artificial intelligence (AI) is probably the biggest commercial opportunity in today’s economy. What does it mean for us as product managers? We all use AI or machine learning (ML)-driven products almost every day, and the number of these products will be growing exponentially over the next couple of years. According to Crunchbase, in 2018 there were 5,000 startups relying on machine learning for their main and ancillary applications, products, and services.
The Product Coalition
AUGUST 21, 2019
A basic sales funnel has 4 types of leads in it: a website visitor, a cold lead, a hot lead, a customer and a standing customer. Your visitor life cycle Your revenue depends on how many people go from the first funnel step to the last one. You can widen the funnel by helping your visitors during the whole journey?—?starting from UI/UX issues to a day to day personal communication/contact (support, communication, activation, etc.).
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Stand out in your product management interview with guidance from Priyanka Upadhyay, an experienced product leader and Stanford Online program coach. In this guide, Upadhay dives into five key competencies interviewers will likely want to assess. She provides sample questions with detailed answers spanning: Product strategy Product design Execution Market estimation Teamwork Confidently land the product management role you want by pre-empting what interviewers are looking for and demonstrating y
UX Studio
AUGUST 21, 2019
Hey {First_Name}, Like us, you’ve probably heard about personalization and wonder about it and what it means for your role as {Job_Title}. Well, you’ve found the right page. This article has everything you need to know about personalized user experience. Grab a {Favorite_Beverage} and we’ll dive in! Introduction. The quest to acquire customers and keep them engaged has made personalized experience indispensable for any company’s communication strategy.
Product Management Today brings together the best content for product management professionals from the widest variety of industry thought leaders.
The Product Bistro
AUGUST 17, 2019
Product Managers don't need to be experts on the technology, they merely need to know what is enough. Mastery of the role is synonymous with the zen of knowing what you need to know.
Mind the Product
AUGUST 23, 2019
In this keynote from #mtpcon San Francisco, Precoil founder David J Bland offers some helpful tips on how product managers can influence the business and run more effective experiments. David talks about products that people loved and that have now disappeared from the shelves. He gives the example of Clearly Canadian, a popular flavored sparkling water, widely available in the 90s, which now is nowhere to be found.
Alchemer Mobile
AUGUST 22, 2019
Ratings and reviews are the lifeblood of the mobile app world. They provide social proof and are responsible for making the first impression on a customer when they encounter your app in the app store. In a consumer survey we conducted, seventy-seven percent of respondents reported that they read at least one review before downloading a free app, and that number rose to 80 percent before downloading a paid app.
Intercom, Inc.
AUGUST 20, 2019
There’s been a lot of discussion around the role of SDRs in modern sales, and what’s changed about the role over the past decade. Buyers now have more information than ever before, inbound and outbound SDRs have to change their approach to capture buyer interest and add value, and the skill set needed to be successful has changed. However, one thing that hasn’t changed is the following: almost every SDR’s goal is to be promoted into a closing sales role, usually as fast as possible.
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Effective risk management in product development balances safety, compliance, and opportunity. Risks can't be eliminated, but they can be mitigated through structured assessments, clear documentation, and expert guidance. Engaging specialists ensures efficiency, regulatory adherence, and product security while reducing costly oversights. A well-executed risk management plan includes frequent evaluations, defined assessment criteria, and a structured decision-making process.
The Product Guy
AUGUST 18, 2019
What key people helped get you to where you are today? Watch and learn more from product management expert, Don Ross.
Mind the Product
AUGUST 20, 2019
A few years ago I read Tony Hsieh’s book on Zappos , a company that has been lauded for its amazing culture. In the book he shares his view on the four pillars for happiness: progress, purpose, control, and connection. Although various people have made lists of this type, this particular list has resonated the most with me because throughout my life – when I’ve seen happiness or a lack thereof – I can always trace it to a healthy amount or lack in one of these areas.
Alchemer Mobile
AUGUST 20, 2019
Two weeks after your team’s app update launches, your boss stops by your desk to share some bad news: App store ratings have plummeted from 5-stars to 3-stars and new download volume has decreased 25 percent. On top of that, they’re seeing negative reviews flood into the app store, specifically highlighting some of the key updates your team just released.
Intercom, Inc.
AUGUST 21, 2019
Online marketing content has long been dominated by brands creating product descriptions, how-to guides, branded articles, and blog posts to promote their business. While content creation is still an integral part of digital marketing, potential prospects are increasingly interested in seeing what independent sources have to say about your product. That is why peer-to-peer content is on the rise.
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Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.
The Product Guy
AUGUST 20, 2019
Excerpts from our conversation with The Best Product Person of 2018, Brian Crofts. Watch now and see why he is counted amongst the ranks of the best in product management. More to Come. The Best Product Person (TBPP) is the leading international award honoring excellence in Product Management. Established in 2010, TBPP is awarded annually in association with The Product Guy and The Product Group.
Mind the Product
AUGUST 23, 2019
First Round Review
AUGUST 22, 2019
Networking isn't a race to rack up contacts — it's a practice of cultivating authentic connections over time. We've rounded up six tactics from the most well-connected people in the business on cutting past the small talk, nailing the follow-up and investing in relationships that thrive.
The Accidental Product Manager
AUGUST 19, 2019
Strategy gets complicated when your customers are using technology to shop Image Credit: Jisc infoNet. As product managers, when we want to boost the sales of our product, one of the “levers” that we have to make this happen is the price of our product. If everything works out the way that it should, if we lower the price of our product then sales should go up.
Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System
Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.
ProductCraft
AUGUST 23, 2019
I had lunch last week with a journalist who reminded me of myself in my early career. She was curious about sustainable business models for the local news industry and interested in creating a career path that blended journalism, business, and technology. The difference? Unlike me in the first year of my first job, she. Read more » The post Product Thinking Isn’t Just for Product Managers appeared first on ProductCraft by Pendo.
Mind the Product
AUGUST 20, 2019
We’re taking a short break from releasing new episodes for the month of August. We’ll be back with new interviews in September. But don’t despair! We’ve asked a few friends to pick some of their favorite episodes to re-broadcast in the meantime. This week’s pick comes from our co-host, Randy Silver. Randy Silver’s Pick.
First Round Review
AUGUST 22, 2019
Networking isn't a race to rack up contacts — it's a practice of cultivating authentic connections over time. We've rounded up six tactics from the most well-connected people in the business on cutting past the small talk, nailing the follow-up and investing in relationships that thrive.
The Product Coalition
AUGUST 21, 2019
Video publishing is a herculean task. Selecting an online video platform suitable for video publishers is equally tiring but can set the base for your business. “According to Consumer Technology Association, U.S. consumers are expected to spend a combined $26 billion on music and video subscription services (in 2019).” This online video platform list is a roundup of the best among them all that you can bet your money with to launch your own video channel, online TV service, video on demand websi
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As your company grows and your product matures, so too should your product strategy. Drawing from their decades of experience as product leaders, Stanford Online instructors Donna Novitsky and Laura Marino share best practices for defining your product strategy at each stage of company growth. Get practical, real-world product strategy tips from experts who have lived through the same challenges you’re currently facing.
ProductCraft
AUGUST 20, 2019
I started in the product management field almost 25 years ago. Only back then, what I did wasn’t referred to as product management. During the dot-com boom, only large, established tech companies like Sun, Oracle, or Microsoft hired specifically for roles with the title “product manager.” Barnesandnoble.com, where I worked, didn’t fit that bill.
UserInterviews
AUGUST 20, 2019
How to get your whole team interviewing customers, all the time.
First Round Review
AUGUST 20, 2019
Bailey Richardson (an early Instagram hire and current partner at People & Company) has studied ordinary people who started extraordinary communities. Here, she shares the nuts and bolts of how startups should approach community building, highlighting eight valuable lessons on how the best communities start, gain steam, and evolve as scale takes hold.
Userzoom
AUGUST 20, 2019
Ask the nearest researcher what one of their most persistent pain points in conducting user research and usability testing is and we can almost guarantee that recruiting participants is up there near the top. In last year’s State of UX in the Enterprise survey , we asked researchers what phase is the most challenging part of their UX team’s process, and coming in at number one with 47% of the votes was *drumroll* recruiting participants.
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In 2024, B2B customers expect better quality and service with streamlined experiences that match consumer-grade simplicity—no long calls or meetings required. Our B2B eCommerce Trends Report, surveying 400+ B2B professionals in the US and Europe, reveals how eCommerce has become vital to top companies’ strategies. The report shows how leaders are leveraging eCommerce to break data silos, unify channels, and deliver the personalized experiences that customers demand.
dscout People Nerds
AUGUST 21, 2019
Stefani Bachetti, Director of The Studio, starred in an episode of Ask This Old House. The YouTube video posted afterwards amassed a half million views and over a thousand (mostly negative) comments. So she did what researchers do best: analyzed the data to better understand the sources, nature, and spread of negativity.
Mixpanel
AUGUST 21, 2019
Clement Kao is a Product Manager at Blend , a San Francisco-based startup that partners with lenders and technology providers to re-imagine consumer finance. He is also Product Manager-in-Residence at Product Manager HQ (PMHQ), where he’s published 50+ best practice articles, provides advice in the PMHQ Slack community (7,400+ members), and curates the PMHQ newsletter (25,000+ subscribers).
First Round Review
AUGUST 20, 2019
Bailey Richardson (an early Instagram hire and current partner at People & Company) has studied ordinary people who started extraordinary communities. Here, she shares the nuts and bolts of how startups should approach community building, highlighting eight valuable lessons on how the best communities start, gain steam, and evolve as scale takes hold.
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